Hi Im Souad (Sue for short). I’m a passionate designer with experience creating everything from print, e-commerce to social media content, and I love turning ideas into visuals that connect with people. I have a strong eye for typography, layout, and overall visual storytelling. I stay on top of design trends, and e-commerce trends, and I enjoy bringing that into the creative work. I’m used to juggling multiple projects in fast-paced environments and still keeping things polished and consistent.

Hi Im Souad (Sue for short). I’m a passionate designer with experience creating everything from print, e-commerce to social media content, and I love turning ideas into visuals that connect with people. I have a strong eye for typography, layout, and overall visual storytelling. I stay on top of design trends, and e-commerce trends, and I enjoy bringing that into the creative work. I’m used to juggling multiple projects in fast-paced environments and still keeping things polished and consistent.

Available to hire

Hi Im Souad (Sue for short).

I’m a passionate designer with experience creating everything from print, e-commerce to social media content, and I love turning ideas into visuals that connect with people. I have a strong eye for typography, layout, and overall visual storytelling. I stay on top of design trends, and e-commerce trends, and I enjoy bringing that into the creative work. I’m used to juggling multiple projects in fast-paced environments and still keeping things polished and consistent.

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Language

English
Fluent
French
Intermediate

Work Experience

Freelance Graphic Designer
January 1, 2024 - Present
Currently collaborating with various companies in Montréal including Danson Decor and Click Affiche, involved in seasonal product packaging, lifestyle visuals, vehicle wraps, lettering, and commercial signage design. Additionally, I create educational French dialogue videos for Université de Montréal and redesign packaging for Lith Organics with bilingual content integration.
Senior Graphic Designer at Chalhoub Group
January 1, 2024 - August 29, 2025
Delivered multidisciplinary design solutions for digital campaigns, e-commerce, branding, and print. Acted as brand guardian and lead visual designer for six years, ensuring consistent brand identity across physical and digital customer touchpoints. Led design of over 20 email templates for CRM, developed award-winning campaigns including influencer and seasonal gift boxes, directed art and photoshoots, mentored junior staff, and spearheaded launch of e-commerce platforms for UAE and Saudi Arabia.
Multimedia Designer at Université de Montréal
December 31, 2014 - August 29, 2025
Worked with the marketing team at the Faculty of Continuing Education to produce dynamic animated videos to communicate courses and services offered to students. Responsible for visual design, animation, content structuring, and scripting of educational materials.
Freelance Graphic Designer at Various (Danson Decor, Click Affiche, Université de Montréal, Lith Organics)
January 1, 2024 - Present
Collaborated with design and marketing teams to create seasonal packaging, lifestyle visuals for social media, vehicle wraps, lettering, commercial signage, and French dialogue videos for educational platforms. Redesigned packaging for multilingual markets, ensuring visual consistency and impact.
Senior Graphic Designer at Chalhoub Group, Dubai, United Arab Emirates
January 1, 2024 - August 29, 2025
Delivered multidisciplinary design solutions across digital campaigns, e-commerce, branding, and print while supporting project management and coaching junior team members. Acted as brand guardian for six years maintaining consistent brand identity across customer touchpoints. Led design and art direction for campaigns, photoshoots, email templates, and seasonal initiatives, significantly enhancing brand visibility and revenue. Mentored junior designers and marketers to foster professional growth.
Multimedia Designer at Université de Montréal, Montréal, Canada
December 31, 2014 - August 29, 2025
Designed dynamic animated videos for the Faculty of Continuing Education to effectively communicate products and services. Responsibilities included visual design, animation, content structuring, and scripting in collaboration with the marketing team.
Freelance Graphic Designer at Danson Decor
January 1, 2024 - Present
Collaborated with the design team in creating seasonal product packaging and lifestyle visuals for social media during the Christmas campaign.
Freelance Graphic Designer at Click Affiche
January 1, 2024 - Present
Managed the design and the prepress process for vehicle wraps, lettering, printing, and commercial signage.
Multimedia Designer at Université de Montréal
January 1, 2014 - October 22, 2025
Worked with the marketing team at the Faculty of Continuing Education to design a dynamic animated video to effectively communicate products and services offered to students. Handled visual design, animation, content structuring, and scripting.
Senior Graphic Designer at Chalhoub Group
January 1, 2024 - October 22, 2025
Delivered multidisciplinary design solutions across digital campaigns, e-commerce, branding, and print; supported project management and coordination of cross-functional teams. Brand guardian and lead visual designer for six years; co-led campaigns (e.g., Faces, WBW) from concept to execution in stores and online. Designed over 20 email templates for CRM and led performance-driven e-commerce campaigns; mentored junior designers and marketers.

Education

Bachelor’s Degree in Multimedia Design at American University of Sharjah
January 1, 2005 - January 1, 2009
Graduate Certificate in Interactive Multimedia at Algonquin College
January 1, 2012 - December 31, 2012
Certificate at Riverside School Board, Quebec
January 1, 2025 - January 1, 2025
Certificate at Growth Marketing
January 1, 2024 - January 1, 2024
Certificate at Coursera
January 1, 2023 - January 1, 2023
Certificate at Digital Marketing Institute
January 1, 2021 - January 1, 2021
Graduate Certificate at Algonquin College, Canada
January 1, 2012 - January 1, 2012
Bachelor’s Degree at American University of Sharjah, U.A.E.
January 1, 2009 - January 1, 2009
Starting a Business Certificate at Riverside School Board, Quebec
January 1, 2025 - January 1, 2025
Digital Marketing Certificate at Growth Marketing
January 1, 2024 - January 1, 2024
Introduction to Marketing Certificate at Coursera
January 1, 2023 - January 1, 2023
UX and Website Design Certificate at Digital Marketing Institute
January 1, 2021 - January 1, 2021
Graduate Certificate in Interactive Multimedia at Algonquin College, Canada
January 1, 2012 - January 1, 2012
Bachelor’s Degree in Multimedia Design at American University of Sharjah, UAE
January 1, 2009 - January 1, 2009
Bachelor’s Degree in Multimedia Design at American University of Sharjah, UAE
January 11, 2030 - January 23, 2026
Graduate Certificate in Interactive Multimedia at Algonquin College, Canada
January 11, 2030 - January 23, 2026
Certificate Starting a Business at Riverside School Board, Quebec
January 11, 2030 - January 23, 2026
Certificate in Digital Marketing at Growth Marketing
January 11, 2030 - January 23, 2026
Certificate Introduction to Marketing at Coursera
January 11, 2030 - January 23, 2026
Certificate UX and Website Design at Digital Marketing Institute
January 11, 2030 - January 23, 2026

Qualifications

Certificate in Starting a Business
January 1, 2025 - August 29, 2025
Certificate in Digital Marketing, Growth Marketing
January 1, 2024 - August 29, 2025
Certificate Introduction to Marketing, Coursera
January 1, 2023 - August 29, 2025
Certificate UX and Website Design, Digital Marketing Institute
January 1, 2021 - August 29, 2025
Certificate in Starting a business
January 1, 2025 - August 29, 2025
Certificate in Digital Marketing
January 1, 2024 - August 29, 2025
Certificate Introduction to Marketing
January 1, 2023 - August 29, 2025
Certificate UX and Website Design
January 1, 2021 - August 29, 2025
Graduate Certificate in Interactive Multimedia
January 1, 2012 - August 29, 2025
Starting a Business Certificate
January 1, 2025 - January 1, 2025
Digital Marketing Certificate
January 1, 2024 - January 1, 2024
Introduction to Marketing Certificate
January 1, 2023 - January 1, 2023
UX and Website Design Certificate
January 1, 2021 - January 1, 2021
Graduate Certificate in Interactive Multimedia
January 1, 2012 - January 1, 2012
Bachelor’s Degree in Multimedia Design
January 1, 2009 - January 1, 2009
Starting a Business Certificate
January 11, 2030 - January 23, 2026
Graduate Certificate in Interactive Multimedia
January 11, 2030 - January 23, 2026
Certificate in Digital Marketing
January 11, 2030 - January 23, 2026
Certificate UX and Website Design
January 11, 2030 - January 23, 2026
Certificate Introduction to Marketing
January 11, 2030 - January 23, 2026

Industry Experience

Education, Retail, Consumer Goods, Media & Entertainment, Professional Services