I am a very sociable person who is passionate about my work. I just finished my Master in Fashion Styling, Creative Direction and Digital Content in 2022. I am restless and proactive, and I like to seek and generate new opportunities to enhance my skills and to work as a team, using a multidisciplinary approach. I have experience working as an Area Visual Merchandiser for H&M in Uruguay where I supported all stores in the country to meet sales and profit objectives by developing plans that deliver fantastic customer experiences. I was also responsible for ensuring excellent visual standards within stores, inspiring customers and communicating fashion trends. Additionally, I have experience as a Design Manager and fashion stylist, designing garment collections and managing productions.

Luciana Daglio Alonso

I am a very sociable person who is passionate about my work. I just finished my Master in Fashion Styling, Creative Direction and Digital Content in 2022. I am restless and proactive, and I like to seek and generate new opportunities to enhance my skills and to work as a team, using a multidisciplinary approach. I have experience working as an Area Visual Merchandiser for H&M in Uruguay where I supported all stores in the country to meet sales and profit objectives by developing plans that deliver fantastic customer experiences. I was also responsible for ensuring excellent visual standards within stores, inspiring customers and communicating fashion trends. Additionally, I have experience as a Design Manager and fashion stylist, designing garment collections and managing productions.

Available to hire

I am a very sociable person who is passionate about my work. I just finished my Master in Fashion Styling, Creative Direction and Digital Content in 2022. I am restless and proactive, and I like to seek and generate new opportunities to enhance my skills and to work as a team, using a multidisciplinary approach.

I have experience working as an Area Visual Merchandiser for H&M in Uruguay where I supported all stores in the country to meet sales and profit objectives by developing plans that deliver fantastic customer experiences. I was also responsible for ensuring excellent visual standards within stores, inspiring customers and communicating fashion trends. Additionally, I have experience as a Design Manager and fashion stylist, designing garment collections and managing productions.

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Language

Spanish; Castilian
Fluent
Italian
Fluent
French
Advanced
English
Advanced

Work Experience

Area Visual Merchandiser at H&M
July 1, 2018 - Present
Responsible for supporting all stores in Uruguay, ensuring area sales and profit objectives by developing plans that deliver excellent customer experiences. Managed talent and leadership development, structured performance management, and ensured excellent visual merchandising to inspire customers and communicate fashion trends.
Stylist at Pixel Moda
September 1, 2022 - Present
Worked as a Stylist in Milan, contributing to styling projects including Ambush SS23 Lookbook (09/2022), Stone Island SS25 Lookbook (11/2024), and Calcaterra for Milan Fashion Week (03/2022).
Design Manager at Positano
February 1, 2018 - August 25, 2025
Conceived and designed complete seasonal collections, including garment design, samples, production follow-up, and serving as fashion stylist for advertising campaigns each season.

Education

Master at Istituto Marangoni
January 1, 2021 - January 1, 2022
Bachelor`s degree Fashion Design at ORT University
January 11, 2030 - August 25, 2025
Secondary and High School at Lycée Français Jules Supervielle
January 11, 2030 - August 25, 2025
Secondary and High School at Saint George´s School
January 11, 2030 - August 25, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Education