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I am a dynamic and results-driven marketing specialist with over 8 years of experience. I deliver impactful marketing and business development initiatives through strategic research and implementation. I have led multiple campaigns and teams across various industries including education, retail, and advertising. I have generated over $900K in revenue through strategic sales initiatives and managed a team of 6 employees, establishing and reviewing KPIs to ensure performance standards. I have a strong background in managing high-volume client transactions and streamlining processes to improve efficiency and client satisfaction.…I am a dynamic and results-driven marketing specialist with over 8 years of experience. I deliver impactful marketing and business development initiatives through strategic research and implementation. I have led multiple campaigns and teams across various industries including education, retail, and advertising. I have generated over $900K in revenue through strategic sales initiatives and managed a team of 6 employees, establishing and reviewing KPIs to ensure performance standards. I have a strong background in managing high-volume client transactions and streamlining processes to improve efficiency and client satisfaction.

Kevin Washington

Marketing Strategist, Social Media Manager, Content Creator, +1

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I am a dynamic and results-driven marketing specialist with over 8 years of experience. I deliver impactful marketing and business development initiatives through strategic research and implementation. I have led multiple campaigns and teams across various industries including education, retail, and advertising. I have generated over $900K in revenue through strategic sales initiatives and managed a team of 6 employees, establishing and reviewing KPIs to ensure performance standards. I have a strong background in managing high-volume client transactions and streamlining processes to improve efficiency and client satisfaction.…I am a dynamic and results-driven marketing specialist with over 8 years of experience. I deliver impactful marketing and business development initiatives through strategic research and implementation. I have led multiple campaigns and teams across various industries including education, retail, and advertising. I have generated over $900K in revenue through strategic sales initiatives and managed a team of 6 employees, establishing and reviewing KPIs to ensure performance standards. I have a strong background in managing high-volume client transactions and streamlining processes to improve efficiency and client satisfaction.

Available to hire

I am a dynamic and results-driven marketing specialist with over 8 years of experience. I deliver impactful marketing and business development initiatives through strategic research and implementation. I have led multiple campaigns and teams across various industries including education, retail, and advertising.

I have generated over $900K in revenue through strategic sales initiatives and managed a team of 6 employees, establishing and reviewing KPIs to ensure performance standards. I have a strong background in managing high-volume client transactions and streamlining processes to improve efficiency and client satisfaction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Marketing Strategist & Business Development Manager at Versa Creative

July 1, 2023 - Present

Generated over $900K in revenue through strategic sales initiatives. Managed a team of 6 employees, establishing and reviewing KPIs and sales to ensure performance standards. Secured over 60 business opportunities by identifying growth channels and fostering strong client relations. Incorporated a CRM (Monday.com) to track sales progress and client information. Assisted in creating Google and social media ads (Instagram, Facebook, TikTok, LinkedIn, Twitter). Monitored projects and tasks using Wrike to ensure timely completion of client assets. Collaborated with departments for campaign strategy, development, launch, and review. Clients included City of Houston, Houston Public Works, Harris County, Altus Health, San Jacinto College, YES Prep Public Schools, Texas Tech, and more. Managed high-volume client transactions and cooperated with senior bankers on complex financial inquiries, enhancing client satisfaction and retention.

Marketing Assistant at Unlimited Thought Bookstore

May 31, 2023 - August 21, 2025

Led social media campaigns on Instagram and Facebook to increase online sales and foot traffic. Pitched marketing initiatives such as redesigned store layout and holiday specials to boost sales. Worked in tandem with upper management to develop in-store promotions for featured items. Conducted customer surveys to gather feedback and implement store changes to ensure customer satisfaction. Maintained inventory records using Excel. Oversaw store events from preparation, managing, and takedown, hosting over 300 guests.

Business Owner at LaLuna Nino (Jewelry Business)

October 1, 2021 - Present

Created and managed 3 e-commerce and portfolio websites using WordPress, Wix, and Shopify. Designed digital marketing strategies utilizing social media ads, email campaigns, and website product promotions with original content. Operated vendor booths at various markets such as Montrose Marketplace, Black Swan Inn Market, Pecan Street Fair, Shop Local Market, and more. Managed financial reporting through QuickBooks and Excel to track inventory, sales, and costs. Designed social media posts for flyers, event recaps, and promotional offers on Instagram, Facebook, and TikTok using Canva, Adobe, and CapCut. Measured post performance to adjust marketing strategies.