I am a seasoned content editor and strategist with over 12 years of experience leading multilingual projects and developing tailored content strategies for startups. Currently, I lead a creative team at the "ReYO Universe" YouTube channel, ensuring timely delivery of high-quality scripts and coordinating video productions that consistently achieve impressive viewership. My expertise spans content writing, editing, marketing strategy, and workflow optimization, helping brands grow their presence with engaging and well-crafted content. I thrive in dynamic environments where creativity meets precision, blending my skills in copywriting, SEO, and digital marketing to deliver content that resonates and converts. Fluent in English, Russian, and Armenian, I bring a multicultural perspective to my work, driving strategic communication and content excellence across various platforms and industries.

Inessa Margaryan

I am a seasoned content editor and strategist with over 12 years of experience leading multilingual projects and developing tailored content strategies for startups. Currently, I lead a creative team at the "ReYO Universe" YouTube channel, ensuring timely delivery of high-quality scripts and coordinating video productions that consistently achieve impressive viewership. My expertise spans content writing, editing, marketing strategy, and workflow optimization, helping brands grow their presence with engaging and well-crafted content. I thrive in dynamic environments where creativity meets precision, blending my skills in copywriting, SEO, and digital marketing to deliver content that resonates and converts. Fluent in English, Russian, and Armenian, I bring a multicultural perspective to my work, driving strategic communication and content excellence across various platforms and industries.

Available to hire

I am a seasoned content editor and strategist with over 12 years of experience leading multilingual projects and developing tailored content strategies for startups. Currently, I lead a creative team at the “ReYO Universe” YouTube channel, ensuring timely delivery of high-quality scripts and coordinating video productions that consistently achieve impressive viewership. My expertise spans content writing, editing, marketing strategy, and workflow optimization, helping brands grow their presence with engaging and well-crafted content.

I thrive in dynamic environments where creativity meets precision, blending my skills in copywriting, SEO, and digital marketing to deliver content that resonates and converts. Fluent in English, Russian, and Armenian, I bring a multicultural perspective to my work, driving strategic communication and content excellence across various platforms and industries.

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Language

English
Advanced
Russian
Fluent
Armenian
Fluent

Work Experience

Lead Content Editor at ReYO Universe YouTube Channel
September 1, 2023 - Present
Lead a team of screenwriters, translators, and academic editors, guiding the creative process and ensuring the timely delivery of high-quality scripts. Created concepts and outlines for over 50 long-form scripts. Coordinated the production of 50+ videos, each achieving at least 100k+ views. Implemented an effective workflow that reduced turnaround time by 20%.
Freelance Content Writer & Editor
February 1, 2012 - Present
Wrote and edited content for over 150 blogs, landing pages, and social platforms. Developed tailored content strategies for startups. Set the tone of voice for various brands.
Content Marketing Strategist at Weby Startup Studio
September 1, 2024 - August 30, 2025
Developed blogs for 5 startups. Created email campaigns to drive conversions. Analyzed website traffic using Google Analytics to optimize performance. Managed social media channels to increase brand awareness and engagement. Coordinated media coverage to enhance visibility.
Content Marketing Specialist at Sell.xyz LLC
February 1, 2023 - August 30, 2025
Developed content strategies for marketing campaigns. Conducted email marketing campaigns. Wrote and optimized content for company blog and main pages. Conducted posts for all social media channels. Optimized content considering UX, SEO, and Google Analytics.
Content Writer at Globbing LLC
March 1, 2022 - August 30, 2025
Wrote website, app, social media, and email campaign content as needed. Proofread and edited blog and social media posts before publication. Conducted keyword research and used SEO guidelines to increase web traffic. Coordinated with marketing and design teams to illustrate posts and articles.
Content Manager at Modesco IT Company
October 1, 2019 - August 30, 2025
Proofread and edited articles. Checked content for adequacy and factual accuracy. SEO-optimized website content.
Editor at AhSites Content Studio
May 1, 2020 - August 30, 2025
Proofread and edited articles. SEO-optimized website content. Advised authors on grammar, spelling, punctuation, and word usage.
Content Writer at Another Point Digital Marketing Agency (now InGate)
September 1, 2016 - August 30, 2025
Suggested relevant topics for new articles. Researched and fact-checked latest news in digital marketing field. Wrote and edited articles for company blogs and other platforms.

Education

BA in Advertising and Public Relations at Slavonic State University, Yerevan, Armenia
January 1, 2012 - January 1, 2016

Qualifications

Certificate for completing the first stage of Editors School, 6-month course
May 1, 2018 - August 30, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Non-Profit Organization