- Graphic Designer
Axel ABIMBOLA
- Abomey Calavi, Benin
- 1 project
People tend to think a portfolio is nothing more than an alignment of the most beautiful projects and work...
About
People tend to think a portfolio is nothing more than an
alignment of the most beautiful projects and work…
In form, that’s not entirely wrong but in my design
philosophy, a portfolio is above all a journey: a creative
journey touching on several aspects, such as the designer’s
personality, their understanding of dierent codes, and their
capacity to adapt.
It is this journey I invite you to take through this document,
to discover my graphic universe.
Freelance Graphic Designer & Artistic Director for 5 years,
for me design is not just an aesthetic it is a strategic lever
capable of transforming a business.
Today, I help companies worldwide to structure their visual
identity, clarify their message, and build graphic universes
that inspire trust not through trends, but through meaning.
By working on projects of varying scales across Europe and
Africa, I have developed a rare bicultural sensibility, which I
present in the pages that follow.
- Joined August 2025
Skills· 9
Languages
- FrenchFluent
- EnglishFluent
Industry experience
- Professional Services
- Transportation & Logistics
- Telecommunications
- Software & Internet
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Projects · 1
Work experience
Leading art direction across branding, social media design, and campaigns; overseeing visual strategy, content production for social networks, digital ads, and product launches. Continued development of brand identity and rollout assets; delivered remote projects to European agency standards.
Led the development of complete brand identities and visual systems for clients in France and West Africa. Directed branding campaigns across print, packaging, and digital channels, including social media, advertising, and launch initiatives. Delivered campaigns and collateral (logos, guidelines, brochures, signage, packaging) aligned with European agency standards while operating fully remote. Collaborated with clients to translate strategic objectives into cohesive visual language; applied typography, layout, and editorial considerations; ensured consistent deployment across channels.
Education
Certifications and awards
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