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I am a marketing professional with 10 years of international experience in marketing, communication, and project management. After experiencing burnout, I became passionate about mental health and mindfulness, which led me to run my own business as an independent Well-being Consultant and Mindfulness Trainer. I am currently looking for a new opportunity and available to start immediately.…

Claudia Reiter

Marketing Strategist, Project Manager, Marketing Consultant, +2

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I am a marketing professional with 10 years of international experience in marketing, communication, and project management. After experiencing burnout, I became passionate about mental health and mindfulness, which led me to run my own business as an independent Well-being Consultant and Mindfulness Trainer. I am currently looking for a new opportunity and available to start immediately.…

Available to hire

I am a marketing professional with 10 years of international experience in marketing, communication, and project management. After experiencing burnout, I became passionate about mental health and mindfulness, which led me to run my own business as an independent Well-being Consultant and Mindfulness Trainer. I am currently looking for a new opportunity and available to start immediately.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

German

Fluent

Work Experience

Product Owner Web Translations at Atlas Copco, Prague, CZ

November 1, 2023 - Present

Led an international digital project to transform and improve the translation processes for the global web content of Atlas Copco and its 165 sub-brands and websites. Responsibilities included vendor change management, AI translation integration, SEO localization, project management with redefined product strategies, change and process management to AI-driven solutions, localization of global translations involving internal communication campaigns, global training, stakeholder management, and technical testing and documentation.

Well-Being Consultant, Freelance Marketing Consultant at Self-employed

January 1, 2024 - August 21, 2025

Provided consultation and well-being project services B2B, delivering well-being employee assessments and strategy formulation for employee engagement and culture development. Led cultural change management activities, planned and executed well-being campaigns and activities including stakeholder management and cross-department alignment. Prepared and hosted workshops and training online and offline, managed community and employee groups, and collaborated closely with HR and culture teams to establish employee health and well-being initiatives.

Product Marketing and Performance Manager at Mercedes-Benz AG, Stuttgart

November 30, 2020 - August 21, 2025

Managed product and marketing efforts for service contracts worldwide including portfolio updates, strategic outlines, product designs, sales strategies, pricing strategies, campaign management, and global communications strategy. Prepared global training and communication materials, workshops, exhibitions and events virtually and onsite, and provided product training for dealer networks worldwide. Managed stakeholder relations and collaborations with creative agencies, integrated product into new digital sales channels (MercedesME app, eCommerce, car configurator), planned global marketing initiatives for retail and digital channels, and managed project and process tasks for online sales platforms and product development. Performance management of service contracts for NAFTA and Europe regions by developing upselling strategies and market support.

Brand Marketing Manager at Adidas AG, Herzogenaurach

October 31, 2013 - August 21, 2025

Completed internship focused on brand marketing activities.

Brand Marketing Manager at Hold Lloyd Ltd.

November 30, 2017 - August 21, 2025

Developed brand and marketing strategies online and offline for the EMEA region, managing international teams and communication agencies. Collaborated closely with local sales teams to ensure strategies were implemented according to market adaptations and local needs. Created communication materials for POS, digital and print, managed product updates, launches, scientific team collaboration for product innovation, regular market research to develop brand activation campaigns. Managed B2B marketing activities for DACH region including lead generation through events and exhibitions, PR activities with industry media, partnership marketing and CRM activities. Planned and implemented pan-EU marketing campaigns online and offline, promotional activities, and product launches.

Junior Brand Manager Europe at Spectrum Brand, Remington Products

September 30, 2015 - August 21, 2025

Supported the European Marketing Manager to develop strategic marketing plans for the Remington brand aligned with global direction to drive sales and profit growth. Conducted market research and analysis (including GFK data) for new product development and competitor activities quarterly, providing summaries and recommendations. Developed centralized marketing materials including photography, product copy, catalogues, trade and sales support, POS materials, promotional and PR kits, online activity, advertising, and managed product animation and video productions including translations. Collaborated with digital teams to ensure integrated campaigns aligned with brand. Analyzed return on investment of previous marketing materials for better season planning. Managed biannual trade catalogues, photoshoots and filmshoots, model and usage rights negotiations. Worked with legal on claims for produced materials.