I am a dedicated data analyst and marketing strategist currently pursuing my Master of Science in Business Analytics at NOVA School of Business & Economics in Lisbon. I have a strong background in marketing, consumer behavior, and data-driven decision making, complemented by extensive experience in social media content creation and digital marketing strategy. My technical skills include Python, Microsoft Excel, Power BI, and machine learning, which I leverage to optimize business operations and marketing campaigns. I am passionate about using data to solve real-world problems and improve business performance. Outside of my professional and academic life, I am actively involved in humanitarian efforts as a human rights activist, focusing on global initiatives to support Gaza. I enjoy creating engaging digital content and expanding my skills in both analytics and marketing to drive impactful results for organizations and communities I work with.

Wale Doura

I am a dedicated data analyst and marketing strategist currently pursuing my Master of Science in Business Analytics at NOVA School of Business & Economics in Lisbon. I have a strong background in marketing, consumer behavior, and data-driven decision making, complemented by extensive experience in social media content creation and digital marketing strategy. My technical skills include Python, Microsoft Excel, Power BI, and machine learning, which I leverage to optimize business operations and marketing campaigns. I am passionate about using data to solve real-world problems and improve business performance. Outside of my professional and academic life, I am actively involved in humanitarian efforts as a human rights activist, focusing on global initiatives to support Gaza. I enjoy creating engaging digital content and expanding my skills in both analytics and marketing to drive impactful results for organizations and communities I work with.

Available to hire

I am a dedicated data analyst and marketing strategist currently pursuing my Master of Science in Business Analytics at NOVA School of Business & Economics in Lisbon. I have a strong background in marketing, consumer behavior, and data-driven decision making, complemented by extensive experience in social media content creation and digital marketing strategy. My technical skills include Python, Microsoft Excel, Power BI, and machine learning, which I leverage to optimize business operations and marketing campaigns.

I am passionate about using data to solve real-world problems and improve business performance. Outside of my professional and academic life, I am actively involved in humanitarian efforts as a human rights activist, focusing on global initiatives to support Gaza. I enjoy creating engaging digital content and expanding my skills in both analytics and marketing to drive impactful results for organizations and communities I work with.

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Language

Arabic
Fluent
English
Advanced
French
Advanced
Spanish; Castilian
Beginner
Portuguese
Beginner

Work Experience

Data Analyst Intern at Olympe Gym
July 1, 2023 - August 22, 2025
Conducted time series analysis to create time-specific memberships, reducing electricity costs by 10% and increasing membership options by 20%. Benchmarked competitors and adjusted opening hours, which increased early-morning memberships by 20%. Applied clustering and data visualization using Matplotlib to social media performance, improving content engagement by 25%.
Marketing Analyst Intern at Olympe Gym
January 1, 2022 - August 22, 2025
Analyzed 2 years of promotional campaign data to develop event concepts that improved client satisfaction by 30% and attracted 15% more customers. Utilized influencer marketing on TikTok and Instagram, increasing engagement by 50% and boosting memberships by 20%.
Social Media Content Creator - Freelance
January 1, 2023 - August 22, 2025
Managed and grew social media accounts reaching 40K followers on Instagram and 180K on TikTok. Created engaging content for various brands while providing digital marketing strategies as a freelancer.

Education

Master of Science at NOVA School of Business & Economics
January 1, 2023 - January 1, 2025
Bachelor in Management & Economics at CARTHAGE BUSINESS SCHOOL
January 1, 2019 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Professional Services, Software & Internet, Non-Profit Organization, Travel & Hospitality