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I am a multilingual strategist passionate about connecting people, products, and ecosystems. With over a decade of experience scaling communities, enabling enterprises, and driving innovation and adoption of emerging technologies, I excel at simplifying complexity, building trust across stakeholders, and representing companies globally through keynotes, partnerships, and thought leadership. I am committed to building innovation-driven ecosystems where technology adoption creates lasting enterprise and community impact. I have successfully doubled developer communities, led global marketing strategies, forged strategic partnerships, and shaped product roadmaps by channeling community insights to product and engineering teams.…I am a multilingual strategist passionate about connecting people, products, and ecosystems. With over a decade of experience scaling communities, enabling enterprises, and driving innovation and adoption of emerging technologies, I excel at simplifying complexity, building trust across stakeholders, and representing companies globally through keynotes, partnerships, and thought leadership. I am committed to building innovation-driven ecosystems where technology adoption creates lasting enterprise and community impact. I have successfully doubled developer communities, led global marketing strategies, forged strategic partnerships, and shaped product roadmaps by channeling community insights to product and engineering teams.

May Hertonen

Developer, AI Strategy Consultant, Community Manager, +1

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I am a multilingual strategist passionate about connecting people, products, and ecosystems. With over a decade of experience scaling communities, enabling enterprises, and driving innovation and adoption of emerging technologies, I excel at simplifying complexity, building trust across stakeholders, and representing companies globally through keynotes, partnerships, and thought leadership. I am committed to building innovation-driven ecosystems where technology adoption creates lasting enterprise and community impact. I have successfully doubled developer communities, led global marketing strategies, forged strategic partnerships, and shaped product roadmaps by channeling community insights to product and engineering teams.…I am a multilingual strategist passionate about connecting people, products, and ecosystems. With over a decade of experience scaling communities, enabling enterprises, and driving innovation and adoption of emerging technologies, I excel at simplifying complexity, building trust across stakeholders, and representing companies globally through keynotes, partnerships, and thought leadership. I am committed to building innovation-driven ecosystems where technology adoption creates lasting enterprise and community impact. I have successfully doubled developer communities, led global marketing strategies, forged strategic partnerships, and shaped product roadmaps by channeling community insights to product and engineering teams.

Available to hire

I am a multilingual strategist passionate about connecting people, products, and ecosystems. With over a decade of experience scaling communities, enabling enterprises, and driving innovation and adoption of emerging technologies, I excel at simplifying complexity, building trust across stakeholders, and representing companies globally through keynotes, partnerships, and thought leadership.

I am committed to building innovation-driven ecosystems where technology adoption creates lasting enterprise and community impact. I have successfully doubled developer communities, led global marketing strategies, forged strategic partnerships, and shaped product roadmaps by channeling community insights to product and engineering teams.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Italian

Advanced

Spanish; Castilian

Advanced

Work Experience

Head of Developers Community at Immersal

April 1, 2025 - August 25, 2025

Doubled the developer community from 7K to over 15K in 18 months, accelerating global adoption of AR/XR technology through engagement campaigns and scalable onboarding. Positioned Immersal as an industry voice worldwide by delivering keynotes, live demos, and thought-leadership sessions at major international conferences. Led global marketing strategy across website, social media, and content channels amplifying reach, engagement, and product visibility. Forged strategic partnerships with influencers, universities, and industry advocates, expanding ecosystem reach and market credibility. Designed workshops, hackathons, and recurring content (video newsletters, tutorials) that improved activation, retention, and enterprise adoption. Shaped product roadmap by channeling community insights to Product and Engineering, driving adoption-critical features and enhancing developer experience.

Customer Success Manager at Cubicasa

September 1, 2023 - August 25, 2025

Built the global Customer Success team from the ground up by designing scalable processes, resources, and enablement frameworks that supported long-term growth. Served as primary strategic contact for 50+ enterprise clients, guiding REST API integrations, onboarding, and adoption to accelerate time-to-value and retention. Created and delivered tailored enablement programs including workshops, trainings, and technical guidance improving usability, adoption, and customer satisfaction. Collaborated cross-functionally with Product, Engineering, and Marketing to translate client feedback into roadmap priorities, shaping features that drove adoption. Produced knowledge content, case studies, and support assets to strengthen self-service, reduce friction, and scale customer education globally. Coached and mentored internal teams ensuring seamless client experience.

Product Support Engineer | Knowledge Management Coach at SAP

March 1, 2020 - August 25, 2025

Promoted from Support Associate to Engineer within two years, recognized for technical depth, customer focus, and ability to handle complex escalations. Resolved high-impact incidents for SAP SuccessFactors by combining root cause analysis with cross-functional collaboration to ensure enterprise clients met SLA commitments. Maintained customer satisfaction in escalated cases by driving incident resolution independently and through collaborative warming with senior engineers. Improved global support quality by coaching teams to create high-value Knowledge Base Articles (KBAs), reducing ticket volume and empowering self-service. Translated recurring customer issues into process improvements and product insights, contributing to usability enhancements and smoother adoption. Built reputation as a go-to escalation point for sensitive customer cases requiring technical expertise, empathy, and stakeholder alignment. Promoted within four months for strong performance and ability to combine tec