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I am a skilled marketing and talent management professional with extensive experience working closely with professional athletes, entertainers, and influencers. Over the years, I have built strong relationships within the influencer community and managed influencer campaigns, events, and creative collaborations that drive brand visibility and engagement. My experience spans brand partnerships, influencer recruitment, event management, and content creation. I have also successfully led marketing and business development initiatives for startups and corporations, developing award-winning campaigns and digital marketing strategies. I thrive in dynamic environments where I can combine creativity with detailed execution to deliver impactful results across media, sports, and entertainment sectors.…I am a skilled marketing and talent management professional with extensive experience working closely with professional athletes, entertainers, and influencers. Over the years, I have built strong relationships within the influencer community and managed influencer campaigns, events, and creative collaborations that drive brand visibility and engagement. My experience spans brand partnerships, influencer recruitment, event management, and content creation. I have also successfully led marketing and business development initiatives for startups and corporations, developing award-winning campaigns and digital marketing strategies. I thrive in dynamic environments where I can combine creativity with detailed execution to deliver impactful results across media, sports, and entertainment sectors.

A li Moon

Marketing Strategist, Influencer Marketing Manager, Brand Strategist, +2

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I am a skilled marketing and talent management professional with extensive experience working closely with professional athletes, entertainers, and influencers. Over the years, I have built strong relationships within the influencer community and managed influencer campaigns, events, and creative collaborations that drive brand visibility and engagement. My experience spans brand partnerships, influencer recruitment, event management, and content creation. I have also successfully led marketing and business development initiatives for startups and corporations, developing award-winning campaigns and digital marketing strategies. I thrive in dynamic environments where I can combine creativity with detailed execution to deliver impactful results across media, sports, and entertainment sectors.…I am a skilled marketing and talent management professional with extensive experience working closely with professional athletes, entertainers, and influencers. Over the years, I have built strong relationships within the influencer community and managed influencer campaigns, events, and creative collaborations that drive brand visibility and engagement. My experience spans brand partnerships, influencer recruitment, event management, and content creation. I have also successfully led marketing and business development initiatives for startups and corporations, developing award-winning campaigns and digital marketing strategies. I thrive in dynamic environments where I can combine creativity with detailed execution to deliver impactful results across media, sports, and entertainment sectors.

Available to hire

I am a skilled marketing and talent management professional with extensive experience working closely with professional athletes, entertainers, and influencers. Over the years, I have built strong relationships within the influencer community and managed influencer campaigns, events, and creative collaborations that drive brand visibility and engagement. My experience spans brand partnerships, influencer recruitment, event management, and content creation.

I have also successfully led marketing and business development initiatives for startups and corporations, developing award-winning campaigns and digital marketing strategies. I thrive in dynamic environments where I can combine creativity with detailed execution to deliver impactful results across media, sports, and entertainment sectors.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Work Experience

Talent Marketing & Management at A LIO OP

August 1, 2024 - August 29, 2025

Provided management and marketing services to professional athletes, entertainers, and influencers. Managed influencer partnerships including sourcing and ongoing support to meet contractual obligations. Coordinated talent bookings for major events and campaigns such as New York Fashion Week runway shows and creative campaigns with notable sports and entertainment figures. Developed extensive influencer networks and managed collaboration activations with brands, events, and non-profits from December 2016 to August 2024.

SVP of Marketing & Business Development at T S U

November 1, 2015 - August 29, 2025

Led recruitment and onboarding of high-profile influencers and celebrities. Conceptualized and executed creative content and influencer campaigns, including award-winning programs for the Make-A-Wish Foundation. Developed multi-level data aggregation systems with developers to enhance real-time analytics and monetization strategies. Managed content programs supporting influencer distribution and engagement from September 2014 to November 2015.

Director of PR, Advertising & Digital Marketing at FARO UK SYSTEMS

September 1, 2014 - August 29, 2025

Established a content production department with an in-house studio to create relevant multi-platform content. Managed corporate brand and sponsored event activations including New York Fashion Week brands and major pageant competitions. Secured media coverage for product lines and oversaw creative direction for internationally distributed commercials. Negotiated licensing deals supporting brand expansions from October 2012 to September 2014.

Director of Marketing & Public Relations at NOVA LASH

October 1, 2012 - August 29, 2025

Coordinated celebrity artist bookings and secured the brand's first celebrity endorsement to support rebranding initiatives. Managed sales and sponsorship activations for numerous trade shows and high-profile launch events domestically and internationally. Enhanced brand visibility through events such as the GMC Super Bowl Tailgate and Style Suite at the Grammys from October 2009 to October 2012.

Account Manager at EASTSIDE PR & MIAMI MARKETING GROUP

September 1, 2009 - August 29, 2025

Managed on-site talent at high-profile events including Super Bowl, international film festivals, and award ceremonies. Secured sponsors, celebrity talent, and media for diverse events including film festivals, premieres, and fashion shows. Directed production crews to capture optimized media coverage from May 2006 to September 2009.