MS

MM S .M. Aamir

Available to hire

I am a Senior Digital Marketing Strategist with over 10 years of experience specializing in Search Engine Optimization (SEO), Google Ads/PPC, ecommerce, lead generation, and performance marketing across various…

About

I am a Senior Digital Marketing Strategist with over 10 years of experience specializing in Search Engine Optimization (SEO), Google Ads/PPC, ecommerce, lead generation, and performance marketing across various industries in Australia and internationally. I am passionate about developing and executing comprehensive digital marketing campaigns that drive sustainable growth, improve organic traffic, and deliver measurable ROI. I continuously keep myself updated on the latest trends in SEO, AI-driven marketing, and digital technologies to provide top-notch consultancy and leadership in my field.

My expertise spans SEO strategy, content optimization, technical SEO, digital advertising, and online reputation management. I work collaboratively with cross-functional teams to align digital marketing efforts with business goals and leverage advanced analytics tools to refine strategies and boost results. With a proven track record working for renowned companies and agencies, I deliver impactful and result-oriented campaigns that exceed expectations.

  • 11 years' experience
  • Joined August 2025

Industry experience

  • Retail
  • Software & Internet
  • Professional Services
  • Wholesale & Distribution
  • Consumer Goods

Work experience· 7 roles

SEO Specialist · Digital Strength AgencyJun 2025 – Present · 1 yr 6 mos

Develop and execute 360° digital marketing strategies including SEO, Google Ads, social media, email marketing, and content strategy to maximize visibility and revenue. Create data-driven lead generation campaigns and oversee SEO best practices to improve organic rankings, traffic, and conversion rates. Also manage campaign optimization, competitor research, performance reporting, and client communication to deliver measurable results and innovative marketing solutions.

Senior SEO Specialist / E-Commerce Expert · Access & EconoMay 2025 – Aug 2025 · 4 mos

Developed and executed data-driven ecommerce SEO strategies resulting in significant improvements in organic visibility and ranking by 50% to 80%. Collaborated with cross-functional teams to optimize technical alignment and user experience. Directed content marketing initiatives and leveraged advanced SEO tools to monitor KPIs and improve site performance, including implementing structured data and Core Web Vitals optimization.

SEO Specialist (Consultant) · Costco (Pvt, Ltd)Nov 2022 – Aug 2025 · 2 yrs 10 mos

Developed and implemented ecommerce and yearly SEO strategies focusing on organic traffic growth and SEO campaign success, boosting user engagement from 40% to 70%. Analyzed performance data across digital channels, optimized product pages, and ensured technical alignment with product teams for enhanced user experiences and rankings.

SEO Specialist · Jim’s Group (Pvt, Ltd)Mar 2022 – Aug 2025 · 3 yrs 6 mos
Senior E-Commerce SEO Specialist · Sello Products (Pvt, Ltd)Jan 2021 – Aug 2025 · 4 yrs 8 mos
SEO Specialist · E Web Design ServiceMar 2018 – Aug 2025 · 7 yrs 6 mos
SEO Specialist · Boundless Technology (Pvt, Ltd)Jun 2015 – Aug 2025 · 10 yrs 3 mos

Education

Master of Business Administration (MBA) Marketing · Preston University Karachi2009 – 2012
MA Mass Communication · University Of Karachi2000 – 2005
Master Of International Relation · Federal University (Karachi)2030 – 2025
Digital Marketing Diploma · Digital Marketing Institute (KHI Branch)2030 – 2025

Certifications and awards

Google Ads Certification2023 – 2024

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