I am a passionate fashion designer and illustrator based in Dubai, with extensive experience in backstage assistance, fashion week organization, and creating designs aligned with themes and fabrics. Over the years, I have honed my skills working in various roles including fashion advisory, visual merchandising, customer relationship management, and sales, enabling me to contribute effectively to diverse fashion projects. With a background in design education and practical internships in e-commerce and marketing, I bring creativity and a strategic approach to fashion design and merchandising. I am enthusiastic about growing my skillset and excelling in the workplace by leveraging my artistic and administrative expertise.

Ashmidaa Ashok

I am a passionate fashion designer and illustrator based in Dubai, with extensive experience in backstage assistance, fashion week organization, and creating designs aligned with themes and fabrics. Over the years, I have honed my skills working in various roles including fashion advisory, visual merchandising, customer relationship management, and sales, enabling me to contribute effectively to diverse fashion projects. With a background in design education and practical internships in e-commerce and marketing, I bring creativity and a strategic approach to fashion design and merchandising. I am enthusiastic about growing my skillset and excelling in the workplace by leveraging my artistic and administrative expertise.

Available to hire

I am a passionate fashion designer and illustrator based in Dubai, with extensive experience in backstage assistance, fashion week organization, and creating designs aligned with themes and fabrics. Over the years, I have honed my skills working in various roles including fashion advisory, visual merchandising, customer relationship management, and sales, enabling me to contribute effectively to diverse fashion projects.

With a background in design education and practical internships in e-commerce and marketing, I bring creativity and a strategic approach to fashion design and merchandising. I am enthusiastic about growing my skillset and excelling in the workplace by leveraging my artistic and administrative expertise.

See more

Language

English
Advanced
Hindi
Advanced

Work Experience

Backstage Assistant and Reception at International Fashion Week
December 31, 2017 - August 28, 2025
Assisted backstage during the 2017 International Fashion Week, organizing looks for the fashion show to ensure a smooth presentation.
Designer at Runway Dubai
December 31, 2017 - August 28, 2025
Supported fashion week events in Dubai, contributing to creative design and organization.
Designer at Sheikh Zayed Fashion Awards
December 31, 2018 - August 28, 2025
Created designs based on themes and fabric for the 2018 Sheikh Zayed Fashion Awards.
Fashion Advisor and Promoter at Zamani Modest Fashion
December 31, 2019 - August 28, 2025
Advised and promoted fashion lines as a fashion advisor in 2019, helping to increase awareness and sales.
Intern - E-commerce and Marketing at Regal Traders
June 30, 2019 - August 28, 2025
Completed a 6-month internship in 2019 focusing on e-commerce, marketing, and visual merchandising across branches.
Illustrator at Valentina Rusu (Freelance)
December 31, 2020 - August 28, 2025
Worked as an illustrator for themed collections in 2020, creating artwork to complement fashion lines.
Fashion Designer and Illustrator at Roya Taheri (Abaya and Monteau)
December 31, 2023 - August 28, 2025
Worked from 2021 to 2023 as a fashion designer and illustrator, managing visual merchandising, customer relationship management, sales, and fashion advisory roles.
Merchandising Administrative Assistant at Al Tayer Insignia
January 1, 2024 - August 28, 2025
Responsible for merchandising administrative tasks and shipment tracking during 2023 to 2024.

Education

High School Diploma at Gems Our Own English High School, Dubai
January 1, 2002 - January 1, 2016
Bachelor of Design at Amity University, Dubai
January 1, 2016 - January 1, 2020

Qualifications

Student Visa
January 11, 2030 - August 28, 2025
Driver's License
January 11, 2030 - August 28, 2025

Industry Experience

Media & Entertainment, Retail, Consumer Goods