Hi, I'm Matt McLean, an End-to-End Short-form Video Specialist based in Melbourne. I have advanced skills in videography, photography, and graphic design, and I specialize in creating engaging social media campaigns that resonate across platforms like TikTok, Instagram, Facebook, and YouTube. I bring a strong community engagement background, especially working with diverse and inclusive groups. I have extensive freelance and in-house experience producing viral content that reaches millions, managing webinar series with significant sales impact, and collaborating with notable brands in the travel and social sectors. My educational background in digital media design, augmented by international study and leadership certifications, supports my creative and strategic approach to video production and multimedia content.

Matt McLean

Hi, I'm Matt McLean, an End-to-End Short-form Video Specialist based in Melbourne. I have advanced skills in videography, photography, and graphic design, and I specialize in creating engaging social media campaigns that resonate across platforms like TikTok, Instagram, Facebook, and YouTube. I bring a strong community engagement background, especially working with diverse and inclusive groups. I have extensive freelance and in-house experience producing viral content that reaches millions, managing webinar series with significant sales impact, and collaborating with notable brands in the travel and social sectors. My educational background in digital media design, augmented by international study and leadership certifications, supports my creative and strategic approach to video production and multimedia content.

Available to hire

Hi, I’m Matt McLean, an End-to-End Short-form Video Specialist based in Melbourne. I have advanced skills in videography, photography, and graphic design, and I specialize in creating engaging social media campaigns that resonate across platforms like TikTok, Instagram, Facebook, and YouTube. I bring a strong community engagement background, especially working with diverse and inclusive groups.

I have extensive freelance and in-house experience producing viral content that reaches millions, managing webinar series with significant sales impact, and collaborating with notable brands in the travel and social sectors. My educational background in digital media design, augmented by international study and leadership certifications, supports my creative and strategic approach to video production and multimedia content.

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Work Experience

Video Producer - Freelance at Various Clients (MYOB, SuperGood & Netsafe, Amber Electrical, Inspiring Vacations)
December 1, 2024 - Present
Producing end-to-end video content for MYOB’s social strategy, strategizing, directing, filming, and editing viral TikTok advertisements with over 5 million views, and collaborating on viral social media campaigns gaining over 2 million views. Also producing long-form travel webinar series, managing all video production elements from scripting to delivery.
Community Engagement Program at Arts Project - Northcote, Melbourne
December 1, 2024 - August 26, 2025
Supported artists with physical and intellectual disabilities through facilitation of creative opportunities in a not-for-profit environment. Developed skills creating inclusive, supportive community environments.
Video Specialist / Content Creator at Inspiring Vacations
December 1, 2024 - August 26, 2025
Led video production for Australia's most highly awarded tour operator, producing high-quality branded content. Managed a successful webinar series generating 1,300 sign-ups and over $1,000,000 in attributed sales. Produced social media videos reaching over 1 million views across Australia, US, Canada and New Zealand. Collaborated with external partners to create compelling video content.

Education

Bachelor of Design (Digital Media) at RMIT
March 1, 2021 - August 1, 2024
Bachelor of Design (Exchange Semester) at IE University
August 1, 2024 - December 1, 2024
Cert IV Leadership and Management at William Angliss
October 1, 2022 - January 1, 2024

Qualifications

Cert IV Leadership and Management
October 1, 2022 - January 1, 2024

Industry Experience

Media & Entertainment, Non-Profit Organization, Travel & Hospitality, Professional Services, Retail