I am a Customer Success Lead with 6 years of experience in the e-commerce startup world. I co-founded the Bulgaria Ecom Meetup and enjoy combining my passion for customer success with building communities and managing teams. I am an empathetic and adaptable leader with strong communication, teamwork, and organizational skills, experienced in creative event management and community building. Throughout my career, I have worked extensively in customer success, business development, and digital marketing, driving onboarding, support, and issue resolution for multiple SaaS products. I love creating streamlined processes, knowledge bases, and engaging company events, while supporting marketing and partner outreach to help grow e-commerce networks and teams effectively.

Karolina Stoycheva

I am a Customer Success Lead with 6 years of experience in the e-commerce startup world. I co-founded the Bulgaria Ecom Meetup and enjoy combining my passion for customer success with building communities and managing teams. I am an empathetic and adaptable leader with strong communication, teamwork, and organizational skills, experienced in creative event management and community building. Throughout my career, I have worked extensively in customer success, business development, and digital marketing, driving onboarding, support, and issue resolution for multiple SaaS products. I love creating streamlined processes, knowledge bases, and engaging company events, while supporting marketing and partner outreach to help grow e-commerce networks and teams effectively.

Available to hire

I am a Customer Success Lead with 6 years of experience in the e-commerce startup world. I co-founded the Bulgaria Ecom Meetup and enjoy combining my passion for customer success with building communities and managing teams. I am an empathetic and adaptable leader with strong communication, teamwork, and organizational skills, experienced in creative event management and community building.

Throughout my career, I have worked extensively in customer success, business development, and digital marketing, driving onboarding, support, and issue resolution for multiple SaaS products. I love creating streamlined processes, knowledge bases, and engaging company events, while supporting marketing and partner outreach to help grow e-commerce networks and teams effectively.

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Language

English
Fluent
Bulgarian
Fluent

Work Experience

Customer Success Manager at Noverstock
January 31, 2025 - August 26, 2025
Managed onboarding, support, and issue resolution as part of a multichannel e-commerce ERP system. Streamlined processes and created a Help Center. Executed business development outreach campaigns including emails, LinkedIn messages, and cold calls resulting in client acquisition. Organized team-building and internal events, and presented the company at external events.
Business Development Representative at MarketStar
January 31, 2024 - August 26, 2025
Implemented outbound sales strategies for IT and tech clients driving global market expansion. Conducted market research and developed Ideal Customer Profile recommendations. Generated leads via LinkedIn Sales Navigator and external resources. Executed outreach campaigns including emails, LinkedIn messages, and cold calls. Held client and partner meetings, attended industry events, and delivered detailed reports.
Co-Founder at Bulgaria Ecom Meetup
September 1, 2021 - Present
Organized monthly Shopify community meetups with 100+ attendees. Planned events, coordinated venues, engaged speakers, and built Bulgaria’s largest growing e-commerce network. Scaled customer success team from 1 to 3 agents, managing hiring, onboarding, and training. Conducted daily calls, monthly training, and 1:1 sessions to improve teamwork and culture. Created knowledge bases, established KPIs, CSAT and NPS tracking, and implemented bonus systems.
Web Design & Digital Marketing Intern at The Brains
October 31, 2018 - August 26, 2025
Designed client case studies for a digital marketing agency. Assisted with lead generation via data scraping and cold email campaigns.
Head of Customer Success at Checkout X
January 31, 2023 - August 26, 2025
Led customer success and partner support for a worldwide SaaS product providing frictionless checkout for Shopify and WooCommerce stores. Joined as the first employee and helped scale operations.
Head of Customer Success & Partners Assistant at Vanga AI
January 31, 2023 - August 26, 2025
Managed onboarding, support, and issue resolution while working parallel on the Vanga AI and Checkout X projects. Streamlined processes, created Help Center and knowledge base, and proactively collected and implemented customer feedback (CSAT). Organized team-building events and managed company merchandise. Supported marketing through partner, affiliate, and influencer outreach.

Education

Bachelor of Graphic Design at New Bulgarian University, Sofia
January 11, 2030 - August 26, 2025
Foreign Language High School at "Akad. L. Stoyanov", Blagoevgrad
January 11, 2030 - August 26, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Education