I am an experienced UX and product designer who delivers more than just impactful interfaces. I focus on creating user experiences that drive real business outcomes. With a strong foundation in product thinking and user-centered design, I translate complex challenges into intuitive solutions that align user needs with business goals. I have a proven track record of leading end-to-end design for SaaS products in fintech, improving team efficiency and stakeholder collaboration, and leveraging AI-driven prototyping tools to streamline design feedback cycles. I am passionate about accessibility, usability testing, and building scalable design systems to support brand consistency and inclusive user journeys.

Ben Blackwood

I am an experienced UX and product designer who delivers more than just impactful interfaces. I focus on creating user experiences that drive real business outcomes. With a strong foundation in product thinking and user-centered design, I translate complex challenges into intuitive solutions that align user needs with business goals. I have a proven track record of leading end-to-end design for SaaS products in fintech, improving team efficiency and stakeholder collaboration, and leveraging AI-driven prototyping tools to streamline design feedback cycles. I am passionate about accessibility, usability testing, and building scalable design systems to support brand consistency and inclusive user journeys.

Available to hire

I am an experienced UX and product designer who delivers more than just impactful interfaces. I focus on creating user experiences that drive real business outcomes. With a strong foundation in product thinking and user-centered design, I translate complex challenges into intuitive solutions that align user needs with business goals.

I have a proven track record of leading end-to-end design for SaaS products in fintech, improving team efficiency and stakeholder collaboration, and leveraging AI-driven prototyping tools to streamline design feedback cycles. I am passionate about accessibility, usability testing, and building scalable design systems to support brand consistency and inclusive user journeys.

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Experience Level

Expert
Expert
Expert
Intermediate

Work Experience

Product Designer at HSBC
February 1, 2024 - Present
Lead end-to-end design for a core B2B FinTech SaaS product, from ideation to delivery. Introduced AI-driven prototyping (Lovable.dev), reducing design feedback cycles by 40% and cutting stakeholder approval time by 4 days, tracked via Jira. Collaborated with PMs and engineers to align design efforts with strategic banking goals, improving feature uptake and delivery velocity. Designed responsive interfaces for web and mobile meeting WCAG accessibility standards to support inclusive user journeys.
UX/UI Designer (contract) at Top Source
November 30, 2023 - August 26, 2025
Delivered design improvements to a global payroll platform, reducing update time from 5 minutes to 2 minutes using insights from Google Analytics. Led rapid usability testing cycles to identify friction points and validate design changes. Partnered with product leads to translate operational bottlenecks into design solutions that improved team efficiency.
UX/UI Designer at myOrb
October 31, 2023 - August 26, 2025
Created a scalable design system across 5 enterprise products, reducing feature delivery time by 40% and unifying brand consistency. Designed responsive interfaces for web and mobile, meeting WCAG accessibility standards to support inclusive user journeys.
UX/UI Designer (freelance) at Cookify
August 31, 2023 - August 26, 2025
Partnered with product leads to translate operational bottlenecks into design solutions that improved team efficiency and customer experience. Built a reusable design system to support cross-feature consistency and reduce dev handoff friction.
UX/UI Designer at KariE SPORTS
October 31, 2022 - August 26, 2025
Led a user-centered website redesign based on qualitative interviews and behavioral data, resulting in a 150% increase in customer inquiries through targeted testimonial placement. Delivered a full UX overhaul aligned with business KPIs, increasing lead quality and improving conversion goals.
UX/UI Designer at Yift
August 31, 2022 - August 26, 2025
Overhauled content strategy, information architecture, and visual hierarchy using Hotjar insights, improving task completion and boosting conversion by 20%. Mapped user personas to uncover key pain points, directly informing layout decisions that improved time-on-task.

Education

Bachelors First Class Honours Degree at Manchester University
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Professional Services, Non-Profit Organization