UX/UI Designer and User Researcher at Wongdoody. Powered by Infosys

Led the end-to-end product design process across 3 project streams for a major client in the energy industry. Worked with an interdisciplinary team of BAs and developers in an agile environment, managing junior UX designers. Introduced benchmarking and hypothesis-driven testing to establish foundational metrics to track progress. Arranged and conducted workshops for user research purposes. Managed research in behavioral and adapting interfaces for the projects.

Product Designer / UX Writer at Soldo

Standardised and created reusable content components for the Design System, resulting in up to 100% noise reduction and a significantly faster delivery process. Applied GDS design principles, ensuring accessibility, usability, and consistency in line with UK government digital service standards. Led research on navigation and information architecture issues, resulting in a 30% reduction of customer support tickets. Improved product design to boost engagement, increasing the speed of first login rate by 50%. Designed and iterated solutions across the full design lifecycle, from ideation to execution and analysis.

Features Writer at Compelo

Researched, wrote and edited articles for B2B international publications. Attended events and trade shows to represent the brand and build relationships with key industry players. Produced technical articles and project reports related to worldwide infrastructure.

Assistant Editor at NS Media Group

Conducted research, questionnaires and surveys on national markets with a flexible approach depending on the audience. Managed editorial content and supported the publication team.

Online Journalist at Several Publications

Worked for nine years across several publications between Italy and UK, covering sectors such as crime news, politics, social sciences, current affairs, healthcare and B2B. Researched and investigated news features, published articles and news reports, and conducted video interviews.

UX/UI Designer and User Researcher at Wongdoody Powered by Infosys

Worked with an interdisciplinary team of BAs and developers within a fast-paced, agile environment whilst managing junior UX designers. Introduced benchmarking and hypothesis-driven testing to establish foundational metrics to track progress. Arranged and conducted workshops for user research purposes. Managed research in behavioral and adapting interfaces for three projects.

Product Designer / UX Writer at Soldo

Worked on standardising and creating reusable content components for the Design System, resulting in up to 100% noise reduction and a significantly faster delivery process. Applied Government Digital Service (GDS) design principles, ensuring accessibility, usability, and consistency in line with UK government digital service standards. Led research on navigation and information architecture issues, resulting in a 30% reduction of tickets in customer support. Improved product design to boost engagement, such as 50% increase in speed of first login rate. Designed and iterated solutions across the full design lifecycle from ideation to execution and analysis.

Features Writer at Compelo

Researched, wrote and edited articles for B2B international publications. Attended events and trade shows to represent the brand and build relationships with key industry players.

Assistant Editor at NS Media Group

Produced technical articles and project reports related to worldwide infrastructure.

Online Journalist at Several Publications

Worked for nine years across several publications between Italy and UK, covering different sectors such as crime news, politics, social sciences, current affairs, healthcare and B2B. Researched and investigated news features. Published articles, news reports, and conducted video interviews.

Senior Product Designer / UX Writer at Soldo Software Ltd

Designed and iterated solutions across the full design lifecycle (ideation to execution and analysis). Produced in-product UX microcopy across Soldo's products and internal communications. Standardised and created reusable content components for the Design System, reducing noise by up to 100% and speeding delivery. Conducted A/B testing and usability testing on key journeys. Led research on navigation and IA, reducing customer support tickets by 30%. Improved product design to boost engagement, including a 50% faster first-login rate.

UX/ UI Designer and User Researcher at Wongdoody Powered by Infosys

Led end-to-end product design across 3 project streams for a major energy client. Collaborated with BAs and developers in a fast-paced agile environment while mentoring junior UX designers. Introduced benchmarking and hypothesis-driven testing to establish foundational metrics. Arranged and conducted workshops for user research. Managed research in behavioral and adapting interfaces across these projects.

Assistant Editor at NS Media Group

Produced technical articles and project reports on global infrastructure. Conducted research, questionnaires and surveys on national markets with a flexible audience-focused approach.

Features Writer at Compelo

Researched, wrote and edited articles for B2B international publications. Attended events and trade shows to represent the brand and build relationships with key industry players.