I am an innovative and results-driven Digital Marketing Strategist with over 14 years of experience in marketing and business management across multiple industries and markets. Currently based in Edmonton, Alberta, I specialize in delivering strategic digital marketing solutions for Canadian clients, leveraging my expertise in 360° digital strategy, workflow management, production automation, operations optimization, and revenue-generating mechanisms. I am skilled in leading cross-functional teams, managing stakeholder relationships, and driving organizational growth through digital transformation and innovative marketing approaches. My professional journey has equipped me with a strong ability to develop and execute comprehensive marketing and communication strategies that foster brand visibility and business success.

Laila Rguigue

I am an innovative and results-driven Digital Marketing Strategist with over 14 years of experience in marketing and business management across multiple industries and markets. Currently based in Edmonton, Alberta, I specialize in delivering strategic digital marketing solutions for Canadian clients, leveraging my expertise in 360° digital strategy, workflow management, production automation, operations optimization, and revenue-generating mechanisms. I am skilled in leading cross-functional teams, managing stakeholder relationships, and driving organizational growth through digital transformation and innovative marketing approaches. My professional journey has equipped me with a strong ability to develop and execute comprehensive marketing and communication strategies that foster brand visibility and business success.

Available to hire

I am an innovative and results-driven Digital Marketing Strategist with over 14 years of experience in marketing and business management across multiple industries and markets. Currently based in Edmonton, Alberta, I specialize in delivering strategic digital marketing solutions for Canadian clients, leveraging my expertise in 360° digital strategy, workflow management, production automation, operations optimization, and revenue-generating mechanisms.

I am skilled in leading cross-functional teams, managing stakeholder relationships, and driving organizational growth through digital transformation and innovative marketing approaches. My professional journey has equipped me with a strong ability to develop and execute comprehensive marketing and communication strategies that foster brand visibility and business success.

See more

Language

English
Advanced
French
Advanced
Arabic
Fluent

Work Experience

Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advise clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assist in preparation of marketing materials including brochures, reports, and newsletters. Conduct public opinion and attitude surveys to inform strategic marketing decisions. Develop and organize workshops and events to enhance publicity and brand awareness. Manage communications strategies and maintain contact with media outlets to improve brand visibility and reputation. Oversee marketing operations, campaign management, and compliance optimization.
Digital Manager at Artcsoutic Studios
May 1, 2023 - August 21, 2025
Analyzed project requirements and developed comprehensive media planning strategies. Prepared detailed project plans and monitored progress through regular reporting. Managed client relationships, serving as primary liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across multiple channels including online and offline media. Developed lead generation strategies, optimized databases, and implemented customer retention systems. Aligned digital marketing strategies with overall business objectives.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided with management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 1, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and research & development initiatives. Created and published brand content across multiple communication channels such as Facebook, Instagram, YouTube, TikTok, and Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Delivered digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 1, 2019 - August 21, 2025
Led research, writing of scripts, articles, content, and scenarios. Managed content and team. Ensured availability of work elements for project success and quality control of editorial deliverables both artistic and technical.
Freelance Social Media Manager at International Clients
December 1, 2018 - August 21, 2025
Developed comprehensive communication strategies for diverse client portfolios across multiple industries. Provided press action implementation support and editorial writing services. Managed social media profiles including content optimization and moderation. Conducted e-reputation monitoring and social behavior analysis to optimize engagement. Designed and animated online platforms including blogs and social networks. Executed community recruitment and management strategies to build engaged audiences.
Senior Community Manager at DAR TS
September 1, 2013 - August 21, 2025
Recruited and retained social media communities across multiple platforms. Managed community animation including content promotion and viral content creation. Organized promotional contests and campaigns. Provided strategic social media consulting and implemented online monitoring tools. Analyzed Facebook Insights and Google Analytics data offering reports and recommendations. Managed Facebook ads and sponsored video distribution campaigns.
Key Account Manager at Cap Value
December 1, 2012 - August 21, 2025
Managed large account portfolios and maintained strategic client relationships. Specialized in IT profile placement in consulting and technical roles. Conducted comprehensive needs assessment and problem-solving solutions. Executed executive recruitment strategies and talent acquisition initiatives.
Key Account Manager at Intelcia
January 1, 2012 - August 21, 2025
Participated in the successful launch of the Protegis project. Developed and implemented commercial strategies. Managed appointment setting and client acquisition processes. Provided sales team support and training to achieve revenue targets.
Client Relations Specialist at Accolade (M6 Boutique)
January 1, 2011 - August 21, 2025
Managed commercial operations for M6 Boutique products and derivatives. Processed orders and managed client shopping cart and sales qualification. Provided live broadcast assistance for up-selling initiatives.
Marketing Teleoperator at KBE Immobilier
January 1, 2010 - August 21, 2025
Executed outbound calling campaigns to generate leads and prospects. Managed appointment scheduling and client relationship coordination. Provided remote commercial assistance and customer support services.
Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advised clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assisted in preparing brochures, reports, newsletters, and other marketing materials. Conducted public opinion and attitude surveys to inform strategic marketing decisions. Developed and organized workshops, meetings, ceremonies, and other events for publicity and brand awareness. Developed, implemented, and evaluated comprehensive communication strategies and programs. Initiated and maintained contact with media outlets to enhance brand visibility and reputation. Prepared and oversaw reports, briefs, bibliographies, speeches, presentations, website content, and press releases. Performed administrative tasks to support marketing operations and campaign management. Developed policies and procedures to optimize marketing processes and ensure compliance. Conducted analytical marketing studies to identify trends, opportunities, and areas for improvement.
Digital Manager at Artcsoutic Studios
May 31, 2023 - August 21, 2025
Analyzed project requirements and prepared comprehensive media planning strategies. Developed detailed project plans and monitored work progress through regular reporting. Managed client relationships and served as primary liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across multiple channels. Executed offline and online campaigns including events, media buying (radio, web, mobile, press). Managed advertising accounts across Google Ads, Facebook & Instagram Ads, LinkedIn, and industry publications. Developed lead generation strategies, optimized databases, and implemented customer retention systems. Led commercial and project management teams to achieve business objectives. Conducted market trend research and social media advertising optimization. Aligned digital marketing strategies with overall business goals and objectives.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided with management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 30, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and research & development initiatives. Created and published brand content across multiple communication channels including Facebook, Instagram, YouTube, TikTok, and Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Developed structured digital monitoring and copywriting strategies. Delivered regular digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 30, 2019 - August 21, 2025
Conducted research and writing of scripts, articles, content, and scenarios. Managed content and team. Ensured availability of work elements to successfully carry out projects. Reviewed and checked work elements and listed possible modifications. Controlled artistic and technical quality of editorial deliverables.
Freelance Social Media Manager at International Clients
December 31, 2018 - August 21, 2025
Developed comprehensive communication strategies for diverse client portfolios across multiple industries. Provided press action implementation support and editorial writing services. Managed social media profile moderation and content optimization. Conducted e-reputation monitoring for brands and individuals across digital platforms. Performed social behavior analysis and human interaction analytics to optimize engagement. Designed and animated online platforms including blogs, social networks, and Facebook spaces. Created and managed editorial content across multiple communication channels. Executed community recruitment and management strategies to build engaged audiences.
Senior Community Manager at DAR TS
September 30, 2013 - August 21, 2025
Recruited and retained social media communities across multiple platforms. Managed community animation including content promotion and viral content creation. Organized and designed promotional contests and campaigns. Provided strategic social media consulting and implemented online monitoring tools. Analyzed Facebook Insights and Google Analytics data, providing recommendations and reports. Managed media campaigns including Facebook ads and sponsored video distribution.
Key Account Manager at Cap Value
December 31, 2012 - August 21, 2025
Managed large account portfolios and maintained strategic client relationships. Specialized in IT profile placement in consulting and technical roles. Conducted comprehensive needs assessments and provided problem-solving solutions. Executed executive recruitment strategies and talent acquisition initiatives.
Key Account Manager at Intelcia
December 31, 2012 - August 21, 2025
Participated in the successful launch of the Protegis project initiative. Developed and implemented comprehensive commercial strategies. Managed appointment setting and client acquisition processes. Provided sales team support and training to achieve revenue targets.
Client Relations Specialist at Accolade (M6 Boutique)
January 1, 2011 - August 21, 2025
Managed commercial operations for M6 Boutique products and derivatives. Processed orders and managed client shopping cart and sales qualification. Provided live broadcast assistance for up-selling initiatives.
Marketing Teleoperator at KBE Immobilier
January 1, 2010 - August 21, 2025
Executed outbound calling campaigns to generate leads and prospects. Managed appointment scheduling and client relationship coordination. Provided remote commercial assistance and customer support services.
Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advised clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assisted in preparation of brochures, reports, newsletters and other marketing materials. Conducted public opinion and attitude surveys to inform strategic marketing decisions. Developed and organized workshops, meetings, ceremonies, and other events for publicity and brand awareness. Implemented and evaluated comprehensive communication strategies. Managed media relations to enhance brand visibility and reputation. Prepared marketing reports, briefs, speeches, presentations, website content and press releases. Supported marketing operations and campaign management through administrative tasks. Developed policies and procedures to optimize marketing processes and ensure compliance. Conducted analytical marketing studies to identify trends, opportunities, and improvement areas.
Digital Manager at Artcsoutic Studios
May 1, 2023 - August 21, 2025
Analyzed project requirements and prepared comprehensive media planning strategies. Developed detailed project plans and monitored work progress through regular reporting. Managed client relationships and acted as primary liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across multiple channels. Executed offline and online campaigns including events, media buying (radio, web, mobile, press). Managed advertising accounts across Google Ads, Facebook & Instagram Ads, LinkedIn, and industry publications. Developed lead generation strategies, optimized databases, and implemented customer retention systems. Led commercial and project management teams to achieve business objectives. Conducted market trend research and social media advertising optimization. Aligned digital marketing strategies with overall business goals and objectives.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided with management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 1, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and research & development initiatives. Created and published brand content across multiple communication channels including Facebook, Instagram, YouTube, TikTok, Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Developed structured digital monitoring and copywriting strategies. Delivered regular digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 1, 2019 - August 21, 2025
Researched and wrote scripts, articles, content, scenarios. Managed content and team. Ensured availability of work elements to successfully carry out projects. Reviewed and checked elements and listed any possible modifications. Controlled artistic and technical quality of editorial deliverables.
Freelance Social Media Manager at International Clients
December 31, 2018 - August 21, 2025
Developed comprehensive communication strategies for diverse client portfolios across multiple industries. Provided press action implementation support and editorial writing services. Managed social media profile moderation and content optimization. Conducted e-reputation monitoring for brands and individuals across digital platforms. Performed social behavior analysis and human interaction analytics to optimize engagement. Designed and animated online platforms including blogs, social networks, and Facebook spaces. Created and managed editorial content across multiple communication channels. Executed community recruitment and management strategies to build engaged audiences.
Senior Community Manager at DAR TS
September 1, 2013 - August 21, 2025
Recruited and retained social media communities across multiple platforms. Managed community animation including content promotion and viral content creation. Organized and designed promotional contests and campaigns. Provided strategic social media consulting and implemented online monitoring tools. Analyzed Facebook Insights and Google Analytics data, providing recommendations and reports. Managed media campaigns including Facebook ads and sponsored video distribution.
Key Account Manager at Cap Value
December 1, 2012 - August 21, 2025
Managed large account portfolios and maintained strategic client relationships. Specialized in IT profile placement in consulting and technical roles. Conducted comprehensive needs assessments and provided problem-solving solutions. Executed executive recruitment strategies and talent acquisition initiatives.
Key Account Manager at Intelcia
January 1, 2012 - August 21, 2025
Participated in the successful launch of the Protegis project initiative. Developed and implemented comprehensive commercial strategies. Managed appointment setting and client acquisition processes. Provided sales team support and training to achieve revenue targets.
Client Relations Specialist at Accolade (M6 Boutique)
January 1, 2011 - August 21, 2025
Managed commercial operations for M6 Boutique products and derivatives. Processed orders and managed client shopping cart and sales qualification. Provided live broadcast assistance for upselling initiatives.
Marketing Teleoperator at KBE Immobilier
January 1, 2010 - August 21, 2025
Executed outbound calling campaigns to generate leads and prospects. Managed appointment scheduling and client relationship coordination. Provided remote commercial assistance and customer support services.
Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advise clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assist in preparation of marketing materials including brochures, reports, and newsletters. Conduct public opinion and attitude surveys to inform strategic marketing decisions. Develop and organize workshops, meetings, and events for publicity and brand awareness. Implement and evaluate comprehensive communication strategies and programs. Maintain media contacts to enhance brand visibility and manage various marketing operations and compliance policies.
Digital Manager at Artcsoutic Studios
May 31, 2023 - August 21, 2025
Analyzed project requirements and prepared comprehensive media planning strategies. Developed detailed project plans and monitored work progress. Managed client relationships and served as liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across various channels including radio, web, mobile, and press. Managed advertising accounts on Google Ads, Facebook & Instagram Ads, LinkedIn, and industry publications. Developed lead generation strategies and implemented customer retention systems. Led commercial and project management teams and conducted market trend research and social media advertising optimization.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided by management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 30, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and R&D initiatives. Created and published brand content across multiple communication channels including Facebook, Instagram, YouTube, TikTok, and Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Developed structured digital monitoring and copywriting strategies and delivered regular digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 30, 2019 - August 21, 2025
Researched and wrote scripts, articles, content, and scenarios. Managed content and team operations. Ensured availability of work elements and quality control of editorial deliverables in terms of artistic and technical standards.
Freelance Social Media Manager at International Clients
December 31, 2018 - August 21, 2025
Developed comprehensive communication strategies for diverse client portfolios across multiple industries. Provided press action support and editorial writing services. Managed social media profile moderation and content optimization. Conducted e-reputation monitoring for brands and individuals. Performed social behavior analysis and human interaction analytics to optimize engagement. Designed and animated online platforms including blogs, social networks, and Facebook spaces. Created and managed editorial content and executed community recruitment and management strategies to build engaged audiences.
Senior Community Manager at DAR TS
September 30, 2013 - August 21, 2025
Recruited and retained social media communities across multiple platforms. Managed community animation including content promotion and viral content creation. Organized and designed promotional contests and campaigns. Provided strategic social media consulting and implemented online monitoring tools. Analyzed Facebook Insights and Google Analytics data, providing recommendations and reports. Managed media campaigns including Facebook ads and sponsored video distribution.
Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advise clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assist in preparation of brochures, reports, newsletters, and other marketing materials. Conduct public opinion and attitude surveys to inform strategic marketing decisions. Develop and organize workshops, meetings, ceremonies and other events for publicity and brand awareness. Develop, implement and evaluate comprehensive communication strategies and programs. Establish and maintain media contacts to enhance brand visibility and reputation. Prepare and oversee preparation of reports, briefs, bibliographies, speeches, presentations, website content, and press releases. Perform administrative tasks to support marketing operations and campaign management. Develop policies and procedures to optimize marketing processes and ensure compliance. Conduct analytical marketing studies to identify trends, opportunities, and areas for improvement.
Digital Manager at Artcsoutic Studios
May 1, 2023 - August 21, 2025
Analyzed project requirements and prepared comprehensive media planning strategies. Developed detailed project plans and monitored work progress through regular reporting. Managed client relationships and served as primary liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across multiple channels. Executed offline and online campaigns including events, media buying (radio, web, mobile, press). Managed advertising accounts across Google Ads, Facebook & Instagram Ads, LinkedIn, and industry publications. Developed lead generation strategies, optimized databases, and implemented customer retention systems. Led commercial and project management teams to achieve business objectives. Conducted market trend research and social media advertising optimization. Aligned digital marketing strategies with overall business goals and objectives.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided with management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 1, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and research & development initiatives. Created and published brand content across multiple communication channels including Facebook, Instagram, YouTube, TikTok, Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Developed structured digital monitoring and copywriting strategies. Delivered regular digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 1, 2019 - August 21, 2025
Researched and wrote scripts, articles, content, and scenarios. Managed content and teams. Ensured availability of work elements for project success. Reviewed and checked elements for possible modifications. Controlled artistic and technical quality of editorial deliverables.
Freelance Social Media Manager at International Clients
December 1, 2018 - August 21, 2025
Developed comprehensive communication strategies for a diverse client portfolio across multiple industries. Provided press action implementation support and editorial writing services. Managed social media profile moderation and content optimization. Conducted e-reputation monitoring for brands and individuals across digital platforms. Performed social behavior analysis and human interaction analytics to optimize engagement. Designed and animated online platforms including blogs, social networks, and Facebook spaces. Created and managed editorial content across multiple communication channels. Executed community recruitment and management strategies to build engaged audiences. Notable clients included Sqala, La Bodéga, L'ostéria, La Bava roise, Metropolis, Clinique dentaire internationale de Casablanca, Mappy France, Portail M-tech, Vedettes sirènes, Gentlemen's Drivers, Moroccan Touch, L'atelier de Sam, Shoppeos Maroc, Afrique et Europe, EFE Maroc, SG 2I.
Senior Community Manager at DAR TS
September 1, 2013 - August 21, 2025
Recruited and retained social media communities across multiple platforms. Managed community animation including content promotion and viral content creation. Organized and designed promotional contests and campaigns. Provided strategic social media consulting and implemented online monitoring tools. Analyzed Facebook Insights and Google Analytics data, providing recommendations and reports. Managed media campaigns including Facebook ads and sponsored video distribution. Managed notable clients such as Maroc Cultures (Mawazine Festival), DealDeluxe.ma, Sanâat Bladi, Medi 1 TV.
Key Account Manager at Cap Value
December 1, 2012 - August 21, 2025
Managed large account portfolios and maintained strategic client relationships. Specialized in IT profile placement in consulting and technical roles. Conducted comprehensive needs assessment and provided problem-solving solutions. Executed executive recruitment strategies and talent acquisition initiatives.
Key Account Manager at Intelcia
January 1, 2012 - August 21, 2025
Participated in the successful launch of the Protegis project initiative. Developed and implemented comprehensive commercial strategies. Managed appointment setting and client acquisition processes. Provided sales team support and training to achieve revenue targets.
Client Relations Specialist at Accolade (M6 Boutique)
January 1, 2011 - August 21, 2025
Managed commercial operations for M6 Boutique products and derivatives. Processed orders and managed client shopping cart and sales qualification. Provided live broadcast assistance for up-selling initiatives.
Marketing Teleoperator at KBE Immobilier
January 1, 2010 - August 21, 2025
Executed outbound calling campaigns to generate leads and prospects. Managed appointment scheduling and client relationship coordination. Provided remote commercial assistance and customer support services.
Digital Marketing Specialist at Online Bridge
March 1, 2024 - Present
Advised clients on advertising and sales promotion strategies to maximize ROI and market penetration. Assisted in preparation of marketing materials such as brochures, reports, and newsletters. Conducted public opinion and attitude surveys to inform strategic marketing decisions. Developed and organized workshops, meetings, ceremonies and other events for publicity and brand awareness. Developed, implemented, and evaluated comprehensive communication strategies and programs. Maintained media contacts to enhance brand visibility and reputation. Prepared reports, briefs, speeches, presentations, website content and press releases. Performed administrative tasks to support marketing operations and campaign management. Developed policies and procedures to optimize marketing processes and ensure compliance. Conducted analytical marketing studies to identify trends, opportunities, and areas for improvement.
Digital Manager at Artcsoutic Studios
May 1, 2023 - August 21, 2025
Analyzed project requirements and prepared comprehensive media planning strategies. Developed detailed project plans and monitored work progress through regular reporting. Managed client relationships and served as primary liaison between clients and studio teams. Created marketing concepts and managed integrated advertising campaigns across multiple channels. Executed offline and online campaigns including events and media buying for radio, web, mobile and press. Managed advertising accounts across Google Ads, Facebook & Instagram Ads, LinkedIn, and industry publications. Developed lead generation strategies, optimized databases, and implemented customer retention systems. Led commercial and project management teams to achieve business objectives. Conducted market trend research and social media advertising optimization. Aligned digital marketing strategies with overall business goals and objectives.
Secretary General at Association Rasm'art
January 1, 2023 - August 21, 2025
Ensured implementation of strategic directions decided with management. Maintained compliance with methods, procedures, standards, and legislation. Participated in decision-making processes providing expertise in social and commercial law, economics, and HR. Developed performance monitoring and control methods for organizational management. Managed statutory obligations and organizational compliance requirements. Prepared grant applications and managed association archives.
Digital Project Manager at Artcsoutic Studios
June 1, 2020 - August 21, 2025
Managed end-to-end project planning and execution. Coordinated cross-functional teams and managed project budgets. Conducted data analysis and R&D initiatives. Created and published brand content across multiple communication channels such as Facebook, Instagram, YouTube, TikTok, and Google My Business. Provided event coverage and content creation for corporate events, conferences, and workshops. Developed structured digital monitoring and copywriting strategies. Delivered regular digital activity reporting using KPIs and strategic recommendations.
Project Manager at Artcsoutic Studios
November 1, 2019 - August 21, 2025
Researched and wrote scripts, articles, content, and scenarios. Managed content and team. Ensured availability of work elements to carry out the project successfully. Reviewed and checked elements and listed possible modifications. Controlled artistic and technical quality of editorial deliverables.

Education

Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012
Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012
Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012
Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012
Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012
Baccalauréat in Experimental Sciences at Abdelmoumen Private High School, Morocco
January 1, 2008 - January 1, 2009
Specialized Technician Diploma in Commerce at Higher Institute of Applied Technologies, Morocco
January 1, 2009 - January 1, 2011
Professional License in Sales Techniques and Client Relations at Hassan II University, Morocco
January 1, 2011 - January 1, 2012

Qualifications

Digital Advertising Trainer - Toulouse Business School
January 1, 2015 - January 1, 2017
Digital Marketing Trainer - AFEM
January 1, 2016 - January 1, 2016
Digital Marketing Trainer - EFE MAROC
September 1, 2015 - January 1, 2016
Digital Advertising Trainer - Toulouse Business School
January 1, 2015 - January 1, 2017
Digital Marketing Trainer - AFEM
January 1, 2016 - January 1, 2016
Digital Marketing Trainer - EFE MAROC
September 1, 2015 - January 1, 2016
Secretary General - Association Rasm'Art
January 1, 2021 - January 1, 2023
Digital Advertising Trainer - Toulouse Business School
January 1, 2015 - January 1, 2017
Digital Marketing Trainer - AFEM
January 1, 2016 - January 1, 2016
Digital Marketing Trainer - EFE MAROC
September 1, 2015 - January 1, 2016
Digital Advertising Trainer
January 1, 2015 - January 1, 2017
Digital Marketing Trainer
January 1, 2016 - January 31, 2016
Digital Marketing Trainer
September 1, 2015 - January 31, 2016
Secretary General, Association Rasm'art
January 1, 2021 - January 1, 2023
Digital Advertising Trainer, Toulouse Business School
January 1, 2015 - January 1, 2017
Digital Marketing Trainer, AFEM
January 1, 2016 - January 1, 2016
Digital Marketing Trainer, EFE MAROC
September 1, 2015 - January 1, 2016
Digital Advertising Trainer at Toulouse Business School
January 1, 2015 - January 1, 2017
Digital Marketing Trainer at AFEM
January 1, 2016 - January 31, 2016
Digital Marketing Trainer at EFE MAROC
September 1, 2015 - January 31, 2016

Industry Experience

Professional Services, Media & Entertainment, Retail, Education, Real Estate & Construction, Software & Internet