Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Ilia Sybil Sdralli. I’m a results-driven Content Strategist and Growth Marketing Specialist with 5+ years of experience across fashion, technology, and cultural analysis. I design data-driven content strategies that boost user engagement, brand visibility, and revenue for Series A startups and established publications. I’m passionate about AI-powered platforms, the circular economy, and creator economy trends, and I’m currently pursuing a PhD in Fashion & Social Media Studies. As the founder of The StyleTitle, I’ve built a successful Substack newsletter featuring interviews with industry leaders. I excel at building cross-functional teams, shaping editorial calendars, and translating research into scalable growth programs that resonate with diverse audiences.…Hi, I’m Ilia Sybil Sdralli. I’m a results-driven Content Strategist and Growth Marketing Specialist with 5+ years of experience across fashion, technology, and cultural analysis. I design data-driven content strategies that boost user engagement, brand visibility, and revenue for Series A startups and established publications. I’m passionate about AI-powered platforms, the circular economy, and creator economy trends, and I’m currently pursuing a PhD in Fashion & Social Media Studies. As the founder of The StyleTitle, I’ve built a successful Substack newsletter featuring interviews with industry leaders. I excel at building cross-functional teams, shaping editorial calendars, and translating research into scalable growth programs that resonate with diverse audiences.

Ilia Sybil Sdralli

Content Strategist, Growth Marketer, Writer, +2





Hi, I’m Ilia Sybil Sdralli. I’m a results-driven Content Strategist and Growth Marketing Specialist with 5+ years of experience across fashion, technology, and cultural analysis. I design data-driven content strategies that boost user engagement, brand visibility, and revenue for Series A startups and established publications. I’m passionate about AI-powered platforms, the circular economy, and creator economy trends, and I’m currently pursuing a PhD in Fashion & Social Media Studies. As the founder of The StyleTitle, I’ve built a successful Substack newsletter featuring interviews with industry leaders. I excel at building cross-functional teams, shaping editorial calendars, and translating research into scalable growth programs that resonate with diverse audiences.…Hi, I’m Ilia Sybil Sdralli. I’m a results-driven Content Strategist and Growth Marketing Specialist with 5+ years of experience across fashion, technology, and cultural analysis. I design data-driven content strategies that boost user engagement, brand visibility, and revenue for Series A startups and established publications. I’m passionate about AI-powered platforms, the circular economy, and creator economy trends, and I’m currently pursuing a PhD in Fashion & Social Media Studies. As the founder of The StyleTitle, I’ve built a successful Substack newsletter featuring interviews with industry leaders. I excel at building cross-functional teams, shaping editorial calendars, and translating research into scalable growth programs that resonate with diverse audiences.

Available to hire

Hi, I’m Ilia Sybil Sdralli. I’m a results-driven Content Strategist and Growth Marketing Specialist with 5+ years of experience across fashion, technology, and cultural analysis. I design data-driven content strategies that boost user engagement, brand visibility, and revenue for Series A startups and established publications. I’m passionate about AI-powered platforms, the circular economy, and creator economy trends, and I’m currently pursuing a PhD in Fashion & Social Media Studies.

As the founder of The StyleTitle, I’ve built a successful Substack newsletter featuring interviews with industry leaders. I excel at building cross-functional teams, shaping editorial calendars, and translating research into scalable growth programs that resonate with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Growth Strategist at Swap.store

May 1, 2025 - Present

Led growth strategy and content initiatives for an AI-powered fashion marketplace serving 100K+ users. Drove user acquisition, engagement, and retention through data-driven content strategies and creator partnerships. Spearheaded Swap Creators initiative with a 40% increase in creator sign-ups and 25% boost in platform engagement. Designed and launched the Swapazine platform generating over 50K monthly views. Collaborated on UX optimization and managed a 5-person editorial team across multiple content formats, contributing to improved user retention and brand equity.

Growth & Content Consultant at Alana Project

March 1, 2024 - Present

Provided strategic content consulting and brand positioning for a Web3-native fashion project. Developed decentralized media presence and community engagement strategies, establishing thought leadership within the Web3 fashion space. Managed social media strategy and community engagement across multiple Web3 platforms, contributing to a successful seed funding round.

Features Editor at 7HOLLYWOOD Magazine

January 1, 2024 - September 1, 2025

Managed editorial operations for a luxury fashion and entertainment publication. Led content strategy, team management, and development of high-profile features, including a Kim Kardashian x Thierry Mugler cover story that generated over 2 million social impressions.

Freelance Writer & Editor at Various Publications

January 1, 2021 - Present

Contributed strategic content and cultural analysis to leading global fashion and lifestyle publications including NYLON, Vogue Greece, and Art+Design Magazine. Specialized in trend forecasting, celebrity culture, and technology aesthetics, publishing over 100 articles with a combined readership exceeding 10 million.

Brand Content Strategist at diPulse Smart Wear

January 1, 2023 - September 1, 2025

Developed comprehensive content strategy for a wearable fitness technology startup. Led brand storytelling, website content development, SEO initiatives, and collaborated with product and engineering teams to create technical content and user education materials, resulting in 200% organic traffic increase.

Cultural Research & Content Consultant at Humanizing Brands

January 1, 2022 - September 1, 2025

Directed editorial calendars and managed a team of 8 across print and digital platforms. Produced high-profile celebrity features, developed cultural narratives aligned with luxury brands, implemented SEO strategies improving organic traffic by 60%. Conducted research and provided insights on digital engagement, NFT markets, and consumer psychology for over 15 brands.

Growth Strategist at Swap.store (Series A AI-powered Fashion Resale & Rental Platform)

May 1, 2025 - Present

Lead growth strategy and content initiatives for an AI-powered fashion marketplace serving 100K+ users. Drive user acquisition, engagement, and retention through data-driven content strategies and creator partnerships.

Growth & Content Consultant at Alana Project (Web3 Fashion Platform)

March 1, 2024 - Present

Provide strategic content consulting and brand positioning for an emerging Web3-native fashion project. Develop decentralized media presence and community engagement strategies.

Features Editor at 7HOLLYWOOD Magazine (Luxury Fashion & Entertainment Publication)

January 1, 2023 - January 1, 2024

Spearheaded growth and content strategy for the Swap Creators initiative; launched Swapazine storytelling platform with in-app content and podcasts; built branded creator stores; optimized UX and content operations to boost engagement.

Freelance Writer & Editor at Various Publications (NYLON, Vogue Greece, Art+Design Magazine, Schon!, Virtual Humans, BASIC, Flanelle, Darza Fashion Middle East, LINEAL ASIA)

January 1, 2021 - Present

Contributed strategic content and cultural analysis with specialization in trend forecasting, celebrity culture, and technology aesthetics.

Brand Content Strategist at diPulse Smart Wear

January 1, 2022 - January 1, 2023

Developed comprehensive content strategy for a wearable technology startup; led brand storytelling, website content development, and SEO initiatives.

Cultural Research & Content Consultant at Humanizing Brands

January 1, 2021 - January 1, 2022

Directed editorial calendars and managed a team of 8 writers and photographers across print and digital platforms; produced high-profile features and enhanced brand narratives.