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I am a results-oriented SEO specialist with proven success working in high-pressure environments and delivering projects against tight deadlines. I bring strong analytical skills, with extensive experience in key tools, such as Google Analytics, reporting, and confidently leading meetings. I'm a hard-working, diligent individual with a desire to develop and grow, whilst acquiring a skillset that can add value, both for me personally and for my employer. I have demonstrated an ability to learn quickly and take responsibility to work on my own, as well as manage others.…I am a results-oriented SEO specialist with proven success working in high-pressure environments and delivering projects against tight deadlines. I bring strong analytical skills, with extensive experience in key tools, such as Google Analytics, reporting, and confidently leading meetings. I'm a hard-working, diligent individual with a desire to develop and grow, whilst acquiring a skillset that can add value, both for me personally and for my employer. I have demonstrated an ability to learn quickly and take responsibility to work on my own, as well as manage others.

Millie Archer

SEO Expert, Digital Marketer, Content Producer, +2

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I am a results-oriented SEO specialist with proven success working in high-pressure environments and delivering projects against tight deadlines. I bring strong analytical skills, with extensive experience in key tools, such as Google Analytics, reporting, and confidently leading meetings. I'm a hard-working, diligent individual with a desire to develop and grow, whilst acquiring a skillset that can add value, both for me personally and for my employer. I have demonstrated an ability to learn quickly and take responsibility to work on my own, as well as manage others.…I am a results-oriented SEO specialist with proven success working in high-pressure environments and delivering projects against tight deadlines. I bring strong analytical skills, with extensive experience in key tools, such as Google Analytics, reporting, and confidently leading meetings. I'm a hard-working, diligent individual with a desire to develop and grow, whilst acquiring a skillset that can add value, both for me personally and for my employer. I have demonstrated an ability to learn quickly and take responsibility to work on my own, as well as manage others.

Available to hire

I am a results-oriented SEO specialist with proven success working in high-pressure environments and delivering projects against tight deadlines. I bring strong analytical skills, with extensive experience in key tools, such as Google Analytics, reporting, and confidently leading meetings. I’m a hard-working, diligent individual with a desire to develop and grow, whilst acquiring a skillset that can add value, both for me personally and for my employer. I have demonstrated an ability to learn quickly and take responsibility to work on my own, as well as manage others.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

SEO Specialist at White Rose Education

July 1, 2025 - August 26, 2025

Developed and implemented a comprehensive SEO strategy that increased organic traffic by over 470%, optimised website structure and content for search engines, and improved keyword rankings across core business areas, contributing to sustained growth in online visibility. Conducted regular technical SEO audits using Screaming Frog and Google Search Console to identify site-wide issues and implement improvements to enhance crawlability, indexing, and search engine performance. Collaborated closely with developers to prioritise and resolve technical SEO issues. Ran marketing meetings regularly to ensure team deadlines were met. Performed in-depth keyword research using SEMrush to improve search visibility and user engagement. Oversaw blog content process from keyword strategy to publishing, utilizing HTML for backend implementation. Created and delivered detailed SEO performance reports to senior stakeholders using Google Analytics, SEMrush, Google Search Console, and Excel/Google Sheets

Senior Marketing Executive – Digital at Benenden Health

January 1, 2024 - August 26, 2025

Optimised and managed B2C, B2B, and digital display advertising strategies across Google Ads and Bing Ads with an average monthly budget of £55k, achieving a 32% YoY increase in sales. Responsibilities included budget allocation, ad copywriting, extension development, and negative keyword refinement. Directed and managed relationships with an external media agency to ensure paid media strategies aligned with business goals. Collaborated on SEO strategy development ensuring synergy between organic and paid media. Monitored campaign performance daily and delivered structured performance reports to senior leadership covering CTR, CVR, CPA, and conversions using Salesforce, Google Ads, Bing Ads, Excel, and PowerPoint. Contributed to the team recognized as ‘Best In-House Marketing Team’ at the Prolific North Awards 2023.

Digital Marketing Executive at The Property Buying Company

January 1, 2023 - August 26, 2025

Developed and executed SEO strategy across three company websites resulting in a 3,632% increase in organic traffic and 83% rise in organic leads. Produced and presented detailed SEO reports to directors and teams, using SEMrush, SE Ranking, Ahrefs, Google Analytics, and Excel. Conducted keyword gap analysis to inform content planning and improve search rankings. Managed and mentored junior team members, training them in keyword research and report creation. Maintained and updated websites using CMS platforms including WordPress and October, requiring HTML use. Led development of a new company website including site structure and design execution using WordPress and Elementor. Collaborated on PPC campaigns by planning, launching, and optimising campaigns including ad copy improvement, A/B testing, and targeting refinements.