I am Chai Jin Yi, a branding-focused graphic designer from Malaysia with over 100 international clients. I create impactful brand identities that combine strong visuals with business-driven design thinking. With a strong design thinking and business-oriented creativity, I deliver visuals that help brands stand out in competitive markets. I have successfully collaborated with over 100 brands internationally, spanning beauty, F&B, lifestyle, real estate, and industrial sectors. I am recognized for creating strategic and scroll-stopping content that converts followers into customers and have assisted senior designers in developing brand visuals for digital and print.

Chai Jin Yi

I am Chai Jin Yi, a branding-focused graphic designer from Malaysia with over 100 international clients. I create impactful brand identities that combine strong visuals with business-driven design thinking. With a strong design thinking and business-oriented creativity, I deliver visuals that help brands stand out in competitive markets. I have successfully collaborated with over 100 brands internationally, spanning beauty, F&B, lifestyle, real estate, and industrial sectors. I am recognized for creating strategic and scroll-stopping content that converts followers into customers and have assisted senior designers in developing brand visuals for digital and print.

Available to hire

I am Chai Jin Yi, a branding-focused graphic designer from Malaysia with over 100 international clients. I create impactful brand identities that combine strong visuals with business-driven design thinking. With a strong design thinking and business-oriented creativity, I deliver visuals that help brands stand out in competitive markets.

I have successfully collaborated with over 100 brands internationally, spanning beauty, F&B, lifestyle, real estate, and industrial sectors. I am recognized for creating strategic and scroll-stopping content that converts followers into customers and have assisted senior designers in developing brand visuals for digital and print.

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Language

Chinese
Fluent
English
Fluent

Work Experience

Founder & Lead Designer at Made by C Design
January 1, 2022 - Present
Led brand identity design projects that included logos, brand guidelines, packaging, and social media kits. Boosted clients' visibility with social media visuals that increased engagement up to 3 times. Produced creative layouts and graphics for advertising, social media, and promotional campaigns. Collaborated with senior designers to develop brand visuals for both digital and print media.
Graphic Design Intern at Button Design
December 31, 2021 - August 30, 2025
Assisted in creating designs and brand visuals for various client projects. Supported senior staff with graphic design tasks and learned end-to-end branding solutions including logos, brand guidelines, and packaging.

Education

Foundation in Design at INTI International College, Subang
August 1, 2019 - August 1, 2019
BA (Hons) Graphic Design at INTI International College, Subang in collaboration with Sheffield Hallam University, UK
August 1, 2019 - July 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Real Estate & Construction, Manufacturing