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Hi, I'm Pauline Hotelier, a passionate and experienced Art Director currently working in Miami within the luxury travel and marketing industry. I enjoy leading creative teams and delivering innovative brand experiences that blend technology and storytelling. Over the years, I've developed a knack for brand development, experiential design, and producing compelling multi-channel campaigns. I started my career with roles in design and branding for various companies and later founded my own creative agency. I thrive on collaborating with diverse teams and clients to create vibrant visual identities and engaging marketing assets that resonate with audiences. I'm fluent in English and French and have conversational Spanish skills that help me connect in multicultural environments.…Hi, I'm Pauline Hotelier, a passionate and experienced Art Director currently working in Miami within the luxury travel and marketing industry. I enjoy leading creative teams and delivering innovative brand experiences that blend technology and storytelling. Over the years, I've developed a knack for brand development, experiential design, and producing compelling multi-channel campaigns. I started my career with roles in design and branding for various companies and later founded my own creative agency. I thrive on collaborating with diverse teams and clients to create vibrant visual identities and engaging marketing assets that resonate with audiences. I'm fluent in English and French and have conversational Spanish skills that help me connect in multicultural environments.

Pauline Hotelier

Art Director, Creative Director, Graphic Designer, +2

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Hi, I'm Pauline Hotelier, a passionate and experienced Art Director currently working in Miami within the luxury travel and marketing industry. I enjoy leading creative teams and delivering innovative brand experiences that blend technology and storytelling. Over the years, I've developed a knack for brand development, experiential design, and producing compelling multi-channel campaigns. I started my career with roles in design and branding for various companies and later founded my own creative agency. I thrive on collaborating with diverse teams and clients to create vibrant visual identities and engaging marketing assets that resonate with audiences. I'm fluent in English and French and have conversational Spanish skills that help me connect in multicultural environments.…Hi, I'm Pauline Hotelier, a passionate and experienced Art Director currently working in Miami within the luxury travel and marketing industry. I enjoy leading creative teams and delivering innovative brand experiences that blend technology and storytelling. Over the years, I've developed a knack for brand development, experiential design, and producing compelling multi-channel campaigns. I started my career with roles in design and branding for various companies and later founded my own creative agency. I thrive on collaborating with diverse teams and clients to create vibrant visual identities and engaging marketing assets that resonate with audiences. I'm fluent in English and French and have conversational Spanish skills that help me connect in multicultural environments.

Available to hire

Hi, I’m Pauline Hotelier, a passionate and experienced Art Director currently working in Miami within the luxury travel and marketing industry. I enjoy leading creative teams and delivering innovative brand experiences that blend technology and storytelling. Over the years, I’ve developed a knack for brand development, experiential design, and producing compelling multi-channel campaigns.

I started my career with roles in design and branding for various companies and later founded my own creative agency. I thrive on collaborating with diverse teams and clients to create vibrant visual identities and engaging marketing assets that resonate with audiences. I’m fluent in English and French and have conversational Spanish skills that help me connect in multicultural environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Spanish; Castilian

Intermediate

Work Experience

Art Director at Virgin Voyages

July 1, 2024 - Present

Led creative direction for the launch of the "Brilliant Lady" ship by managing a cross-functional studio team to deliver integrated visual assets across digital, print, and experiential channels. Developed an AI-driven onboard personalized mermaid avatar experience that enhanced brand immersion. Directed multi-channel marketing campaigns for key seasonal events such as Memorial Day, Black Friday, and Cyber Sale.

Junior Art Director at Virgin Voyages

June 30, 2024 - August 26, 2025

Managed end-to-end marketing production including image sourcing, photography editing, creative strategy, iconography design, and web asset delivery. Collaborated effectively within a 15-member creative team contributing to the success of multiple campaigns.

Art Director at Social Chain

March 31, 2023 - August 26, 2025

Directed visual strategy and creative execution for major Fortune 500 clients including TikTok, Zalando, and Brother Printers. Created persuasive pitch decks and sales materials that helped secure new business and contributed to agency growth. Improved collaboration between account managers and the creative team, enhancing efficiency and reducing delivery timelines.

Head Branding & Graphic Designer at Zeamo

October 31, 2021 - August 26, 2025

Led a company-wide rebrand, developing brand guidelines, virtual fitness class UI, and engaging social media content. Worked closely with product and engineering teams to A/B test landing pages, resulting in a 30% increase in conversions.

Brand Developer at Claire Rose

December 31, 2020 - August 26, 2025

Led aesthetic execution and ensured style consistency across creatives and collection development for a Dutch fashion influencer with 1.4M followers. Collaborated with over 50 brands including Omega, Mejuri, and Dior.