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Hi, I'm Abhipsa Panda, a passionate product designer with 2 years of hands-on experience working across both B2C and B2B products. I specialize in user research, usability testing, wireframing, prototyping, and simplifying complex workflows into intuitive and engaging user experiences. I am driven by research-driven design and enjoy collaborating with global teams that value empathy, clarity, and rigorous user research to craft meaningful digital solutions that improve user satisfaction and business outcomes.…Hi, I'm Abhipsa Panda, a passionate product designer with 2 years of hands-on experience working across both B2C and B2B products. I specialize in user research, usability testing, wireframing, prototyping, and simplifying complex workflows into intuitive and engaging user experiences. I am driven by research-driven design and enjoy collaborating with global teams that value empathy, clarity, and rigorous user research to craft meaningful digital solutions that improve user satisfaction and business outcomes.

Abhipsa Panda

Product Designer, UX Designer, UI Designer, +1

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Hi, I'm Abhipsa Panda, a passionate product designer with 2 years of hands-on experience working across both B2C and B2B products. I specialize in user research, usability testing, wireframing, prototyping, and simplifying complex workflows into intuitive and engaging user experiences. I am driven by research-driven design and enjoy collaborating with global teams that value empathy, clarity, and rigorous user research to craft meaningful digital solutions that improve user satisfaction and business outcomes.…Hi, I'm Abhipsa Panda, a passionate product designer with 2 years of hands-on experience working across both B2C and B2B products. I specialize in user research, usability testing, wireframing, prototyping, and simplifying complex workflows into intuitive and engaging user experiences. I am driven by research-driven design and enjoy collaborating with global teams that value empathy, clarity, and rigorous user research to craft meaningful digital solutions that improve user satisfaction and business outcomes.

Available to hire

Hi, I’m Abhipsa Panda, a passionate product designer with 2 years of hands-on experience working across both B2C and B2B products. I specialize in user research, usability testing, wireframing, prototyping, and simplifying complex workflows into intuitive and engaging user experiences.

I am driven by research-driven design and enjoy collaborating with global teams that value empathy, clarity, and rigorous user research to craft meaningful digital solutions that improve user satisfaction and business outcomes.

Skills

Figma

Data Visualization

Jira

Experience Level

Figma

Expert

Data Visualization

Intermediate

Jira

Intermediate

Work Experience

Product Designer at Performacemedia (GrowthZ.ai)

May 1, 2025 - August 29, 2025

Redesigned the Dam Good Fish B2C app used by 100k+ users, improving checkout flow and adding loyalty, elite membership, coupon codes, smart order merging, and 'Catch of the Day' features. Conducted 15+ user interviews and funnel analysis that improved conversion by 20% and reduced drop-off by 25%. Launched an in-app community feature through ethnographic research to boost retention and session times. Led GrowthZ.ai SAAS dashboard design from wireframes to implementation and collaborated with marketing to redesign the landing page, resulting in a 40% increase in demo requests.

UI/UX Designer at Loop IT Methods

October 1, 2024 - August 29, 2025

Led the design of 360, a B2C roadside assistance app for Jamaica, introducing in-app Ambulance, Car Wash, and Mechanic service modules based on user research. Iterated flows for service requests, tracking, booking, and feedback features to streamline user experience for both customers and drivers. Improved Loop IT Methods website engagement by 40%, decreased bounce rate, and boosted CTA conversions by 20-25%. Revamped ShadeCo website layout and user flow, increasing CTA clicks by 50%. Designed the first-ever voice-enabled task management tool for admins, enabling task creation, tracking, and assignment via voice commands.

Jr. UI/UX Designer at Flodata Analytics

November 1, 2023 - August 29, 2025

Designed a European community website featuring an ancestry map and developed the UI for a gaming desktop app applying modern UI trends. Created over 50 visual assets including pitch decks, case studies, and certificates to support various communication needs.

Freelance Tutor + Mentor at Self-Employed

December 31, 2022 - August 29, 2025

Tutored IIT JAM aspirants in Physics, Chemistry, Maths, and Biology and CAT Quant aspirants with focus on conceptual clarity, problem solving, and real-life learning strategies. Built personalized study plans and mock test strategies to improve student results.