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I am a multidisciplinary professional with a strong track record in delivering data-driven strategies and impactful results. Currently, I work as a Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies, seeking a role that leads to growth, innovation, and cross-functional initiatives. I am passionate about crafting ROI-focused campaigns, leveraging digital platforms, and optimizing e-commerce sales while fostering brand engagement and team collaboration. With experience in HSE and risk assessments, I bring a comprehensive approach to workplace safety and operational excellence, coupled with my expertise in digital marketing tools and platforms.…I am a multidisciplinary professional with a strong track record in delivering data-driven strategies and impactful results. Currently, I work as a Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies, seeking a role that leads to growth, innovation, and cross-functional initiatives. I am passionate about crafting ROI-focused campaigns, leveraging digital platforms, and optimizing e-commerce sales while fostering brand engagement and team collaboration. With experience in HSE and risk assessments, I bring a comprehensive approach to workplace safety and operational excellence, coupled with my expertise in digital marketing tools and platforms.

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Social Media Manager, Digital Marketer, Brand Strategist, +2

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I am a multidisciplinary professional with a strong track record in delivering data-driven strategies and impactful results. Currently, I work as a Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies, seeking a role that leads to growth, innovation, and cross-functional initiatives. I am passionate about crafting ROI-focused campaigns, leveraging digital platforms, and optimizing e-commerce sales while fostering brand engagement and team collaboration. With experience in HSE and risk assessments, I bring a comprehensive approach to workplace safety and operational excellence, coupled with my expertise in digital marketing tools and platforms.…I am a multidisciplinary professional with a strong track record in delivering data-driven strategies and impactful results. Currently, I work as a Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies, seeking a role that leads to growth, innovation, and cross-functional initiatives. I am passionate about crafting ROI-focused campaigns, leveraging digital platforms, and optimizing e-commerce sales while fostering brand engagement and team collaboration. With experience in HSE and risk assessments, I bring a comprehensive approach to workplace safety and operational excellence, coupled with my expertise in digital marketing tools and platforms.

Available to hire

I am a multidisciplinary professional with a strong track record in delivering data-driven strategies and impactful results. Currently, I work as a Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies, seeking a role that leads to growth, innovation, and cross-functional initiatives. I am passionate about crafting ROI-focused campaigns, leveraging digital platforms, and optimizing e-commerce sales while fostering brand engagement and team collaboration. With experience in HSE and risk assessments, I bring a comprehensive approach to workplace safety and operational excellence, coupled with my expertise in digital marketing tools and platforms.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Arabic

Fluent

English

Advanced

Work Experience

HSE Consultant at DNV GL, Abu Dhabi, UAE

January 1, 2021 - August 28, 2025

Conducted explosion risk assessments across 38 offshore platforms for the CAP Gas project. Contributed to safety case development for Lower Zakum, Upper Zakum, and Zakum Central facilities. Provided technical assistance on numerous HSE studies and projects. Acquired core skills including Quantitative Risk Assessment (QRA), HSEIA study, Bow Tie Analysis, HAZOP, SIL, EIA, OHRA, ENVID, and OHID. Trained in FLACS software for explosion modeling and dispersion simulation, and PHA software. Obtained basic training in RHINO software and attended workshops for FMEA (Failure Mode and Effect Analysis). Participated in accident investigation training sessions.

Senior Retail & Digital Marketing Specialist at Medicina & Al Manara group of pharmacies

January 1, 2021 - Present

Led ROI-focused campaigns across Google, Meta, TikTok, and Snapchat, boosting traffic and conversions through real-time budget optimization and KPI tracking. Managed full e-commerce operations including platform management, product listings, and UX enhancements which increased online sales and optimized store visibility. Designed banners and layouts improving on-site engagement and conversions. Led influencer and social media campaigns increasing brand reach and engagement, managed daily content and performance. Planned and executed store openings, influencer events, and PR activations. Directed brand revamps including logo and in-store redesigns, supporting full brand launches with 360° marketing strategies ensuring consistency across digital, retail, and PR channels. Supervised junior marketers and creatives promoting collaboration and learning. Worked cross-functionally with design, product, and sales teams to align campaigns. Delivered competitor benchmarks, campaign reports, and

Intern at Concorde-Corodex, Abu Dhabi, UAE

January 1, 2017 - August 28, 2025

Performed a comprehensive study on various wastewater treatment technologies and their practical implementations. Investigated operational failure of an odor control system at a wastewater facility in Mussafah. Conducted on-site assessments of wastewater treatment plant, monitoring and documenting sequential stages of the treatment process.