I am a skilled digital marketer with 1.5 years of expertise in comprehensive social media management and Google Ads optimization. I have strong proficiency in multi-platform campaign development, audience targeting, and performance analysis. I am proven in executing strategic marketing initiatives across Instagram, Facebook, and Pinterest while delivering consistent, measurable results for business growth. My work spans paid advertising and e-commerce management, with a focus on improving online presence and sales performance through strategic digital marketing initiatives. I utilize tools like Canva and CapCut for content creation and video editing, ensuring brand consistency and impactful campaigns tailored to data-driven insights.

Alexandra Trapezanidou

I am a skilled digital marketer with 1.5 years of expertise in comprehensive social media management and Google Ads optimization. I have strong proficiency in multi-platform campaign development, audience targeting, and performance analysis. I am proven in executing strategic marketing initiatives across Instagram, Facebook, and Pinterest while delivering consistent, measurable results for business growth. My work spans paid advertising and e-commerce management, with a focus on improving online presence and sales performance through strategic digital marketing initiatives. I utilize tools like Canva and CapCut for content creation and video editing, ensuring brand consistency and impactful campaigns tailored to data-driven insights.

Available to hire

I am a skilled digital marketer with 1.5 years of expertise in comprehensive social media management and Google Ads optimization. I have strong proficiency in multi-platform campaign development, audience targeting, and performance analysis. I am proven in executing strategic marketing initiatives across Instagram, Facebook, and Pinterest while delivering consistent, measurable results for business growth.

My work spans paid advertising and e-commerce management, with a focus on improving online presence and sales performance through strategic digital marketing initiatives. I utilize tools like Canva and CapCut for content creation and video editing, ensuring brand consistency and impactful campaigns tailored to data-driven insights.

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Language

English
Fluent
German
Fluent
Greek, Modern
Fluent

Work Experience

Digital Marketing, E-Commerce at Deco-Land
November 1, 2024 - Present
Managed comprehensive Google Ads campaigns across Display, Search, and Performance Max, optimizing budget allocation based on performance data. Handled complete e-commerce operations and website organization to ensure seamless user experience and conversion optimization. Balanced paid advertising and e-commerce management to boost online presence and sales performance through strategic digital marketing initiatives.
Digital Marketing Manager at Marhome
January 1, 2024 - Present
Spearheaded comprehensive digital marketing operations, managing strategic Facebook and Instagram campaigns with platform-specific objectives. Successfully operated three Google Ads campaigns (Display, Search, Performance Max) while strategically allocating budgets based on performance analytics. Utilized Canva for content creation and CapCut for video editing. Leveraged Soft1 ERP to analyze client purchasing behavior and buying patterns, enabling data-driven campaign targeting and optimization strategies.
Freelancing Digital Marketing
January 1, 2021 - Present
Managed multiple client accounts including Villa Alexandra, J. Aslanidis, and VIP Holiday Services Corfu. Responsibilities encompassed comprehensive Google Ads campaign management across Display, Search, and Performance Max formats, strategic social media marketing on Facebook and Instagram, and complete e-commerce operations including website organization. Used Canva for content creation, CapCut for video editing, and Soft1 ERP for client behavior analysis, enabling data-driven targeting and optimization strategies across diverse industry sectors.

Education

Bachelor’s Degree in Marketing at International Hellenic University
January 1, 2017 - January 1, 2021

Qualifications

Google Ads Search & Successful Campaigns Seminar
January 1, 2023 - August 21, 2025

Industry Experience

Retail, Consumer Goods, Software & Internet, Travel & Hospitality, Professional Services