Bianca Paris Taylor

Senior Product Designer with experience delivering cross-platform UX for B2B SaaS and consumer-facing products. Led UX strategy for Claude AI integration, designed branded product cards, and mapped conversational flows to bridge LLM advice with product discovery. Developed a Good/Better/Best tiered model translating customer insights into clear product hierarchies benefiting large merchants and users. Modernized multiple recommendation carousel strategies and refreshed UI patterns to evolve the legacy customer experience.

Architected and scaled the company’s design system; led migration from Sketch to Figma and built a 1:1 Storybook component library improving consistency and design-development velocity. Delivered mobile-first enhancements raising daily active usage by 20%. Conducted comprehensive user research to drive a 30% increase in product discovery.

Led a responsive redesign of the retailer dashboard with discovery-driven features to boost engagement and product exploration. Simplified reorder flow, improving repeat purchases and buyer satisfaction. Designed an AI-assisted self-service ad platform scalable across web and mobile. Launched optimized ad placements driving significant increases in impressions, clicks, GMV, orders, and new customer conversions within one month. Reimagined a messaging tool into a real-time chat experience improving responsiveness and collaboration. Developed in-app notification frameworks to streamline information access.