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I am a passionate social media enthusiast with a keen eye for emerging trends and a drive to create content that resonates. I am eager to contribute to the dynamic digital landscape of the GCC by shaping conversations, driving engagement, and staying ahead of the curve with innovative, trend-led content. I am committed to making an impact through creativity, cultural relevance, and a deep understanding of what captures attention in the region.…I am a passionate social media enthusiast with a keen eye for emerging trends and a drive to create content that resonates. I am eager to contribute to the dynamic digital landscape of the GCC by shaping conversations, driving engagement, and staying ahead of the curve with innovative, trend-led content. I am committed to making an impact through creativity, cultural relevance, and a deep understanding of what captures attention in the region.

Hera Shabbir

Content Producer, Content Creator, Social Media Manager, +2

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I am a passionate social media enthusiast with a keen eye for emerging trends and a drive to create content that resonates. I am eager to contribute to the dynamic digital landscape of the GCC by shaping conversations, driving engagement, and staying ahead of the curve with innovative, trend-led content. I am committed to making an impact through creativity, cultural relevance, and a deep understanding of what captures attention in the region.…I am a passionate social media enthusiast with a keen eye for emerging trends and a drive to create content that resonates. I am eager to contribute to the dynamic digital landscape of the GCC by shaping conversations, driving engagement, and staying ahead of the curve with innovative, trend-led content. I am committed to making an impact through creativity, cultural relevance, and a deep understanding of what captures attention in the region.

Available to hire

I am a passionate social media enthusiast with a keen eye for emerging trends and a drive to create content that resonates. I am eager to contribute to the dynamic digital landscape of the GCC by shaping conversations, driving engagement, and staying ahead of the curve with innovative, trend-led content. I am committed to making an impact through creativity, cultural relevance, and a deep understanding of what captures attention in the region.

Skills

Copywriting

Experience Level

Copywriting

Expert

Work Experience

Content Manager at Augustus Media

January 1, 2025 - Present

Oversee daily content strategy and execution across TikTok, Instagram, and podcast platforms. Manage editorial calendar and coordinate production of videos, podcast episodes, and written articles. Ensure consistent brand voice and quality across multiple formats and regional audiences. Collaborate with creators, designers, and writers to deliver engaging, on-trend content. Analyze performance metrics to optimize reach and engagement across platforms.

Senior Content Executive at Augustus Media

January 1, 2025 - August 21, 2025

Led production and execution of content across multiple social platforms for key markets including Jeddah, Bahrain, Riyadh, and Dammam. Participated in forum discussion at Dubai headquarters contributing insights on content strategies and publication planning for Saudi Arabia. Created dynamic TikTok videos, engaging weekly podcast episodes, and high-performing Instagram carousels. Produced diverse multimedia content for clients across Bahrain, UAE, and Saudi Arabia. Maintained weekly KPIs to track content performance and inform strategic decisions. Collaborated with cross-functional teams to ensure timely, on-brand, platform-specific content delivery.

Social Media and Content Executive at Augustus Media

July 1, 2023 - August 21, 2025

Managed and executed content strategies across Dammam, Neom, Riyadh, Jeddah, and Bahrain, tailoring content to regional audiences on platforms like Instagram and TikTok. Spearheaded growth of Lovin Riyadh Instagram page, increasing followers by 3666% in 10 months with consistent reach in millions. Produced a diverse range of content formats—videos, articles, carousels, reels—for clients in UAE, Bahrain, and Saudi Arabia. Collaborated with creative teams and regional stakeholders on high-impact campaigns aligned with brand goals. Tracked and analyzed social media performance to optimize content and engagement.

Content Manager at LocalBh

October 31, 2020 - August 21, 2025

Produced engaging content across Instagram and website focused on entertainment, pop culture, and local trends in Bahrain, tailored for regional audiences to boost online engagement.