I am a creative and results-driven individual with a passion for content creation, brand marketing, and data analysis. I specialize in crafting engaging, on-brand content and delivering impactful marketing campaigns that resonate with diverse audiences. I have a unique blend of analytical thinking and creative expertise that helps me achieve strategic marketing goals.

Lia Eyoma-Grant

I am a creative and results-driven individual with a passion for content creation, brand marketing, and data analysis. I specialize in crafting engaging, on-brand content and delivering impactful marketing campaigns that resonate with diverse audiences. I have a unique blend of analytical thinking and creative expertise that helps me achieve strategic marketing goals.

Available to hire

I am a creative and results-driven individual with a passion for content creation, brand marketing, and data analysis. I specialize in crafting engaging, on-brand content and delivering impactful marketing campaigns that resonate with diverse audiences. I have a unique blend of analytical thinking and creative expertise that helps me achieve strategic marketing goals.

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Work Experience

Social Media Manager at La Ponderosa Reserve
August 31, 2025 - August 21, 2025
Volunteered at an off-grid permaculture hostel in Colombia, organising guest workshops and community events. Managed TikTok and Instagram accounts, leading content strategy to increase audience growth and community engagement. Created, edited, and posted engaging videos tailored to promotional goals and contributed to paid ad creation and optimisation. Participated in event promotion on site, increasing guest attendance and community involvement.
Social Media Manager (Volunteer) at La Ponderosa Reserve, Colombia
August 1, 2025 - August 21, 2025
Managed TikTok and Instagram accounts for an off-grid permaculture hostel. Designed and implemented content strategies to drive community growth and guest engagement. Created, edited, and published video content optimized for audience reach and retention. Ran paid ad campaigns aligned with promotional goals. Organized on-site workshops and community events, enhancing attendance and brand presence.
Social Media Manager at La Ponderosa Reserve
August 1, 2025 - August 21, 2025
Volunteered at an off-grid permaculture hostel in Colombia, organizing guest workshops and community events. Managed TikTok and Instagram accounts, leading content strategy across platforms. Created, edited, and posted engaging videos to drive audience growth and community building. Gained experience in creating paid ads and optimizing video content aligned with promotional goals. Participated in the promotional team for on-site events, engaging guests to boost attendance and build community.
Research Associate at Vertex Pharmaceuticals
February 28, 2025 - August 21, 2025
Collaborated with cross-functional teams managing and analyzing complex biochemical data supporting early-stage drug discovery. Performed weekly in vitro and high-throughput assays using advanced automated systems. Applied data processing techniques with LC-MS/MS and Excel maintaining strict data integrity standards. Troubleshot assay and equipment issues ensuring high-quality results. Managed cell lines for in vitro drug metabolism and efficacy evaluation. Contributed actively to employee resource networks promoting diversity and cultural education within the company.
Research Associate at Vertex Pharmaceuticals
February 28, 2025 - August 21, 2025
Collaborated with cross-functional teams to manage and analyse complex biochemical data supporting early-stage drug discovery. Performed weekly in vitro and high-throughput assays using Hamilton automated liquid handling robots, processed data with LC-MS/MS and Excel, and troubleshot assay and equipment issues to ensure data integrity. Managed cell lines for drug metabolism and efficacy evaluation. Contributed to the VIBE Employee Resource Network by creating cultural educational resources and organising diversity and inclusion events.
Student Brand Ambassador at Raptor Marketing
May 31, 2024 - August 21, 2025
Developed and implemented marketing campaigns for brands including Jägermeister and Wagamama, organising promotional events such as samplings and engaging student demographics effectively. Used consumer feedback and data insights to refine marketing strategies, increasing campaign performance and visibility.
Student Brand Ambassador at Raptor Marketing, London, United Kingdom
May 1, 2024 - August 21, 2025
Created and implemented marketing campaigns for Jägermeister and Wagamama, generating significant engagement and visibility across student demographics. Organized events including Jägermeister samplings and Wagamama promotional campaigns. Developed marketing strategies based on consumer feedback and data-driven insights, improving overall campaign performance.
Student Brand Ambassador at Raptor Marketing
May 1, 2024 - August 21, 2025
Created and implemented marketing campaigns for brands including Jägermeister and Wagamama, increasing engagement and visibility among student demographics. Organized promotional events and sampling to enhance brand experience. Developed data-driven marketing strategies based on consumer feedback to improve campaign performance.
Medicinal Chemistry Intern at Vertex Pharmaceuticals
August 31, 2023 - August 21, 2025
Synthesised novel compounds with therapeutic potential and gained experience with purification processes using Fraction Lynx. Utilised UPLC and NMR analysis for compound validation. Conducted research and presented findings effectively, demonstrating strong scientific communication skills.
Medicinal Chemistry Intern at Vertex Pharmaceuticals
August 1, 2023 - August 21, 2025
Synthesized novel therapeutic compounds and gained proficiency in purification and compound analysis techniques using Fraction Lynx, UPLC, and NMR. Conducted research tasks and presented findings demonstrating strong communication skills.
Freelance Content Creator at TikTok
January 1, 2021 - Present
Built a personal TikTok brand with over 15,000 followers, showcasing strong audience-building skills. Partnered with brands including Unidays, Adobe Express, Tortilla, and Printful to deliver tailored campaigns boosting engagement. Produced viral content including a TikTok with more than 2 million views, demonstrating high-impact digital campaign creation. Helped small businesses achieve rapid growth, such as Bowla in Swansea which sold out products within 24 hours due to viral content. Supported Chef Spice UK in gaining 400+ followers in a single day through strategic content planning and execution.
Freelance Content Creator at Remote
January 1, 2021 - Present
Built a personal brand with over 15,000 followers on TikTok by producing engaging content that cultivated a loyal audience. Collaborated with brands such as Unidays and Adobe Express to create targeted, platform-optimized content increasing audience engagement and brand identity. Developed viral TikTok campaigns with millions of views and helped small businesses achieve viral success and increased followers through strategic video content. Consistently delivered on-brand creative assets optimized for user acquisition and media best practices.
Freelance Content Creator at Remote
January 1, 2021 - Present
Built and maintained a personal brand with over 15,000 followers on TikTok by producing engaging and targeted content. Collaborated with brands such as Unidays and Adobe Express to develop platform-optimised marketing campaigns. Achieved viral success, including a TikTok video with 2 million+ views and a campaign for Bowla Swansea that resulted in a complete sellout. Helped grow Chef Spice UK's followers significantly through creative cooking videos. Delivered consistently on-brand assets optimized for user engagement and brand media best practices.

Education

BSc Medical Pharmacology, First Class Honours at Swansea University
January 1, 2020 - January 1, 2024
A-Levels: Maths, Biology, Chemistry at JCOSS School
January 1, 2013 - January 1, 2020
BSc Medical Pharmacology at Swansea University
January 1, 2020 - January 1, 2024
BSc Medical Pharmacology at Swansea University
January 1, 2020 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Life Sciences, Healthcare, Media & Entertainment, Education, Travel & Hospitality, Non-Profit Organization, Professional Services, Retail