Hi, I’m Teena Robert. I’m a content development and digital marketing professional with hands-on experience in creating and managing content across CMS platforms, social media, and multi-channel campaigns. I focus on storytelling through captions and visuals to boost community engagement, while maintaining a consistent brand voice across international teams. I love collaborating with technical and creative colleagues to align product features with marketing goals and to deliver end-to-end content that drives discovery to conversion. I’m actively expanding my skills in AI-powered content creation and data analysis, and I’m excited to contribute to dynamic teams that value creative briefs, KPI tracking, and a seamless user journey from discovery to conversion.

Teena Robert

Hi, I’m Teena Robert. I’m a content development and digital marketing professional with hands-on experience in creating and managing content across CMS platforms, social media, and multi-channel campaigns. I focus on storytelling through captions and visuals to boost community engagement, while maintaining a consistent brand voice across international teams. I love collaborating with technical and creative colleagues to align product features with marketing goals and to deliver end-to-end content that drives discovery to conversion. I’m actively expanding my skills in AI-powered content creation and data analysis, and I’m excited to contribute to dynamic teams that value creative briefs, KPI tracking, and a seamless user journey from discovery to conversion.

Available to hire

Hi, I’m Teena Robert. I’m a content development and digital marketing professional with hands-on experience in creating and managing content across CMS platforms, social media, and multi-channel campaigns. I focus on storytelling through captions and visuals to boost community engagement, while maintaining a consistent brand voice across international teams. I love collaborating with technical and creative colleagues to align product features with marketing goals and to deliver end-to-end content that drives discovery to conversion.

I’m actively expanding my skills in AI-powered content creation and data analysis, and I’m excited to contribute to dynamic teams that value creative briefs, KPI tracking, and a seamless user journey from discovery to conversion.

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Language

English
Fluent
Malayalam
Advanced
Tamil
Advanced
Hindi
Intermediate

Work Experience

Assistant Data Analyst (part-time) at Magnus Innovate Services
August 24, 2024 - August 29, 2025
Collaborated with marketing, finance, and operations teams to understand and support their data analysis needs. Collected data from various sources including databases, surveys, and external research. Documented processes, tools, and methodologies used for data analysis. Assisted in maintaining databases ensuring data integrity and security, and supported senior data analysts.
Immigration Officer at Xiphias Immigration
February 12, 2025 - August 29, 2025
Evaluated client eligibility for various immigration programs and provided accurate advice based on current immigration laws and policies. Assisted clients in gathering required documents and reviewed them for completeness and accuracy. Prepared and filed immigration applications with government authorities. Managed application progress, responded to queries from immigration authorities, and kept clients updated. Ensured all applications complied with immigration laws and avoided misrepresentation or fraudulent documents. Represented clients in front of immigration authorities and communicated on their behalf with embassies and other agencies.
Global Content Manager (Content Creator) at Herbalife Nutrition
March 3, 2025 - Present
Planned and researched content by identifying audience interests and trends, topics, hashtags, competitors, and keywords. Produced audio content including podcasts and voiceovers using AI tools such as Vyond, Genially, Shelf, and Articulate 360. Edited and post-produced videos with trimming, audio enhancement, image retouching, subtitling, effects, and background music. Created training courses and centralized content management by uploading and organizing documents such as PDFs, guides, FAQs, SOPs, and training materials, tagging and labeling for easier retrieval, and updating outdated content with version control. Created animated videos using drag-and-drop tools and templates for explainer videos, training videos, and business presentations.
Global Content Developer at Herbalife International Pvt Ltd
March 1, 2025 - February 1, 2026
Designed and executed content plans for social platforms, focusing on storytelling through captions and visual narratives to drive community engagement. Managed CMS, social media suites, and basic technical development/UI. Also led SEO and copywriting campaign management, collaborated on multi-channel digital marketing campaigns, and tracked KPIs to ensure alignment with business goals. Led end-to-end development of digital content, ensuring consistent brand voice and visual identity across international teams (US/UK). Partnered with technical and creative teams to align product features with marketing goals, ensuring a seamless user journey from discovery to conversion.

Education

BBA CA (Bachelors of Business Administration, Computer Application) at VLB Janakiammal College of Arts and Science, Bharathiar University
January 1, 2020 - December 31, 2023
Higher Secondary at A Grade
January 11, 2030 - August 29, 2025
Bachelor of Business Administration (BBA) with specialization in Computer Applications (CA) at Bharathiar University
January 1, 2020 - January 1, 2023

Qualifications

Certified AI Content Developer
January 11, 2030 - May 11, 2026

Industry Experience

Professional Services, Media & Entertainment, Education, Software & Internet