I build ideas where artistic instinct meets business intent. Creative with 15+ years of experience across Europe and Latin America, turning complex briefs into content, campaigns and brand ecosystems that work across culture, platforms and markets.
I specialize in connecting brands, creators and audiences, developing ideas that don’t stay as single executions, but evolve into scalable formats, series and entertainment-driven content. Hands-on from concept to production, I balance creative ambition with execution and business reality.
My work includes projects for Nike, Uber, Heineken, Mastercard and Danone, where I led global content ecosystems for brands such as Activia, Evian, Actimel, Danonino and HiPRO. I’ve collaborated with agencies including 72andSunny, McCann, Publicis, DDB, TBWA\NEBOKO and OLIVER, working across strategy, creative and production teams.
If you’re building work across culture, creators and branded entertainment, let’s connect.
TESTIMONIALS
“Excellent — cool, calm and professional under pressure.”
— Alex Peagam, McCann London
“Rodrigo brings structure to creativity, building brand systems, organising teams and thinking beyond the individual piece.”
— Jean Neltner, OLIVER Paris
AVAILABLE
Barcelona · Madrid · Remote
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