Paula López
Hi! I'm Paula López, a graphic designer focused on turning ideas into visual identities.
About
Hi! I’m Paula López, a graphic designer focused on turning ideas into visual identities. I offer personalized design services to bring your concepts to life and give your brand a distinctive look across identity, social media, newsletters, brochures, and websites. I stay up-to-date with the latest design trends and tools to deliver modern, cohesive results.
I’ve worked with clients and teams across branding and digital media, from freelance projects like Estructuras Henares and Golondrina Global to professional firms such as Cuevas Abogados. My portfolio includes brand identities, social media content, photography, and illustrations that communicate clearly and professionally while staying true to each brand’s values.
- 2 years' experience
- Joined August 2025
Skills· 16
Languages
- Spanish; CastilianFluent
- EnglishAdvanced
Industry experience
- Real Estate & Construction
- Professional Services
- Media & Entertainment
- Retail
- Other
- Software & Internet
- Education
Work experience· 8 roles
Managed image identity and branding, created graphic designs for social media and marketing materials, and produced real estate photography including property post-production editing. Redesigned website to support relocation process, increased user interaction and followers by aligning marketing strategies and visual identity with company values.
Full project: ongoing brand identity and materials development.
Managed the company’s identity and image via publications, photography, and graphic materials for the website. Created Instagram account and content to inform and attract clients, developed a visual identity to communicate complex legal concepts clearly using infographics. Designed presentations for legal alerts and newsletters for client engagement.
Education
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