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I am a Performance Marketing Specialist with over 6 years of experience specializing in digital advertising, marketing automation, and data analytics. I am skilled in managing and optimizing campaigns across platforms like Google Ads and Meta Ads, as well as CRM automation using tools such as n8n and Zapier. I have a proven track record of reducing acquisition costs and improving return on ad spend while leading cross-functional teams to design data-driven strategies. My passion lies in combining customer insights with analytical precision to deliver scalable and remote-ready growth solutions for global brands. I enjoy building predictive models for customer lifetime value, enhancing campaign effectiveness, and contributing to measurable business growth through innovative marketing automation and targeted personalization.…I am a Performance Marketing Specialist with over 6 years of experience specializing in digital advertising, marketing automation, and data analytics. I am skilled in managing and optimizing campaigns across platforms like Google Ads and Meta Ads, as well as CRM automation using tools such as n8n and Zapier. I have a proven track record of reducing acquisition costs and improving return on ad spend while leading cross-functional teams to design data-driven strategies. My passion lies in combining customer insights with analytical precision to deliver scalable and remote-ready growth solutions for global brands. I enjoy building predictive models for customer lifetime value, enhancing campaign effectiveness, and contributing to measurable business growth through innovative marketing automation and targeted personalization.

Mehrdad Kabiri

Performance Marketer, Marketing Analyst, Marketing Consultant, +1

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I am a Performance Marketing Specialist with over 6 years of experience specializing in digital advertising, marketing automation, and data analytics. I am skilled in managing and optimizing campaigns across platforms like Google Ads and Meta Ads, as well as CRM automation using tools such as n8n and Zapier. I have a proven track record of reducing acquisition costs and improving return on ad spend while leading cross-functional teams to design data-driven strategies. My passion lies in combining customer insights with analytical precision to deliver scalable and remote-ready growth solutions for global brands. I enjoy building predictive models for customer lifetime value, enhancing campaign effectiveness, and contributing to measurable business growth through innovative marketing automation and targeted personalization.…I am a Performance Marketing Specialist with over 6 years of experience specializing in digital advertising, marketing automation, and data analytics. I am skilled in managing and optimizing campaigns across platforms like Google Ads and Meta Ads, as well as CRM automation using tools such as n8n and Zapier. I have a proven track record of reducing acquisition costs and improving return on ad spend while leading cross-functional teams to design data-driven strategies. My passion lies in combining customer insights with analytical precision to deliver scalable and remote-ready growth solutions for global brands. I enjoy building predictive models for customer lifetime value, enhancing campaign effectiveness, and contributing to measurable business growth through innovative marketing automation and targeted personalization.

Available to hire

I am a Performance Marketing Specialist with over 6 years of experience specializing in digital advertising, marketing automation, and data analytics. I am skilled in managing and optimizing campaigns across platforms like Google Ads and Meta Ads, as well as CRM automation using tools such as n8n and Zapier. I have a proven track record of reducing acquisition costs and improving return on ad spend while leading cross-functional teams to design data-driven strategies.

My passion lies in combining customer insights with analytical precision to deliver scalable and remote-ready growth solutions for global brands. I enjoy building predictive models for customer lifetime value, enhancing campaign effectiveness, and contributing to measurable business growth through innovative marketing automation and targeted personalization.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Marketing Data Analyst at Rasmio

August 1, 2024 - Present

Planned, launched, and optimized multi-channel paid campaigns across Google Ads, Meta, and LinkedIn to drive customer acquisition and retention. Executed A/B tests on creatives, audiences, and bidding strategies to improve CTR, CPC, and conversion rates. Automated marketing workflows with n8n and Zapier, streamlining CRM updates and reporting. Developed customer data collection systems for precise segmentation and personalization. Collaborated with SEO, content, and design teams to enhance landing pages and customer journeys. Monitored KPIs such as CAC, ROAS, LTV, and churn to optimize marketing spend, achieving a 30% reduction in CAC and 40% improvement in ROAS, while saving 15+ hours weekly through automation and increasing landing page conversion by 25%.

Performance Marketing & Data Analyst Freelancer at Self-Employed

April 1, 2023 - Present

Provided end-to-end performance marketing services for clients in various industries such as dentistry, psychology, automotive parts, and human resources. Designed and optimized paid advertising campaigns across Google Ads and Meta Ads tailored to industry challenges. Utilized continuous A/B testing and data-driven analysis to maximize ROI and reduce costs. Automated lead generation and CRM processes using n8n and Zapier to enhance efficiency. Delivered performance reports with actionable insights resulting in significant improvements in online bookings, lead acquisition costs, and sales growth for multiple clients.

Performance Marketing Consultant at Yektanet

March 1, 2025 - August 28, 2025

Developed and refined digital marketing strategies to enhance brand positioning and market share. Conducted market research and audience behavior analysis to identify growth opportunities. Established KPIs to measure campaign effectiveness and deployed targeted automation solutions to improve engagement and reduce acquisition costs. Provided strategic consulting on creative direction, channel selection, and budget allocation, resulting in a 20% increase in audience engagement and 15% reduction in customer acquisition costs.

Campaign Manager at Yektanet

July 1, 2024 - August 28, 2025

Developed and executed performance marketing campaigns across Google Ads, Meta Ads, and email channels to increase market share and customer engagement. Designed KPIs and implemented data-driven strategies for audience targeting and ROI optimization. Collaborated with content, design, and analytics teams to create high-converting landing pages and user journeys. Implemented automation workflows using n8n and Zapier to reduce manual reporting time. Achieved a 15% increase in market share, 20-25% reduction in CAC, and 35% boost in ROAS.

Deputy & Assistant Digital Marketing Manager at Delta.ir

May 1, 2024 - August 28, 2025

Supported planning, execution, and optimization of multi-channel campaigns (Google Ads, Meta Ads, email marketing) for real estate clients. Acted as deputy manager, managing campaigns during manager absence. Monitored KPIs such as CAC, ROAS, CTR and provided insights to improve efficiency. Coordinated teams to deliver high-converting landing pages and creative assets. Assisted with budget allocation and bid optimization, and implemented workflow automations, achieving a 20% increase in qualified leads and 15% CAC reduction while saving 10+ hours weekly in reporting.

Performance Marketing Specialist at Delta.ir

May 1, 2024 - August 28, 2025

Planned and optimized performance marketing campaigns across Google Ads, Meta Ads, and email. Monitored KPIs including CAC, ROAS, CTR, and LTV to improve campaign efficiency. Conducted A/B testing on creatives, audiences, and landing pages to boost conversions. Collaborated with cross-functional teams to enhance customer journeys and implemented automation workflows to streamline reporting and lead tracking. Achieved a 20-25% reduction in CAC, a 30% increase in ROAS, and a 35% growth in qualified leads within 4 months.

Customer Service Supervisor at Nobitex

July 1, 2023 - August 28, 2025

Supervised and trained night-shift customer support team ensuring high-quality service and adherence to standards. Monitored performance metrics and provided feedback. Implemented process improvements to enhance efficiency and reduce recurring issues. Coordinated with product, technical, and operations teams to resolve complex inquiries. Improved customer satisfaction by 20%, reduced response time by 30%, and managed a team of 50+ while introducing reporting dashboards that saved 5+ hours weekly.

Customer Support Specialist at Refah Market

September 30, 2020 - August 28, 2025

Provided customer support services, assisting with inquiries and resolving issues to enhance customer experience.

Customer Support Specialist at Mofid Securities

March 1, 2020 - August 28, 2025

Handled customer service tasks including support, inquiry resolution, and communication to maintain service quality.