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The desire to connect brands with their audiences through digital channels is an exciting challenge that constantly motivates me to improve my skills. My passion for digital advertising is fueled by a desire to learn, keeping up with the rapid evolutions of an ever-evolving digital world. I am driven by the opportunity to connect brands with their audiences across digital channels, inspiring me to continuously sharpen my skills. My enthusiasm for digital advertising stems from a commitment to stay updated with rapid changes in the digital landscape.…The desire to connect brands with their audiences through digital channels is an exciting challenge that constantly motivates me to improve my skills. My passion for digital advertising is fueled by a desire to learn, keeping up with the rapid evolutions of an ever-evolving digital world. I am driven by the opportunity to connect brands with their audiences across digital channels, inspiring me to continuously sharpen my skills. My enthusiasm for digital advertising stems from a commitment to stay updated with rapid changes in the digital landscape.

Luca Mattia Bottiroli

Digital Marketer, PPC Manager, Performance Marketer, +2

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The desire to connect brands with their audiences through digital channels is an exciting challenge that constantly motivates me to improve my skills. My passion for digital advertising is fueled by a desire to learn, keeping up with the rapid evolutions of an ever-evolving digital world. I am driven by the opportunity to connect brands with their audiences across digital channels, inspiring me to continuously sharpen my skills. My enthusiasm for digital advertising stems from a commitment to stay updated with rapid changes in the digital landscape.…The desire to connect brands with their audiences through digital channels is an exciting challenge that constantly motivates me to improve my skills. My passion for digital advertising is fueled by a desire to learn, keeping up with the rapid evolutions of an ever-evolving digital world. I am driven by the opportunity to connect brands with their audiences across digital channels, inspiring me to continuously sharpen my skills. My enthusiasm for digital advertising stems from a commitment to stay updated with rapid changes in the digital landscape.

Available to hire

The desire to connect brands with their audiences through digital channels is an exciting challenge that constantly motivates me to improve my skills. My passion for digital advertising is fueled by a desire to learn, keeping up with the rapid evolutions of an ever-evolving digital world.

I am driven by the opportunity to connect brands with their audiences across digital channels, inspiring me to continuously sharpen my skills. My enthusiasm for digital advertising stems from a commitment to stay updated with rapid changes in the digital landscape.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

French

Beginner

Work Experience

Digital Consultant at Dentsu Italia

June 1, 2025 - Present

Collaboration with a global client managing performance-based campaigns primarily focused on lead generation objectives. Evaluating and selecting the best investment channels to meet monthly targets, including scouting new players to improve results primarily in terms of CPL. Constant communication and analysis of results with clients.

E-commerce Specialist

June 1, 2025 - August 21, 2025

Management of full-funnel performance activities with a focus on e-commerce campaigns. Strategic analysis of different target audiences and channels best suited to achieving business goals. Supporting the team in activities and evaluating strategic proposals to improve results. Main clients followed include Harris Shoes 1913, Jennifer Tattanelli, MyESL.

Digital Performance Specialist at Media plus / Service plan Group

May 1, 2024 - August 21, 2025

In-depth analysis of campaigns with a focus on consideration and conversion objectives. Collaboration in structuring omnichannel action plans and strategic evaluation of the best financial investment channels. Weekly in-person meetings with the client. Main client followed: Leroy Merlin.

Digital Operation Specialist (Stage) / Digital Performance Specialist at Omnicom Media Group

February 1, 2023 - August 21, 2025

Implemented tags and floodlights, previews verification, report creation using Data Studio and data analysis with Google Analytics. Focus on campaigns across all funnel goals and understanding the best optimization strategies for each campaign. Main clients included Red Bull, Woolrich, NeN Energia.