I am a graduate of the UC San Diego UX Design Certificate Program and the Art Center College of Design with a strong passion for user-centered design and visual communication. I specialize in conducting user research and UX testing to guide product development with a focus on aesthetic usability and enhancing user experiences. Collaborating closely with engineers, scientists, and developers, I create visually appealing and intuitive products and devices that resonate with users on a deeper level. My expertise merges traditional design principles with current UX practices across various sectors such as medical devices, retail, healthcare, entertainment, pet products, and specialty foods. With experience working remotely with interdisciplinary teams, I develop comprehensive branding, interactive prototypes, and digital experiences that enhance clarity, engagement, and usability. I bring my skills in illustration, animation, typography, photo and video editing, and social media planning to deliver thoughtful, user-centric designs that drive meaningful results.

Carol A. Adelman

I am a graduate of the UC San Diego UX Design Certificate Program and the Art Center College of Design with a strong passion for user-centered design and visual communication. I specialize in conducting user research and UX testing to guide product development with a focus on aesthetic usability and enhancing user experiences. Collaborating closely with engineers, scientists, and developers, I create visually appealing and intuitive products and devices that resonate with users on a deeper level. My expertise merges traditional design principles with current UX practices across various sectors such as medical devices, retail, healthcare, entertainment, pet products, and specialty foods. With experience working remotely with interdisciplinary teams, I develop comprehensive branding, interactive prototypes, and digital experiences that enhance clarity, engagement, and usability. I bring my skills in illustration, animation, typography, photo and video editing, and social media planning to deliver thoughtful, user-centric designs that drive meaningful results.

Available to hire

I am a graduate of the UC San Diego UX Design Certificate Program and the Art Center College of Design with a strong passion for user-centered design and visual communication. I specialize in conducting user research and UX testing to guide product development with a focus on aesthetic usability and enhancing user experiences. Collaborating closely with engineers, scientists, and developers, I create visually appealing and intuitive products and devices that resonate with users on a deeper level.

My expertise merges traditional design principles with current UX practices across various sectors such as medical devices, retail, healthcare, entertainment, pet products, and specialty foods. With experience working remotely with interdisciplinary teams, I develop comprehensive branding, interactive prototypes, and digital experiences that enhance clarity, engagement, and usability. I bring my skills in illustration, animation, typography, photo and video editing, and social media planning to deliver thoughtful, user-centric designs that drive meaningful results.

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Work Experience

UX Designer at cPawd Animal Healthcare Device
December 1, 2024 - August 27, 2025
Led the UX design efforts for the cPawd Animal Device, conducting extensive user research and testing focused on the needs of animal owners related to health and behavioral tracking. Developed identity, brand book, user personas, wireframes, and interactive device prototypes. Designed a mobile app and web experience that integrates seamlessly with the device, optimizing the user journey for both animals and caregivers. This year-long project involved iterative testing and refinement to ensure usability and intuitive functionality.
Senior Visual Designer, Illustrator at One Love Foundation, NY
November 1, 2020 - Present
Contract role working remotely to rebrand a national non-profit focused on ending domestic violence. Developed a new visual identity, responsive web design, and a complex but user-friendly Digital Education Center. Delivered social media campaigns, marketing materials, event graphics, signage, and executive presentations. Created a distinct illustration and animation style through extensive audience testing to resonate with target groups aged 11 through college students, employing a user-centered approach.
Senior Visual Designer at The Idea Cooperative, Petaluma, CA
March 1, 2016 - Present
Contract visual design work for multiple clients across sectors including retail, education, and agriculture. Designed ecommerce sites, brand style guides, email and web marketing, presentations, data visualizations, packaging, event signage, and print production materials. Collaborated closely with clients to deliver cohesive branding and marketing collateral tailored to business needs.
Senior Designer (Contract) at Williams-Sonoma, San Francisco, CA
December 1, 2016 - August 27, 2025
Designed retail catalogs for the Mark and Graham division, working cross-functionally with clients, writers, photographers, stylists, producers, color houses, and printers to ensure on-time delivery of multiple projects. Focused on maintaining brand standards and visual quality in fast-paced retail environment.

Education

UX Design Certificate at UC San Diego
September 1, 2021 - December 1, 2024
BFA Graphics/Packaging at Art Center College of Design
January 11, 2030 - August 27, 2025
BA Graphic Design at California State University, Northridge
January 11, 2030 - August 27, 2025

Qualifications

UX Design Certificate
September 1, 2021 - December 1, 2024

Industry Experience

Healthcare, Consumer Goods, Retail, Non-Profit Organization, Education