I am a seasoned communications and marketing professional with experience spanning global correspondence, marketing consultancy, editorial leadership, and diplomatic communications. I excel in weaving compelling stories and executing strategic campaigns across digital and traditional media. Passionate about creative content, I have adapted to various global settings, working remotely from locations such as Malaysia and The Netherlands. With extensive background in social media management, media relations, and audiovisual production, I bring a versatile skill set to the table. My work reflects a commitment to impactful storytelling and engagement, whether producing features, managing marketing plans, or supporting embassy communications internationally.

Ma. Angelica B. Cabahug

I am a seasoned communications and marketing professional with experience spanning global correspondence, marketing consultancy, editorial leadership, and diplomatic communications. I excel in weaving compelling stories and executing strategic campaigns across digital and traditional media. Passionate about creative content, I have adapted to various global settings, working remotely from locations such as Malaysia and The Netherlands. With extensive background in social media management, media relations, and audiovisual production, I bring a versatile skill set to the table. My work reflects a commitment to impactful storytelling and engagement, whether producing features, managing marketing plans, or supporting embassy communications internationally.

Available to hire

I am a seasoned communications and marketing professional with experience spanning global correspondence, marketing consultancy, editorial leadership, and diplomatic communications. I excel in weaving compelling stories and executing strategic campaigns across digital and traditional media. Passionate about creative content, I have adapted to various global settings, working remotely from locations such as Malaysia and The Netherlands.

With extensive background in social media management, media relations, and audiovisual production, I bring a versatile skill set to the table. My work reflects a commitment to impactful storytelling and engagement, whether producing features, managing marketing plans, or supporting embassy communications internationally.

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Work Experience

Global Correspondent at ABS CBN News
June 1, 2025 - Present
Reporting remotely from The Netherlands, covering global news and providing comprehensive news articles and features as part of the ABS CBN News team.
Marketing Consultant at AuthorLia.com
June 1, 2025 - August 28, 2025
Provided marketing consultancy remotely from Malaysia and The Netherlands for a US-based client, advising on marketing strategies and campaigns.
Features Editor, Chief of Staff Asia at Online Media Outfit (Singapore-based)
April 1, 2023 - August 28, 2025
Led editorial content and managed staff remotely from Malaysia for an online media platform focusing on human resources, steering content creation and publication.
Honorary Reporter at Korea.Net (Korean government website)
May 1, 2022 - August 28, 2025
Produced cultural outreach content remotely from Malaysia, contributing news and features promoting Korea's culture from 2021 to 2022.
Senior Information Specialist at United States Embassy Manila
December 31, 2016 - August 28, 2025
Led communications for the U.S. Mission, managing a team of audiovisual experts, producing and promoting content through social media and traditional media, managing press during high-profile visits, and advising diplomats on nationwide issues.
Marketing Manager at Solar Entertainment Corporation
December 31, 2008 - August 28, 2025
Directed the marketing group for ETC Entertainment Central lifestyle cable channel, overseeing creative campaigns, partnerships, event marketing, budgeting, and client servicing.
Central Marketing Assistant at Honda Cars Makati, Inc.
December 31, 2004 - August 28, 2025
Created press releases and website motoring news, established media partnerships, and assisted in formulating concepts for special events.
Marketing Specialist/Web Consultant at Employers Confederation of the Philippines
December 31, 2003 - August 28, 2025
Uploaded and edited website articles and materials, managed online and field marketing for the ECOP SAVE program.
Marketing Coordinator at Nation Broadcasting Corporation
December 31, 2001 - August 28, 2025
Managed client relations, media partnerships, promos, contests, and monitored and compiled write-ups/releases; also worked as production assistant, researcher-writer, and music programmer during early years.

Education

Bachelor of Arts in Communication at University of the Philippines Diliman
January 1, 1993 - January 1, 1997

Qualifications

Reuters Training Course: Introduction to Digital Journalism
June 1, 2021 - August 28, 2025
Certified Teaching English as a Foreign Language Professional
June 1, 2017 - August 28, 2025
Media Tradecraft
March 1, 2009 - August 28, 2025
Visual Diplomacy: Basic Video Concepts for Public Diplomacy
August 1, 2009 - August 28, 2025
Social Media Training
July 1, 2010 - August 28, 2025
Content Management System for Web 2.0
April 1, 2010 - August 28, 2025
Strategy in Public Diplomacy
January 1, 2015 - August 28, 2025
Supervisory Training
April 1, 2015 - August 28, 2025

Industry Experience

Media & Entertainment, Government, Professional Services, Travel & Hospitality, Non-Profit Organization