I am an entrepreneurial digital marketer and MBA graduate specializing in data-driven growth, SEO, and paid acquisition. With a proven track record of automating analytics, optimizing conversion funnels, and driving ROI increases of up to 51%, I bring both technical expertise and creative problem-solving skills to the table. I am passionate about leveraging data to boost digital marketing performance, managing large paid campaigns efficiently, and building integrated reporting systems. I am excited to contribute my skills to an innovative, scaling startup, where I can help drive sustainable growth and meaningful business impact.

Upendra Singh Chauhan

I am an entrepreneurial digital marketer and MBA graduate specializing in data-driven growth, SEO, and paid acquisition. With a proven track record of automating analytics, optimizing conversion funnels, and driving ROI increases of up to 51%, I bring both technical expertise and creative problem-solving skills to the table. I am passionate about leveraging data to boost digital marketing performance, managing large paid campaigns efficiently, and building integrated reporting systems. I am excited to contribute my skills to an innovative, scaling startup, where I can help drive sustainable growth and meaningful business impact.

Available to hire

I am an entrepreneurial digital marketer and MBA graduate specializing in data-driven growth, SEO, and paid acquisition. With a proven track record of automating analytics, optimizing conversion funnels, and driving ROI increases of up to 51%, I bring both technical expertise and creative problem-solving skills to the table.

I am passionate about leveraging data to boost digital marketing performance, managing large paid campaigns efficiently, and building integrated reporting systems. I am excited to contribute my skills to an innovative, scaling startup, where I can help drive sustainable growth and meaningful business impact.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
German
Intermediate

Work Experience

Digital Marketing Analyst (Freelancer) at Repath GmbH
May 1, 2023 - Present
Led automation of weekly reporting processes saving 13 hours of manual work per week. Improved conversion rates by 51% through funnel analysis and recommendations. Built end-to-end reporting infrastructure for social and email marketing channels via API integrations establishing baseline KPIs. Created customer segments that improved return on ad spend by 27%. Managed $160K/month paid campaigns on Google Ads, Facebook, and Instagram, generating $645K monthly revenue. Developed real-time bid-adjustment alerts in Google Ads, driving $380K incremental revenue. Led A/B testing initiatives in Google Optimize increasing landing page conversion by 28%. Designed integrated marketing dashboard consolidating Google Analytics and Salesforce CRM data.
Technical SEO Associate at Centigo Consulting
April 30, 2023 - August 31, 2025
Performed keyword research and implemented backlink strategies resulting in 82% YoY organic traffic growth. Improved site speed by 34% via image compression and media cleanup. Developed conditional email campaigns triggered by user behavior that increased user retention by 23%. Presented weekly conversion rate reports to stakeholders enabling data-driven decision making.

Education

MBA, European Management at Universität des Saarlandes (UdS)
October 1, 2021 - September 30, 2023
BBA, Business Administration at Dr. A. P. J. Abdul Kalam Technical University
August 1, 2013 - May 31, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment, Non-Profit Organization

Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate