I am a results-driven Digital Marketing Executive with over 6 years of hands-on experience in SEO, SEM, social media marketing, and campaign management. Skilled in using tools like Google Analytics, Webmaster Tools, and Adobe Creative Suite, I am currently enhancing my strategic and analytical capabilities through a PG Certificate Program in Digital Marketing & Growth from IIM Visakhapatnam. I excel in content creation and marketing, developing audience-centric strategies, and crafting engaging content to build brand awareness. I have successfully developed and executed SEO and social media campaigns that increased organic traffic by 30% and CTR by approximately 15-20%. Experienced in Google Ads campaign design and dashboard development, I collaborate effectively with content, design, and SEO teams to produce cohesive and persuasive marketing assets, continuously refining campaigns based on analytics insights to optimize performance.

Sathiya M

I am a results-driven Digital Marketing Executive with over 6 years of hands-on experience in SEO, SEM, social media marketing, and campaign management. Skilled in using tools like Google Analytics, Webmaster Tools, and Adobe Creative Suite, I am currently enhancing my strategic and analytical capabilities through a PG Certificate Program in Digital Marketing & Growth from IIM Visakhapatnam. I excel in content creation and marketing, developing audience-centric strategies, and crafting engaging content to build brand awareness. I have successfully developed and executed SEO and social media campaigns that increased organic traffic by 30% and CTR by approximately 15-20%. Experienced in Google Ads campaign design and dashboard development, I collaborate effectively with content, design, and SEO teams to produce cohesive and persuasive marketing assets, continuously refining campaigns based on analytics insights to optimize performance.

Available to hire

I am a results-driven Digital Marketing Executive with over 6 years of hands-on experience in SEO, SEM, social media marketing, and campaign management. Skilled in using tools like Google Analytics, Webmaster Tools, and Adobe Creative Suite, I am currently enhancing my strategic and analytical capabilities through a PG Certificate Program in Digital Marketing & Growth from IIM Visakhapatnam. I excel in content creation and marketing, developing audience-centric strategies, and crafting engaging content to build brand awareness.

I have successfully developed and executed SEO and social media campaigns that increased organic traffic by 30% and CTR by approximately 15-20%. Experienced in Google Ads campaign design and dashboard development, I collaborate effectively with content, design, and SEO teams to produce cohesive and persuasive marketing assets, continuously refining campaigns based on analytics insights to optimize performance.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Marketing Manager at Saijith Digital Marketing
January 1, 2018 - Present
Led multi-channel digital marketing initiatives including SEO, Google Ads, and email workflows to elevate brand visibility and platform alignment. Designed Google Ads campaigns with refined targeting and creative messaging to enhance relevance and user engagement throughout the journey. Built customized dashboards using Google Analytics to visualize user behavior and guide strategic campaign improvements. Collaborated closely with content, design, and SEO teams to craft cohesive, persuasive marketing assets. Facilitated regular cross-departmental reviews using analytic insights to refine messaging and optimize campaign direction.

Education

Postgraduate Certificate Program in Digital Marketing & Growth at IIM Visakhapatnam
January 1, 2025 - August 21, 2025
Bachelor of Engineering, Electronics and Communication Engineering at PSR Rengasamy College of Engineering For Women
January 1, 2018 - January 1, 2018
Standard XII at S.K.V Matric HR Sec School
January 1, 2014 - January 1, 2014
Standard X at Bharathiyar Matric HR Sec School
January 1, 2012 - January 1, 2012

Qualifications

Google Fundamentals of Digital Marketing
January 11, 2030 - August 21, 2025
Google Analytics Individual Qualification (GAIQ)
January 11, 2030 - August 21, 2025
HubSpot Social Media Marketing Certification
January 11, 2030 - August 21, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Consumer Goods