Chai Jin Yi
I am Chai Jin Yi, a branding-focused graphic designer from Malaysia with over 100 international clients. I create impactful brand identities that combine strong visuals with business-driven design thinking.
About
I am Chai Jin Yi, a branding-focused graphic designer from Malaysia with over 100 international clients. I create impactful brand identities that combine strong visuals with business-driven design thinking. With a strong design thinking and business-oriented creativity, I deliver visuals that help brands stand out in competitive markets.
I have successfully collaborated with over 100 brands internationally, spanning beauty, F&B, lifestyle, real estate, and industrial sectors. I am recognized for creating strategic and scroll-stopping content that converts followers into customers and have assisted senior designers in developing brand visuals for digital and print.
- 4 years' experience
- Joined August 2025
Languages
- ChineseFluent
- EnglishFluent
Industry experience
- Consumer Goods
- Real Estate & Construction
- Manufacturing
Work experience
Led brand identity design projects that included logos, brand guidelines, packaging, and social media kits. Boosted clients' visibility with social media visuals that increased engagement up to 3 times. Produced creative layouts and graphics for advertising, social media, and promotional campaigns. Collaborated with senior designers to develop brand visuals for both digital and print media.
Assisted in creating designs and brand visuals for various client projects. Supported senior staff with graphic design tasks and learned end-to-end branding solutions including logos, brand guidelines, and packaging.
Education
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