Available to hire
I am Louna Debard, currently completing a double Master’s degree with ESSCA Lyon and HEC Montreal, aiming to specialize in entrepreneurship and innovation. I have gained substantial experience as a Marketing Manager intern at EXA - Groupe Forvis on Reunion Island, where I developed skills in multi-brand marketing strategies, digital marketing, CRM selection, visual identity redesign, event coordination, and embedding CSR values in communications.
With diverse roles including communications head, treasurer, social networks volunteer, and leisure animator, I bring thoroughness, motivation, autonomy, organization, and adaptability to all projects I undertake. I am passionate about connecting strategy with creativity and look forward to leveraging my international education and professional background in my future career.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Fluent
Spanish; Castilian
Intermediate
Work Experience
Marketing and communication manager at Group EXA
July 1, 2024 - July 31, 2025Internship Marketing Manager : EXA - Groupe Forvis Mazars, Reunion Island July 2024 to July 2025
- Multi-brand marketing and communications strategy (EXA, Aventy, CiOi) : brand strategy on social networks, creation of visual content (CapCut videos, Canva visuals), internal and external communications, customer interviews, redesign of visual identity (logos, brandboard, kakemonos, business cards, e-mail banners, greetings cards)
- Digital marketing and performance analysis : newsletters, LinkedIn publications, performance analysis via Swello and Google Analytics, KPI tracking, optimization recommendations and reporting to associates, WordPress SEO analysis
- CRM & data marketing : needs analysis, benchmarking and selection of a CRM (HubSpot), cross-selling with Pickaform CRM
- Web redesign & graphic identity : redesign of the Aventy and Aventy l'Expertise Positive websites: choice of graphic universe, UX optimization, updating of documents in line with the new graphic charter
- Internal & external events : coordination of internal events (team building, breakfasts, company parties, charity events such as the Telethon karting) and external events (cybersecurity conference, business school presentation, customer/prospect events)
- Corporate Social Responsibility : design of CSR and CSRD offers, internal awareness-raising of these issues, integration of CSR values into Group communications
Marketing assistant at Morgabine Hospitality
May 1, 2022 - June 30, 2022Marketing internship (8 weeks): HOTEL SWALIBO - Morgabine Hospitality, Reunion Island 2022
- Marketing analysis: define competitors, analyze internal and external issues, draw up a digital inventory of fixtures, a sales action plan and a communication plan per platform, produce a "Storyboard"
- Human resources: update organizational chart, calculate overtime
- Accounting: record debit/credit settlements in the Isacompta general ledger, record invoices (date, supplier, part number, purchase account, VAT)
- Production: program Lightspeed software, create visuals (posters, menus, events)
Bank internship at Crédit Agricole
May 1, 2021 - June 30, 2021Commercial internship (8 weeks): CREDIT AGRICOLE - Bank - Lyon 2021
- Housing loan with customer follow-up, updating customer files, reception management
Communication manager at Essca Lyon - Dance
January 1, 2021 - August 31, 2023Marketing manager of Essca Lyon dance department
Marketing manager at Tartine et Nous - restaurant
June 1, 2021 - October 31, 2021Social media management of a restaurant in Lyon
Marketing Manager Intern at EXA - Groupe Forvis
June 30, 2025 - August 24, 2025Managed multi-brand marketing and communications strategies including brand strategy on social networks, visual content creation, internal/external communications, customer interviews, and redesign of visual identity. Conducted digital marketing and performance analysis using tools like Google Analytics and Swello. Led CRM needs analysis and selection (HubSpot). Managed web redesign and graphic identity updates for Aventy websites. Coordinated internal and external events including team building and conferences. Contributed to Corporate Social Responsibility design and awareness within group communications.
Cashier (Seasonal) at LECLERC
February 28, 2024 - August 24, 2025Handled cashier duties in a retail setting during a seasonal employment period.
Runner then Chef de rang (Seasonal) at HÔTEL LUX* Resorts & Hotels
July 31, 2023 - August 24, 2025Worked in hospitality roles including runner and waiter (chef de rang) at a luxury resort hotel.
Commercial Intern at HOTEL SWALIBO - Morgabine Hospitality
February 28, 2022 - August 24, 2025Conducted marketing analysis including competitor definition and digital inventory creation. Developed sales and communication plans per platform and created storyboards for marketing campaigns. Updated organizational charts and calculated overtime in human resources. Handled accounting tasks including recording debit/credit settlements and invoices. Managed production programming using Lightspeed software and created promotional materials such as posters and menus.
Company Discovery Intern at CREDIT AGRICOLE - Bank
February 28, 2021 - August 24, 2025Gained experience in housing loan procedures with customer follow-up, updating customer files, and reception management at Credit Agricole Bank.
Class Delegate and Ambassador at ESSCA
December 31, 2023 - August 24, 2025Represented the student body as a class delegate and ambassador at ESSCA, Lyon.
Head of Communications at Dance Association
December 31, 2022 - August 24, 2025Led communications for a dance association, managing messaging and promotional materials.
Treasurer at ESSCA Lyon Music Association
December 31, 2021 - August 24, 2025Managed financial duties as treasurer of the music association at ESSCA Lyon.
Volunteer in Charge of Social Networks at Restaurant "Tartines et Nous", Lyon
December 31, 2021 - August 24, 2025Managed social media accounts and communications for the restaurant.
Babysitting and Leisure Centre Animator
January 1, 2015 - PresentProvided babysitting and animated leisure activities for children since 2015.
Internship Marketing Manager at EXA - Groupe Forvis
June 30, 2025 - August 24, 2025Developed and implemented multi-brand marketing and communication strategies including social media branding, visual content creation, internal and external communications, and customer interviews. Redesigned visual identities and websites to enhance UX and brand recognition. Managed digital marketing campaigns, analyzed performance metrics, and recommended optimizations. Led CRM needs analysis and implementation, integrating cross-selling initiatives. Coordinated internal and external events and embedded Corporate Social Responsibility principles into group communications.
Cashier at LECLERC
February 28, 2024 - August 24, 2025Performed cashier duties managing customer transactions in a retail environment.
Runner then Chef de rang at HÔTEL LUX* Resorts & Hotels
July 31, 2023 - August 24, 2025Served as a runner and later as chef de rang in hospitality, ensuring guest satisfaction and smooth service operation.
Commercial Intern at HOTEL SWALIBO - Morgabine Hospitality
February 28, 2022 - August 24, 2025Conducted marketing analysis involving competitor and platform communication plan development. Managed human resources tasks such as updating organizational chart and calculating overtime. Handled accounting tasks, production programming with Lightspeed, and created marketing visuals like posters and menus.
Company Discovery Intern at CREDIT AGRICOLE
February 28, 2021 - August 24, 2025Assisted with housing loans, customer follow-up, file updates, and reception management in a banking environment.
Class Delegate and Ambassador at ESSCA
December 31, 2023 - August 24, 2025Represented student body and ambassadorship duties at ESSCA from 2022 to 2023, advocating for student interests and promoting the school.
Head of Communications at Dance Association
December 31, 2022 - August 24, 2025Led communications for a dance association, managing messaging and outreach.
Treasurer at ESSCA Lyon Music Association
December 31, 2021 - August 24, 2025Managed financial responsibilities as Treasurer for the ESSCA Lyon Music Association.
Volunteer in Charge of Social Networks at "Tartines et Nous" Restaurant, Lyon
December 31, 2021 - August 24, 2025Handled social network management and promotion for the restaurant.
Babysitting and Leisure Centre Animator
January 1, 2015 - PresentProvided babysitting services and animated leisure activities since 2015.
Humanitarian Trips Volunteer
December 31, 2023 - August 24, 2025Participated in humanitarian trips to Madagascar (Nosy Bé and Sainte Marie) supporting orphanages.
Education
Master in management at Essca
August 18, 2020 - July 31, 2026ESSCA | Master in Management - Programme Grandes Ecoles 2020 - 2026
* TAIWAN - NTUST February - June 2024
* USA - Southern Illinois University of Edwardsvill August - December 2022
DESS entrepreneurship and innovation at HEC Montréal
August 24, 2025 - July 31, 2026DESS - Entrepreneurship and Innovation at HEC Montreal
January 1, 2025 - December 31, 2026Master in Management - Programme Grandes Ecoles at ESSCA
January 1, 2020 - December 31, 2026Exchange Program at National Taiwan University of Science and Technology (NTUST) Taiwan
February 1, 2024 - June 30, 2024Exchange Program at Southern Illinois University of Edwardsville USA
August 1, 2022 - December 31, 2022Licence 1 Economy Gestion at Reunion Island
January 1, 2019 - December 31, 2020Language Studies International School at Australia, Perth
January 1, 2017 - January 31, 2017DESS - Entrepreneuriat et Innovation at HEC Montreal
January 1, 2025 - December 31, 2026Master in Management - Programme Grandes Ecoles at ESSCA
January 1, 2020 - December 31, 2026Exchange Program at NTUST, Taiwan
February 1, 2024 - June 30, 2024Exchange Program at Southern Illinois University of Edwardsville, USA
August 1, 2022 - December 31, 2022Licence 1 Economy Gestion at Reunion Island
January 1, 2019 - December 31, 2020Language Studies International School at Australia, Perth
January 1, 2017 - December 31, 2017Qualifications
Toeic
November 10, 2024 - August 31, 2030English test : 945/990
XCulture - Cultural Intelligence and International Business Consulting
January 11, 2030 - August 24, 2025XCulture - Cultural Intelligence and International Business Consulting
January 11, 2030 - August 24, 2025Industry Experience
Financial Services, Travel & Hospitality, Non-Profit Organization, Other, Professional Services, Retail, Education, Media & Entertainment
Portfolio of most of my work through the years. #videoeditor #pdf #resume #graphicdesigner #illustrator #marketing #communication #socialmedia
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