Wisam Abu Ihlayqah
I am a results-driven Digital Marketing Strategist with a proven track record of developing and executing data-informed campaigns that elevate brand presence, drive audience engagement, and accelerate revenue growth.
About
I am a results-driven Digital Marketing Strategist with a proven track record of developing and executing data-informed campaigns that elevate brand presence, drive audience engagement, and accelerate revenue growth. I excel at leveraging a full suite of digital tools—from SEO and content strategy to social media and email marketing—to deliver measurable ROI.
I thrive on transforming analytics into actionable strategies and am seeking to apply my expertise to drive the marketing objectives of a forward-thinking organization.
- 2 years' experience
- Joined August 2025
Languages
- ArabicFluent
- EnglishAdvanced
Industry experience
- Media & Entertainment
- Retail
- Professional Services
- Transportation & Logistics
- Consumer Goods
Work experience· 6 roles
Engineered and executed a comprehensive social media strategy that enhanced brand visibility across Facebook, Instagram, and LinkedIn. Analyzed key performance indicators (KPIs) to continually refine content strategy, leading to improved reach and engagement. Led a targeted digital campaign that drove a 35% increase in online sales and boosted overall engagement.
Spearheaded the execution of integrated marketing strategies ensuring alignment with overarching business goals. Developed and managed dynamic content calendars, significantly boosting audience engagement across all social platforms. Orchestrated end-to-end marketing campaigns (digital and traditional) from initial concept through performance analysis and reporting. Conducted in-depth market and competitor analysis to identify emerging trends and inform strategic decision-making.
Consulted with small businesses and entrepreneurs to build and implement bespoke, data-driven social media marketing plans. Designed and executed impactful content marketing strategies to establish brand authority and drive lead generation. Developed content plans that doubled client blog traffic and grew subscriber lists by an average of 40%.
Education
Certifications and awards· 5
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