I am a commercial Digital Marketing professional with extensive hands-on experience in SEO, covering content, on-page, and technical optimization. I have a proven track record of driving business growth via online sales and conversions through SEO. Passionate about evangelizing SEO, I create and conduct training, workshops, and playbooks across organizations. My expertise spans several sectors including finance, e-commerce, fashion, and electronics. I am committed to helping organizations enhance their organic performance through strategic SEO initiatives and digital marketing best practices.
Over the years, I have led SEO strategies for major brands, managed teams, and collaborated with multiple agencies and senior business stakeholders in various regions including the UK, Ireland, and APAC. I am currently focused on technical SEO and content consultancy while producing a podcast aimed at SEO professionals. My continuous learning approach is supported by professional training and certifications in SEO and leadership development.
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