I am a Senior UX/UI Designer with over 8 years of experience leading end-to-end design projects in FinTech, marketing, and engineering industries. I specialize in user-centered solutions—from research and wireframing to prototyping and testing—driving measurable improvements in usability and conversion. Passionate about transforming complex problems into intuitive, impactful experiences, I have led teams and modernized brand identities while delivering streamlined and user-friendly digital platforms.
Throughout my career, I have collaborated closely with developers, marketing teams, and stakeholders to ensure seamless communication and design implementation. My experience spans consultancy roles, co-founding startups, and leading design at innovative companies in Tunisia, France, Germany, and Belgium. Fluent in French and English, I am committed to delivering high-quality, scalable designs that enhance user satisfaction and business outcomes.
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