I am a results-driven Digital Marketing Specialist with over three years of experience focused on SEO, campaign planning, content strategy, and cross-functional coordination. I am eager to apply my analytical and creative skills to support brand growth, product innovation, and marketing execution across diverse markets. I am enthusiastic about contributing to strategic planning and packaging processes while continuously learning in a data-driven and collaborative environment. I am passionate about ethical marketing practices and improving user engagement through well-researched digital strategies.

Arbaz Khan

I am a results-driven Digital Marketing Specialist with over three years of experience focused on SEO, campaign planning, content strategy, and cross-functional coordination. I am eager to apply my analytical and creative skills to support brand growth, product innovation, and marketing execution across diverse markets. I am enthusiastic about contributing to strategic planning and packaging processes while continuously learning in a data-driven and collaborative environment. I am passionate about ethical marketing practices and improving user engagement through well-researched digital strategies.

Available to hire

I am a results-driven Digital Marketing Specialist with over three years of experience focused on SEO, campaign planning, content strategy, and cross-functional coordination. I am eager to apply my analytical and creative skills to support brand growth, product innovation, and marketing execution across diverse markets.

I am enthusiastic about contributing to strategic planning and packaging processes while continuously learning in a data-driven and collaborative environment. I am passionate about ethical marketing practices and improving user engagement through well-researched digital strategies.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Italian
Intermediate
Urdu
Fluent

Work Experience

Digital Marketing Intern at TechNordia
February 1, 2025 - Present
Created and optimized SEO-driven blog and landing page content aligned with ethical brand messaging, increasing organic traffic by 25%. Researched user behavior to improve storytelling and webpage structure, enhancing user experience and time-on-site by 18%. Led A/B testing of content layouts to refine brand tone and message effectiveness. Contributed to product growth strategy by aligning content with SEO-driven product discovery.
Digital Marketing and Communications Intern at ZN-Consulting
January 31, 2025 - August 22, 2025
Designed and delivered over 5 email campaigns and newsletters that increased open rates by 25% and click-through rates by 15%. Supported podcast campaign strategy and content adaptation based on engagement metrics. Collaborated with product, data, and design teams to align messaging with regional user needs and brand identity. Used performance data to tailor outreach strategies focused on sustainability-oriented audiences.
Social Media Marketing Intern at Oigetit - Fake News Filter
December 1, 2024 - August 22, 2025
Developed and scheduled educational content about media literacy and ethical awareness, boosting Instagram engagement by 30%. Identified user behavior trends and platform-specific performance indicators to improve creative strategy. Participated in weekly performance reviews supporting a test-and-learn cycle to refine messaging using analytics and feedback.
Assistant Marketing Executive at Model Construction Company
September 1, 2022 - August 22, 2025
Executed 5 campaign rollouts to support local market expansion, resulting in a 40% increase in digital leads and 30% growth in brand awareness. Organized feedback sessions during promotional events attended by 500+ people, collecting data to inform future product planning. Monitored competitor product launches, user offers, and pricing models for strategic internal use.

Education

MSc Business Administration - Marketing and Sales Management at Università degli Studi di Roma Tor Vergata
September 1, 2022 - July 1, 2025
Bachelors In Business Administration - Marketing at Iqra University
January 1, 2018 - December 1, 2021

Qualifications

Digi EDU Hack 2024 Recognition
January 1, 2024 - August 22, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Non-Profit Organization