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I am a strategic and user-driven Senior UX/Product Designer with over 6 years of experience designing and leading end-to-end digital experiences across ecommerce, SaaS, and non-profit sectors. Currently, I lead UX at The Fragrance Shop, where I have delivered a 15.8% uplift in conversion rates, a 9% increase in average order value, and actively mentor a junior designer. I excel in UX strategy, conversion rate optimization, design systems, and stakeholder communication. I am passionate about creating impactful, user-centered solutions that meet business goals and thrive working collaboratively with development teams, marketing, and senior stakeholders. Throughout my career, I have managed cross-functional teams and contributed to global rebrands and digital platform redesigns, continually focusing on delivering measurable business results.…I am a strategic and user-driven Senior UX/Product Designer with over 6 years of experience designing and leading end-to-end digital experiences across ecommerce, SaaS, and non-profit sectors. Currently, I lead UX at The Fragrance Shop, where I have delivered a 15.8% uplift in conversion rates, a 9% increase in average order value, and actively mentor a junior designer. I excel in UX strategy, conversion rate optimization, design systems, and stakeholder communication. I am passionate about creating impactful, user-centered solutions that meet business goals and thrive working collaboratively with development teams, marketing, and senior stakeholders. Throughout my career, I have managed cross-functional teams and contributed to global rebrands and digital platform redesigns, continually focusing on delivering measurable business results.

Nicholas Pantelis

Product Designer, UX Designer, UI Designer, +2

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I am a strategic and user-driven Senior UX/Product Designer with over 6 years of experience designing and leading end-to-end digital experiences across ecommerce, SaaS, and non-profit sectors. Currently, I lead UX at The Fragrance Shop, where I have delivered a 15.8% uplift in conversion rates, a 9% increase in average order value, and actively mentor a junior designer. I excel in UX strategy, conversion rate optimization, design systems, and stakeholder communication. I am passionate about creating impactful, user-centered solutions that meet business goals and thrive working collaboratively with development teams, marketing, and senior stakeholders. Throughout my career, I have managed cross-functional teams and contributed to global rebrands and digital platform redesigns, continually focusing on delivering measurable business results.…I am a strategic and user-driven Senior UX/Product Designer with over 6 years of experience designing and leading end-to-end digital experiences across ecommerce, SaaS, and non-profit sectors. Currently, I lead UX at The Fragrance Shop, where I have delivered a 15.8% uplift in conversion rates, a 9% increase in average order value, and actively mentor a junior designer. I excel in UX strategy, conversion rate optimization, design systems, and stakeholder communication. I am passionate about creating impactful, user-centered solutions that meet business goals and thrive working collaboratively with development teams, marketing, and senior stakeholders. Throughout my career, I have managed cross-functional teams and contributed to global rebrands and digital platform redesigns, continually focusing on delivering measurable business results.

Available to hire

I am a strategic and user-driven Senior UX/Product Designer with over 6 years of experience designing and leading end-to-end digital experiences across ecommerce, SaaS, and non-profit sectors. Currently, I lead UX at The Fragrance Shop, where I have delivered a 15.8% uplift in conversion rates, a 9% increase in average order value, and actively mentor a junior designer. I excel in UX strategy, conversion rate optimization, design systems, and stakeholder communication.

I am passionate about creating impactful, user-centered solutions that meet business goals and thrive working collaboratively with development teams, marketing, and senior stakeholders. Throughout my career, I have managed cross-functional teams and contributed to global rebrands and digital platform redesigns, continually focusing on delivering measurable business results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Design Manager - UX/UI Designer at Hope for Justice

August 1, 2023 - August 26, 2025

Owned and redesigned digital platforms supporting anti-slavery initiatives across global markets. Launched new UX/UI designs for Slave Free Alliance and partner coalition efforts to stop slavery. Spearheaded a global rebrand which improved engagement and visibility. Managed a cross-functional design team and aligned design output with mission and donor goals.

Product Designer - Lead UX/UI Designer at The Fragrance Shop

August 1, 2023 - Present

Led full UX/UI strategy across web and mobile platforms resulting in a 15.8% increase in product detail page to checkout conversion, a 9% increase in average order value, and a 3.2% increase in subscriptions through UX onboarding. Defined and maintained design systems and UI guidelines to ensure brand consistency. Collaborated closely with developers, marketing, and senior stakeholders. Managed and mentored UX designers. Delivered high-impact brand takeovers that boosted partner sales by 23%.

Design Manager - UX/UI Designer at Hope for Justice

August 1, 2023 - August 26, 2025

Owned and redesigned digital platforms for anti-slavery initiatives across global markets. Launched new UX/UI design for Slave Free Alliance and partner coalition to stop slavery. Spearheaded a global rebrand, improving engagement and visibility. Managed a cross-functional design team aligning design output with mission and donor goals.

Product Designer - Lead UX/UI Designer at The Fragrance Shop

August 1, 2023 - Present

Led full UX/UI strategy across web and mobile platforms resulting in a 15.8% increase in PDP-to-checkout conversion, 9% increase in Average Order Value, and a 3.2% increase in subscriptions through UX onboarding. Defined and maintained design systems and UI guidelines for brand consistency. Collaborated closely with developers, marketing, and senior stakeholders. Managed and mentored UX designers. Delivered high-impact brand takeovers boosting partner sales by 23%.

Senior UX/UI Designer at The Training Hub (SaaS)

January 31, 2021 - August 26, 2025

Led UX/UI strategy for B2B and B2C SaaS products. Delivered user-centered redesigns that increased product engagement. Led brand expansion and affiliate ventures. Presented key insights and designs to stakeholders and executives.

Senior UX/UI Designer at The Training Hub (SaaS)

January 31, 2021 - August 26, 2025

Led UX/UI strategy for B2B/B2C SaaS products. Delivered user-centered redesigns that increased product engagement. Led on brand expansion and affiliate ventures. Presented to key stakeholders and executives.

UX/UI Designer at Lifts To - Ski Lifts - Golf Drives

August 1, 2020 - August 26, 2025

Led end-to-end UX design for mobile and web for niche travel platforms. Created UX component libraries to improve development and design consistency. Rebranded digital presence, improving conversions and brand clarity.

UX/UI Designer at Lifts To - Ski Lifts - Golf Drives

August 1, 2020 - August 26, 2025

Led end-to-end UX for mobile and web for niche travel platforms. Created UX component libraries to improve developer and design consistency. Rebranded digital presence improving conversions and brand clarity.

Graphic & Digital Designer at Nycomm, Print & Cut, Vape Dinner Lady, LW Graphics/Reforma UK

January 1, 2019 - August 26, 2025

Focused on digital design, print media, and creative brand assets during early career.

Graphic & Digital Designer at Nycomm - Print & Cut, Vape Dinner Lady, LW Graphics/Reforma UK

January 1, 2019 - August 26, 2025

Focused on digital design, print media, and creative brand assets.