I am a versatile digital content specialist with eight years of experience transforming brand vision into persuasive narratives and strategic content. My expertise lies in driving engagement, conversion, and loyalty by aligning brand voice with user needs across web, app, and product platforms. Over the years, I have led cross-functional teams through creative projects, managing timelines and delivering innovative digital assets that consistently exceed client expectations. I enjoy conceptualizing and designing compelling brand identities and mood boards that attract and retain key clients. I collaborate closely with stakeholders on business strategy, providing design insights from user case studies to align creative direction with broader organizational goals. I am passionate about clear communication and client satisfaction, ensuring business goals translate seamlessly into actionable creative deliverables.

Devon Floyd

I am a versatile digital content specialist with eight years of experience transforming brand vision into persuasive narratives and strategic content. My expertise lies in driving engagement, conversion, and loyalty by aligning brand voice with user needs across web, app, and product platforms. Over the years, I have led cross-functional teams through creative projects, managing timelines and delivering innovative digital assets that consistently exceed client expectations. I enjoy conceptualizing and designing compelling brand identities and mood boards that attract and retain key clients. I collaborate closely with stakeholders on business strategy, providing design insights from user case studies to align creative direction with broader organizational goals. I am passionate about clear communication and client satisfaction, ensuring business goals translate seamlessly into actionable creative deliverables.

Available to hire

I am a versatile digital content specialist with eight years of experience transforming brand vision into persuasive narratives and strategic content. My expertise lies in driving engagement, conversion, and loyalty by aligning brand voice with user needs across web, app, and product platforms. Over the years, I have led cross-functional teams through creative projects, managing timelines and delivering innovative digital assets that consistently exceed client expectations.

I enjoy conceptualizing and designing compelling brand identities and mood boards that attract and retain key clients. I collaborate closely with stakeholders on business strategy, providing design insights from user case studies to align creative direction with broader organizational goals. I am passionate about clear communication and client satisfaction, ensuring business goals translate seamlessly into actionable creative deliverables.

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Work Experience

Sr. Graphic Designer at DSGN Logic
March 1, 2020 - Present
Led cross-functional teams at the forefront of creative projects, managing timelines and delivering innovative digital assets that consistently exceeded client expectations for quality and engagement. Developed and executed data-driven visual strategies for targeted marketing campaigns, resulting in increased lead generation and improved brand positioning for high-profile clients. Conceptualized and designed compelling brand identities and mood boards to attract and retain key clients. Collaborated with stakeholders on business strategy, providing design insights from user case studies to align creative direction with broader organizational goals and optimize overall project outcomes. Conducted client meetings to translate business goals into creative briefs and actionable deliverables, ensuring clear communication and client satisfaction.
Junior Graphic Designer
February 29, 2020 - August 21, 2025
Designed and assembled visually compelling pitch decks to support new business initiatives, communicating creative concepts and increasing stakeholder engagement. Collaborated with senior designers to develop and implement brand identities that ensured consistency and strong brand experience across digital and print touchpoints. Assisted in planning and facilitating client intake meetings, gathering project requirements and building strong relationships to understand and address client needs. Supported and occasionally led workshops with clients and internal teams to brainstorm ideas, present design concepts, and build consensus on creative direction. Managed multiple design projects simultaneously, collaborating with cross-functional teams and leading smaller projects from concept to delivery while meeting deadlines and maintaining brand standards.
Production Design Intern
February 28, 2017 - August 21, 2025
Assisted in production design tasks by preparing and organizing PNG, JPEG, and logo files, ensuring accuracy and timely delivery for various project needs. Supported innovative design initiatives by contributing creative ideas and technical assistance throughout the production process. Collaborated closely with the production team and attended meetings with the CEO to discuss project progress, gather feedback, and align on design goals. Maintained and updated digital asset libraries, streamlining workflow and improving accessibility of branded files for ongoing projects. Participated in client intake and brainstorming sessions, helping interpret creative briefs and translating them into visual concepts under senior guidance.

Education

Mass Communication - Concentration: Visual Art at Savannah State University
January 11, 2030 - August 21, 2025
Graphic Design at Atlanta Technical College
January 11, 2030 - August 21, 2025

Qualifications

Freelance Designer - Microsoft
January 1, 2025 - August 21, 2025
Freelance Designer - Gee Gurl Apparel
January 1, 2024 - August 21, 2025
Freelance Designer - Celebrity Lounge
January 1, 2023 - August 21, 2025
Freelance Designer - FoE
January 1, 2023 - August 21, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet