Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a breakthrough creative leader with over two decades of experience developing strategically sharp, creatively bold campaigns for major global brands including Google, Slack, Uber, Oz Harvest, and the A-League. I excel at transforming strategic insights into world-class visual narratives that captivate audiences across digital, social, video, and product platforms. I am also an AI-powered creative pioneer leveraging Midjourney, Claude AI, and ChatGPT to unlock innovative storytelling possibilities and create cost-effective creative solutions that meet business objectives while redefining brands in their marketing landscape.…I am a breakthrough creative leader with over two decades of experience developing strategically sharp, creatively bold campaigns for major global brands including Google, Slack, Uber, Oz Harvest, and the A-League. I excel at transforming strategic insights into world-class visual narratives that captivate audiences across digital, social, video, and product platforms. I am also an AI-powered creative pioneer leveraging Midjourney, Claude AI, and ChatGPT to unlock innovative storytelling possibilities and create cost-effective creative solutions that meet business objectives while redefining brands in their marketing landscape.

Shelley Stellenberg

Art Director, Brand Designer, Creative Director, +2





I am a breakthrough creative leader with over two decades of experience developing strategically sharp, creatively bold campaigns for major global brands including Google, Slack, Uber, Oz Harvest, and the A-League. I excel at transforming strategic insights into world-class visual narratives that captivate audiences across digital, social, video, and product platforms. I am also an AI-powered creative pioneer leveraging Midjourney, Claude AI, and ChatGPT to unlock innovative storytelling possibilities and create cost-effective creative solutions that meet business objectives while redefining brands in their marketing landscape.…I am a breakthrough creative leader with over two decades of experience developing strategically sharp, creatively bold campaigns for major global brands including Google, Slack, Uber, Oz Harvest, and the A-League. I excel at transforming strategic insights into world-class visual narratives that captivate audiences across digital, social, video, and product platforms. I am also an AI-powered creative pioneer leveraging Midjourney, Claude AI, and ChatGPT to unlock innovative storytelling possibilities and create cost-effective creative solutions that meet business objectives while redefining brands in their marketing landscape.

Available to hire

I am a breakthrough creative leader with over two decades of experience developing strategically sharp, creatively bold campaigns for major global brands including Google, Slack, Uber, Oz Harvest, and the A-League. I excel at transforming strategic insights into world-class visual narratives that captivate audiences across digital, social, video, and product platforms. I am also an AI-powered creative pioneer leveraging Midjourney, Claude AI, and ChatGPT to unlock innovative storytelling possibilities and create cost-effective creative solutions that meet business objectives while redefining brands in their marketing landscape.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Packaging Specialist at Monarch

February 28, 2025 - August 22, 2025

Led international product rollout across UK and European markets, ensuring creative assets complied with EU and German regulations while maintaining brand consistency. Implemented strategic branding updates for multiple product lines achieving compliance with AU and NZ standards. Integrated sustainable materials into packaging systems and developed compliance frameworks to streamline international expansion.

Digital Designer at Big Red Communications Group

March 31, 2024 - August 22, 2025

Delivered omni-channel campaigns for major clients such as Optus, Medibank, AGL, and Youi Insurance, exceeding brand standards under tight deadlines. Prepared motion-ready assets for video teams and created platform-specific social media content that drove measurable engagement improvements.

Print & Digital Designer at DōTERRA Australia

September 30, 2022 - August 22, 2025

Developed premium campaign assets and educational materials for product launches, maintaining consistent brand identity and expanding market reach across B2B and consumer segments.

Digital Designer at R/GA

November 30, 2021 - August 22, 2025

Executed the comprehensive A-League rebrand, including men’s, women’s, and esports competitions across digital, video, OOH, merchandise, and product platforms. Developed platform-aware assets that broke traditional sports marketing conventions, designed landing pages and EDMs for Paramount+ partnership, and contributed to campaigns for Slack’s "Work From Anywhere," Google’s "Go With Google," OzHarvest social impact, and Uber consumer engagement initiatives.

Global Art Director at Hunter Amenities

September 30, 2019 - August 22, 2025

Led creative transformation and brand evolution for over 50 global luxury brands, adapting aesthetics for hospitality experiences while maintaining premium positioning. Managed fast-paced multi-regional studios, mentored creative teams, and developed global brand activation strategies. Executed marketing campaigns across digital, print, and environmental spaces and art-directed photoshoots and packaging development.

Founder & Art Director at Alegra Design Studios

January 1, 2019 - Present

Pioneered AI-integrated workflows, replacing traditional photography budgets with Midjourney-generated assets while maintaining premium brand standards. Directed strategic creative campaigns that strengthen brand narratives and integrate sustainable innovation. Delivered omni-channel creative strategies ensuring cohesive storytelling across digital, social, print, and experiential touch-points. Led creative workshops, mentored teams, and championed sustainable innovations like the award-winning Starward Whisky Fortis label.

Senior Designer at Foodworks

August 31, 2008 - August 22, 2025

Translated strategic briefs into impactful retail solutions, art-directed photoshoots, OOH advertising, and TV commercials. Delivered award-winning multi-channel campaigns such as “Wish You Were Here!” with record-breaking performance metrics.