Available to hire
Hi, I’m Jordan Hejka, a Senior Product Designer focused on SaaS, mobile, and AI solutions. I co-founded Eventkrowd and have steered product strategy, design, and cross-functional teams from concept to launch, delivering measurable growth and securing key partnerships. I thrive turning complex requirements into intuitive experiences and scalable systems that support business goals.
Over the years I’ve designed for trade shows, insurance SaaS, AI-powered devices, and startups, building design systems, conducting research, and collaborating with executives and engineers to ship impactful products.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Product Design Consultant at High Point Market
May 1, 2023 - PresentLed the UX design and development of High Point Market's digital tools for the world’s largest home furnishing trade show. Implemented innovative features to improve attendee registration and event navigation. Collaborated cross-functionally to align product development with market needs.
User Experience Project Consultant at Exhibition Services & Contractors Association
March 31, 2023 - August 22, 2025Overhauled the UI/UX of the Workplace Identification System platform, a technology-driven compliance tool for event contractors and service providers. Conducted user research and usability testing to enhance system efficiency.
Scrum Product Owner at VCA Software
May 1, 2022 - PresentDefined product vision and prioritized development roadmaps based on user needs for a SaaS claims and risk management software. Managed stakeholder communication and backlog refinement for agile teams.
Product Experience Designer at VCA Software
April 30, 2022 - August 22, 2025Led UX/UI improvements, usability testing, and API integration for mobile applications. Conducted heuristic evaluations and designed prototypes to modernize product interfaces.
UX/UI Intern at Lorex Technology
December 31, 2021 - August 22, 2025Designed and prototyped new device interfaces for a leading security camera and surveillance technology provider. Implemented automation tools that increased app ratings significantly across app markets.
Product Management Intern at Lorex Technology
December 31, 2020 - August 22, 2025Conducted competitive analysis to identify key market opportunities and launched the Lorex Inner Circle Beta Program to improve product usability testing.
Co-Founder & Chief Product Officer at Eventkrowd LLC.
July 1, 2025 - October 10, 2025Co-founded an event technology startup delivering SaaS solutions for registration, lead retrieval, and exhibitor engagement. Directed product strategy and design while managing cross-functional development teams. Built investor materials, roadmaps, and client proposals that secured major event partnerships. Guided product launches and early-stage growth.
Product Designer (Contract) at High Point Market Authority
July 1, 2025 - October 10, 2025Led UX design and development of the registration portal and mobile app for the world’s largest home furnishings trade show. Designed attendee-facing flows to improve registration completion and onsite check-ins. Built navigation tools that enhanced wayfinding across 180+ buildings. Partnered with executives and developers to align digital experiences with market needs.
UX/UI Designer (Contract) at Exhibition Services & Contractors Association
June 1, 2023 - October 10, 2025 Redesigned the Workforce Identification System (WIS), a credentialing and compliance platform for event contractors. Conducted user research and usability testing to identify friction points. Delivered a streamlined interface that reduced processing time and improved workforce compliance tracking. Established a scalable design system for future updates.
Product Owner & Design Lead at VCA Software Inc.
August 1, 2023 - October 10, 2025Owned the product vision and roadmap for a SaaS platform supporting insurance carriers and adjusters. Balanced design and product responsibilities by conducting user research, prototyping, and backlog management. Partnered with Agile teams to deliver API integrations and UX/UI improvements that modernized the platform. Strengthened stakeholder trust through clear communication and consistent releases.
UX & Product Management Intern at Lorex Technology Inc.
February 1, 2022 - October 10, 2025Contributed to design and product management of AI-powered smart security systems. Designed and prototyped device interfaces that simplified user interactions. Launched the Lorex Inner Circle Beta Program, improving product feedback loops, resulting in app ratings increasing from 1.6 to 4.7 (Apple) and 4.6 (Google Play).
Freelance Designer at HeyJordan Sp.
January 1, 2020 - PresentDelivered UX/UI designs and product consulting to startups, small businesses, nonprofits, and SaaS companies. Provided end-to-end design solutions, including brand identities, websites, and digital product interfaces.
Co-Founder & Chief Product Officer at Eventkrowd LLC.
July 1, 2025 - October 10, 2025Co-founded an event technology startup delivering SaaS solutions for registration, lead retrieval, and exhibitor engagement. Directed product strategy and design while managing cross-functional development teams. Built investor materials, roadmaps, and client proposals that secured major event partnerships. Guided the company through product launches and early-stage growth.
Product Designer (Contract) at High Point Market Authority
July 1, 2025 - October 10, 2025Led UX design and development of High Point Market's registration portal and mobile app, serving the world’s largest home furnishings trade show. Designed attendee-facing flows that improved registration completion rates and onsite check-ins. Built navigation tools that enhanced wayfinding across 180+ buildings. Partnered with executives and developers to align digital experiences with market needs.
UX/UI Designer (Contract) at Exhibition Services & Contractors Association
June 1, 2023 - October 10, 2025Redesigned the Workforce Identification System (WIS), a credentialing and compliance platform for event contractors. Conducted user research and usability testing to identify key friction points. Delivered a streamlined interface that reduced processing time and improved workforce compliance tracking. Established a scalable design system for future updates.
Product Owner & Design Lead at VCA Software Inc.
August 1, 2023 - October 10, 2025Owned the product vision and roadmap for a SaaS platform supporting insurance carriers and adjusters. Balanced design and product responsibilities by conducting user research, prototyping, and backlog management. Partnered with Agile teams to deliver API integrations and UX / UI improvements that modernized the platform. Strengthened stakeholder trust through clear communication and consistent releases.
UX & Product Management Intern at Lorex Technology Inc.
February 1, 2022 - October 10, 2025Contributed to design and product management of AI-powered smart security systems. Designed and prototyped device interfaces that simplified user interactions. Launched the Lorex Inner Circle Beta Program, improving product feedback loops and app store ratings.
Freelance Designer at HeyJordan Sp.
January 1, 2020 - PresentDelivered UX / UI designs and product consulting to startups, small businesses, nonprofits, and SaaS companies. Provided end-to-end design solutions, including brand identities, websites, and digital product interfaces.
Education
Post-Graduate Certificate | Business Innovation at University of Toronto
January 1, 2023 - December 31, 2023Masters of Information | UX Design & Information Architecture at University of Toronto
January 1, 2020 - December 31, 2020Bachelor of Arts | Communication Studies at York University
January 1, 2016 - December 31, 2016Master of Information (MI) UX Design & Information Architecture at University of Toronto
September 1, 2020 - March 1, 2022Bachelor of Arts (BA) Communications Studies at York University
September 1, 2016 - March 1, 2020Certificate Business Innovation at University of Toronto Online
September 1, 2023 - March 1, 2024Certificate Digital Transformation & AI at Harvard Business School Online
August 1, 2025 - October 10, 2025Masters of Information (MI) UX Design & Information Architecture at University of Toronto
September 1, 2020 - March 1, 2022Bachelor of Arts (BA) Communications Studies at York University
September 1, 2016 - March 1, 2020Certificate Business Innovation at University of Toronto Online
September 1, 2023 - March 1, 2024Certificate Digital Transformation & AI at Harvard Business School Online
August 1, 2025 - October 10, 2025Qualifications
Professional Scrum Product Owner™ I
January 11, 2030 - August 22, 2025Advanced Product Management: Vision, Strategy & Metrics
January 11, 2030 - August 22, 2025Product Management: Building a Product Strategy
January 11, 2030 - August 22, 2025Interaction Design: Dashboards & Visualizations
January 11, 2030 - August 22, 2025Create a Go-to-Market Plan
January 11, 2030 - August 22, 2025Professional Scrum Product Owner
January 11, 2030 - October 10, 2025Artificial Intelligence 2025: Agentic, AI, Gen AI and RL
January 1, 2025 - October 10, 2025Udemy Advanced Product Management: Vision, Strategy & Metrics
January 11, 2030 - October 10, 2025Udemy Interaction Design: Dash boards & Visualizations
January 11, 2030 - October 10, 2025Professional Scrum Product Owner I
January 11, 2030 - October 10, 2025Artificial Intelligence 2025: Agentic, AI, Gen AI and RL
January 11, 2030 - October 10, 2025Advanced Product Management: Vision, Strategy & Metrics
January 11, 2030 - October 10, 2025Interaction Design: Dashboards & Visualizations
January 11, 2030 - October 10, 2025Industry Experience
Retail, Professional Services, Software & Internet, Consumer Goods, Media & Entertainment, Education, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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