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I have 10 years of experience in B2B and D2C digital marketing, and am looking for a focused role comprising copywriting, SEO and PPC. I have developed a keen sense for both the subtle and seismic shifts in online trends and sentiment. I believe content should be an iteration of a strong brand identity, that in turn fosters a brand’s community.…

Molly Forsyth

Copywriter, Digital Marketer, Content Producer, +1

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I have 10 years of experience in B2B and D2C digital marketing, and am looking for a focused role comprising copywriting, SEO and PPC. I have developed a keen sense for both the subtle and seismic shifts in online trends and sentiment. I believe content should be an iteration of a strong brand identity, that in turn fosters a brand’s community.…

Available to hire

I have 10 years of experience in B2B and D2C digital marketing, and am looking for a focused role comprising copywriting, SEO and PPC. I have developed a keen sense for both the subtle and seismic shifts in online trends and sentiment. I believe content should be an iteration of a strong brand identity, that in turn fosters a brand’s community.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Marketing Executive at RMF Training

September 1, 2023 - August 29, 2025

Managed digital presence for a Government-funded adult learning provider in construction and equine industries following AEB and Prison Education Framework standards. Responsibilities included social media content management and creation across Instagram, Facebook, LinkedIn, optimization of Meta Ads, and leading copywriting at brand level for brochures, website, event presentations, and press releases. Achievements include creating brand tone of voice, managing award-winning campaign applications, and achieving low Cost Per Lead and Cost Per Conversion rates.

Digital Marketing and Content Specialist at iMeta Training

September 1, 2023 - Present

Delivered digital content for a start-up Government-funded adult learning provider in IT and tech courses with adherence to Adult Education Budget standards. Responsibilities included rewriting website copy for brand relaunch, social media content creation, managing Meta Ads, Google Ads, Reddit Ads, TikTok Ads, email marketing strategy, and newsletters. Achievements included launching Meta Ads strategy with campaigns such as ‘Brum Means Business’ achieving a 75% qualification rate of leads and reducing paid campaigns by increasing organic lead generation.

Marketing Lead at Nuttall

February 1, 2023 - August 29, 2025

Delivered content to support an offline B2B strategy for a national shopfitting and manufacturing company aimed at client retention. Managed paid and organic LinkedIn content, company website copywriting for blogs and whitepapers, and created presentations for internal and external events. Achievements include increasing LinkedIn engagement and follower count significantly and creating branding concepts and collateral for international display events.

Marketing Executive (Part-time) at GMS Group

March 1, 2022 - August 29, 2025

Strengthened brand positioning of a national security solutions company through B2B and D2C channels. Served as brand copywriter and content creator across social media, job advertisements, bid applications, and business development. Wrote a key bid that contributed to winning a major contract with Jaguar-Land Rover and delivered a successful 'Women in Security' recruitment marketing campaign that won an Express & Star Business Award.

Social Media Manager (Part-time) at Warrens Hall Riding School

March 1, 2022 - August 29, 2025

Launched social media presence for a new riding school to inform the local community and gain support from benefactors and business partners. Managed paid and organic content on Instagram, LinkedIn, and Facebook. Achievements included growing Instagram followers by 250%, creating seasonal campaign concepts like ‘Halloweek,’ and establishing educational partnerships with local schools.

Copywriter at inTouch Games

May 1, 2021 - August 29, 2025

Served as brand website copywriter for Spin247.com operating in over 23 countries. Responsibilities included writing website copy and performing all SEO research and keyword optimization. Oversaw successful translation of website content for Spanish-speaking LATAM audiences.

Web Content Manager at Ishida Europe

December 1, 2020 - August 29, 2025

Managed the portfolio of websites for an international food manufacturing company, including sub-websites for marketing events and partnerships. Developed UX and SEO strategies, liaised with multiple departments globally, wrote brand copy including websites, brochures, white papers, and event collateral. Successfully rewrote the global website facilitating translation into 16 languages and led brand redevelopment and website relaunch with international stakeholders.