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I am a versatile communications professional and educator with extensive experience spanning nonprofit, education, and institutional sectors. I specialize in content creation, stakeholder engagement, and public awareness campaigns, always focusing on meaningful community engagement. I am passionate about using communication as a tool to drive impactful social change and tailor messages to diverse audiences. Throughout my career, I've gained valuable skills in social media management, event planning, graphic design, and public relations. I enjoy fostering connections within communities and supporting programs that improve access and awareness. My experience ranges from emergency communications to strategic campaigns, and I thrive in fast-paced, dynamic environments.…I am a versatile communications professional and educator with extensive experience spanning nonprofit, education, and institutional sectors. I specialize in content creation, stakeholder engagement, and public awareness campaigns, always focusing on meaningful community engagement. I am passionate about using communication as a tool to drive impactful social change and tailor messages to diverse audiences. Throughout my career, I've gained valuable skills in social media management, event planning, graphic design, and public relations. I enjoy fostering connections within communities and supporting programs that improve access and awareness. My experience ranges from emergency communications to strategic campaigns, and I thrive in fast-paced, dynamic environments.

Cassidy Daniel

Social Media Manager, Content Creator, Community Manager, +2

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I am a versatile communications professional and educator with extensive experience spanning nonprofit, education, and institutional sectors. I specialize in content creation, stakeholder engagement, and public awareness campaigns, always focusing on meaningful community engagement. I am passionate about using communication as a tool to drive impactful social change and tailor messages to diverse audiences. Throughout my career, I've gained valuable skills in social media management, event planning, graphic design, and public relations. I enjoy fostering connections within communities and supporting programs that improve access and awareness. My experience ranges from emergency communications to strategic campaigns, and I thrive in fast-paced, dynamic environments.…I am a versatile communications professional and educator with extensive experience spanning nonprofit, education, and institutional sectors. I specialize in content creation, stakeholder engagement, and public awareness campaigns, always focusing on meaningful community engagement. I am passionate about using communication as a tool to drive impactful social change and tailor messages to diverse audiences. Throughout my career, I've gained valuable skills in social media management, event planning, graphic design, and public relations. I enjoy fostering connections within communities and supporting programs that improve access and awareness. My experience ranges from emergency communications to strategic campaigns, and I thrive in fast-paced, dynamic environments.

Available to hire

I am a versatile communications professional and educator with extensive experience spanning nonprofit, education, and institutional sectors. I specialize in content creation, stakeholder engagement, and public awareness campaigns, always focusing on meaningful community engagement. I am passionate about using communication as a tool to drive impactful social change and tailor messages to diverse audiences.

Throughout my career, I’ve gained valuable skills in social media management, event planning, graphic design, and public relations. I enjoy fostering connections within communities and supporting programs that improve access and awareness. My experience ranges from emergency communications to strategic campaigns, and I thrive in fast-paced, dynamic environments.

Skills

Microsoft Office

Social Media Design

Experience Level

Microsoft Office

Expert

Social Media Design

Expert

Language

English

Fluent

French

Advanced

Work Experience

English as a Second Language Teacher at Thai Private School Board – Sam Phran, Thailand

October 1, 2025 - August 31, 2025

Taught over 200 students of varying English proficiency levels. Adapted curriculum and class formats to accommodate differently-abled children. Successfully navigated a complex education system without knowledge of the local language, demonstrating resilience and adaptability.

Communications Coordinator, Issues Management and Strategic Initiatives at University of Alberta – Edmonton, Alberta

March 1, 2025 - August 31, 2025

Produced time-sensitive Morning News Briefs for executive leadership to ensure timely and relevant information delivery. Executed emergency communications protocols accurately and efficiently in a fast-paced environment. Monitored media and social channels for emerging issues related to the university, flagging potential risks and opportunities in real time.

Communications Coordinator at Alberta Construction Safety Organization – Edmonton, Alberta

March 1, 2024 - August 31, 2025

Drafted clear, tailored responses to inquiries and proposals. Provided direction to designers for engaging print and digital content. Launched advertising campaigns for businesses that otherwise could not afford them, successfully building awareness and attracting community traffic. Managed organic social media and paid advertising campaigns to boost public engagement. Increased company conference attendance through research and social media advertising, optimizing content via A/B testing and URL tracking, achieving over 300 registrants with 50% originating from organic social posts.

Communications Coordinator at C5 Collaboration – Edmonton, Alberta

August 1, 2023 - August 31, 2025

Created accessible graphics, copy, and social media content to raise public awareness of C5 Hub’s services and initiatives. Engaged stakeholders and community members to promote programs and respond to inquiries. Supported outreach by maintaining respectful communication and connecting individuals to relevant services. Assisted with event planning.

Social Media and Communications Specialist at YEG Ambassadors – Edmonton, Alberta

February 1, 2023 - August 31, 2025

Built positive connections with vulnerable community members in public spaces, helping them access governmental aid programs and community resources. Acted as a liaison between community and local businesses to address concerns, promote safety, and support community development initiatives. Assisted in event planning.

Social Media and Brand Strategist at Bent Arrow Traditional Healing Society – Edmonton, Alberta

July 1, 2022 - August 31, 2025

Developed a strong social media presence to promote Indigenous programming and boost community engagement. Planned and executed targeted digital promotional campaigns. Collaborated in a cross-cultural interdisciplinary team to support inclusive communication strategies. Provided branding direction to external designers ensuring cohesive and culturally respectful visual messaging.