I am passionate about turning data into strategy by blending technical expertise with strategic insight to drive data-driven decision-making. With a master’s degree in business analytics and big data management and a bachelor's in international business, I enjoy uncovering insights and implementing solutions that optimize performance and fuel growth. In my current role, I work closely with diverse teams to improve data pipelines and develop machine learning models that address business challenges and support product innovation. Throughout my academic and professional journey, I have developed comprehensive skills in data collection, cleansing, analysis, and visualization, and I am proficient with tools like SQL, Python, Power BI, Apache Superset, and Kibana. I am keen on leveraging data to create impactful business intelligence solutions and enhance operational efficiency across industries including technology, retail, healthcare, and manufacturing.

Laura Angelica Payan Cepeda Bristol

I am passionate about turning data into strategy by blending technical expertise with strategic insight to drive data-driven decision-making. With a master’s degree in business analytics and big data management and a bachelor's in international business, I enjoy uncovering insights and implementing solutions that optimize performance and fuel growth. In my current role, I work closely with diverse teams to improve data pipelines and develop machine learning models that address business challenges and support product innovation. Throughout my academic and professional journey, I have developed comprehensive skills in data collection, cleansing, analysis, and visualization, and I am proficient with tools like SQL, Python, Power BI, Apache Superset, and Kibana. I am keen on leveraging data to create impactful business intelligence solutions and enhance operational efficiency across industries including technology, retail, healthcare, and manufacturing.

Available to hire

I am passionate about turning data into strategy by blending technical expertise with strategic insight to drive data-driven decision-making. With a master’s degree in business analytics and big data management and a bachelor’s in international business, I enjoy uncovering insights and implementing solutions that optimize performance and fuel growth. In my current role, I work closely with diverse teams to improve data pipelines and develop machine learning models that address business challenges and support product innovation.

Throughout my academic and professional journey, I have developed comprehensive skills in data collection, cleansing, analysis, and visualization, and I am proficient with tools like SQL, Python, Power BI, Apache Superset, and Kibana. I am keen on leveraging data to create impactful business intelligence solutions and enhance operational efficiency across industries including technology, retail, healthcare, and manufacturing.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Fluent
Chinese
Intermediate
Arabic
Beginner

Work Experience

Data and Business Intelligence Analyst at Mediastream AG
January 1, 2025 - Present
Collected, prepared, and integrated data from diverse sources to support analysis and reporting across multiple departments. Worked with BI tools such as Apache Superset and Kibana. Responsible for the business intelligence development behind the award-winning ComplyGuard platform. Designed and optimized SQL queries and Python scripts to identify trends and deliver actionable insights. Partnered with data and software engineering teams to improve data pipelines, address ad hoc data requests, and effectively communicate insights through data storytelling. Developed machine learning models to solve business challenges and support product innovation.
Data Analyst Intern at Green Bell Packaging
September 1, 2024 - September 1, 2025
Designed and developed a comprehensive Power BI business intelligence dashboard integrated with Odoo ERP data, featuring seven functional tabs to enhance data-driven decision-making across purchasing, inventory, sales, and customer relationship management. Defined and implemented key metrics and KPIs across the dashboard, tracking supplier performance, stock levels, sales conversions, purchase and sales order fulfillment, and CRM metrics. Delivered strategic recommendations from the dashboard to support business strategy, and identified and resolved data management inefficiencies, improving data accuracy for reliable business insights.

Education

MSc Business Analytics and Big Data at University of Liverpool
January 1, 2023 - January 1, 2024
BA International Business at University of Liverpool
January 1, 2020 - January 1, 2023

Qualifications

Natural Language Processing & Deep Learning
January 11, 2030 - September 1, 2025
Machine Learning with Python
January 11, 2030 - September 1, 2025
Python for Data Science
January 11, 2030 - September 1, 2025
Advanced SQL (MS SQL Server, MySQL)
January 11, 2030 - September 1, 2025
Power BI (DAX)
January 11, 2030 - September 1, 2025
Advanced Excel
January 11, 2030 - September 1, 2025
Introduction to Football Analytics
January 11, 2030 - September 1, 2025
Tableau Desktop Specialist Certified Prep
January 11, 2030 - September 1, 2025
Learning GDPR & GDPR Compliance: Essential Training
January 11, 2030 - September 1, 2025

Industry Experience

Manufacturing, Retail, Healthcare, Financial Services