Hi, I'm Mayank Bishwas, an SEO Content Writer and Manager with over 7 years of experience in content marketing across TV, SaaS, and Digital Agencies. I specialize in SEO content setup including researching, strategizing for various formats, leading teams, and collaborating cross-functionally to bring ideas to life and execute them effectively. I have worked with diverse projects like managing content and SEO for TollWiki, an encyclopedia of tolls, developing content strategies for ESG SaaS tools, training marketing interns in SEO content creation, and writing extensively across tech, lifestyle, and finance sectors. My approach combines creativity with data-driven SEO techniques to achieve impactful results.

Mayank Bishwas

Hi, I'm Mayank Bishwas, an SEO Content Writer and Manager with over 7 years of experience in content marketing across TV, SaaS, and Digital Agencies. I specialize in SEO content setup including researching, strategizing for various formats, leading teams, and collaborating cross-functionally to bring ideas to life and execute them effectively. I have worked with diverse projects like managing content and SEO for TollWiki, an encyclopedia of tolls, developing content strategies for ESG SaaS tools, training marketing interns in SEO content creation, and writing extensively across tech, lifestyle, and finance sectors. My approach combines creativity with data-driven SEO techniques to achieve impactful results.

Available to hire

Hi, I’m Mayank Bishwas, an SEO Content Writer and Manager with over 7 years of experience in content marketing across TV, SaaS, and Digital Agencies. I specialize in SEO content setup including researching, strategizing for various formats, leading teams, and collaborating cross-functionally to bring ideas to life and execute them effectively.

I have worked with diverse projects like managing content and SEO for TollWiki, an encyclopedia of tolls, developing content strategies for ESG SaaS tools, training marketing interns in SEO content creation, and writing extensively across tech, lifestyle, and finance sectors. My approach combines creativity with data-driven SEO techniques to achieve impactful results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
French
Intermediate
Hindi
Fluent

Work Experience

SEO Content Specialist (Consultant) at ClayHR (HR SaaS, USA)
January 1, 2025 - Present
Conducted SEO content audit and optimization across the website, doubling impressions and improving average position by 4 within 6 months. Optimized web copy for product detail pages, designed wireframes for Google Ad Campaigns, and edited videos for events and product walkthroughs.
Marketing & Business Development (Internship) at IMPAKTER (ESG SaaS, UK)
December 1, 2024 - August 22, 2025
Designed website wireframe and content strategy for ESG tool and trained interns in content pipeline from scratch. Led project to programmatically build an encyclopedia of sustainable companies by repurposing backend data.
Content Strategist cum Writer at PivotRoots, Havas Media (Digital Agency, India)
August 1, 2023 - August 22, 2025
Developed in-house stealth content seeding tool that increased referral traffic by ~20% in 1 month. Revamped resource section of AI hiring solution website leading to a 150% session rise in 3 months. Responsible for pitching and account management for SEO, content, and website projects for clients in USA and MENA regions.
Content Manager at MapUp (B2B Mobility SaaS, US)
March 1, 2022 - August 22, 2025
Led TollGuru app launch on Product Hunt achieving 1st spot for keywords 'toll' and 'top 5 product' on launch day. Created content (articles and graphics) for product detail pages, blog, social media, newsletters, influencer & media outreach. Designed B2B customer journey funnel including product sales collateral, usage tutorials, FAQs, and feedback channels.
Content Creator cum Manager at VAOO Cabs (Mobility & Adtech, India)
August 1, 2020 - August 22, 2025
Wrote, directed, and marketed 10+ promo ads (live-action/animation) garnering 25k+ organic reach over 1 year. Managed client-ad portal with sales team for strategic targeting, optimization, and ranking of ads on Vaoo app. Created content for Vaoo app UI/UX, social media, newsletter, SMS, WhatsApp, billboards, and pamphlets.
TV Assistant Director at Various Film Production Houses (India)
April 1, 2019 - August 22, 2025
Responsible for pre-production tasks with director, scheduling with producer and costume department with creative head. Conducted script breakdowns for on-set supervision for set decoration, props, continuity, and stage rehearsals with actors.
Marketing Consultant (Post-MBA Internship) at IMPAKTER
December 1, 2024 - August 22, 2025
Designed website wireframe and content strategy for an ESG tool. Trained interns in content pipeline from scratch and initiated and led building an encyclopedia of sustainable companies by repurposing public data.
Content Strategist cum Writer at PivotRoots (a Havas Media Company)
August 1, 2023 - August 22, 2025
Developed an in-house stealth content seeding tool that rose referral traffic by ~20% in one month. Revamped the resource section of an AI Hiring Solution website, leading to a 150% increase in sessions in 3 months. Handled brief cracking, content ideation, pitching to potential clients with a 25% conversion rate and managed SEO, content, and website projects across USA, MENA, and Asia-Pacific.
Content Manager at MapUp (a Silicon Valley B2B SaaS Startup)
March 1, 2022 - August 22, 2025
Led TollGuru app launch on Product Hunt to hold 1st spot on keywords ‘toll’ and ‘top 5 product’ on launch day. Created content including write-ups and graphics for PDP, blog, social media, newsletter, influencer and media outreach. Designed B2B customer journey funnels and handled CRM, e-surveys, and social media accounts for user engagement and requirements gathering.
Content Creator cum Manager at VAOO Cabs (an Adtech firm)
August 1, 2020 - August 22, 2025
Wrote, directed and marketed 10+ promo ads (live-action/animation) with 25k+ organic reach over one year. Co-developed brand guidelines, media kit, and sales collateral. Managed client-ad portal with sales team for strategic targeting, optimization, and ranking of ads. Created content for app UI/UX, social media, newsletter, SMS, WhatsApp, billboard, and pamphlets.
TV Assistant Director at Various Film Production Houses
April 1, 2019 - August 22, 2025
Responsible for pre-production coordination with director, scheduling, and costume department. Handled script breakdown for on-set supervision of set decoration, props, and continuity. Conducted stage rehearsals with actors.

Education

MBA International Master's in Business Administration at Rennes School of Business, France
January 1, 2023 - January 1, 2024
B. Tech. Instrumentation & Electronics Engineering at Jadavpur University, India
January 1, 2013 - January 1, 2017
MBA at Rennes School of Business, France
January 11, 2030 - December 1, 2024
B. Tech. at Jadavpur University, India
January 11, 2030 - June 1, 2017

Qualifications

AI Agents 101 (by DeepOpinion)
January 11, 2030 - August 22, 2025
Product Management (by Pendo)
January 11, 2030 - August 22, 2025
Design Thinking (by PMI)
January 11, 2030 - August 22, 2025
Web Analytics (by Google)
January 11, 2030 - August 22, 2025
Design Thinking (by PMI)
January 11, 2030 - August 22, 2025
Project Management (by PMI)
January 11, 2030 - August 22, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Transportation & Logistics, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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