Hi, I'm Matt Guernier, a passionate marketing and social media professional with a strong background in the arts and entertainment industry. With a Master’s degree in Management and a Bachelor’s in Theatre Performance, I blend creative storytelling with strategic marketing to engage audiences and grow communities. I love developing content calendars, curating engaging social media posts, and producing podcasts that connect with people. Currently, I work as a Social + Strategy Coordinator for a startup focused on professional theatre, where I handle platform content and user engagement. My experience ranges from startup environments to established theatre markets, with skills in graphic design, content creation, and digital marketing technologies. I am keen to leverage my diverse background to contribute to impactful storytelling and brand growth.

Matt Guernier

Hi, I'm Matt Guernier, a passionate marketing and social media professional with a strong background in the arts and entertainment industry. With a Master’s degree in Management and a Bachelor’s in Theatre Performance, I blend creative storytelling with strategic marketing to engage audiences and grow communities. I love developing content calendars, curating engaging social media posts, and producing podcasts that connect with people. Currently, I work as a Social + Strategy Coordinator for a startup focused on professional theatre, where I handle platform content and user engagement. My experience ranges from startup environments to established theatre markets, with skills in graphic design, content creation, and digital marketing technologies. I am keen to leverage my diverse background to contribute to impactful storytelling and brand growth.

Available to hire

Hi, I’m Matt Guernier, a passionate marketing and social media professional with a strong background in the arts and entertainment industry. With a Master’s degree in Management and a Bachelor’s in Theatre Performance, I blend creative storytelling with strategic marketing to engage audiences and grow communities. I love developing content calendars, curating engaging social media posts, and producing podcasts that connect with people.

Currently, I work as a Social + Strategy Coordinator for a startup focused on professional theatre, where I handle platform content and user engagement. My experience ranges from startup environments to established theatre markets, with skills in graphic design, content creation, and digital marketing technologies. I am keen to leverage my diverse background to contribute to impactful storytelling and brand growth.

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Work Experience

Marketing and Content Manager at The College Audition
March 1, 2024 - September 1, 2025
Reported directly to the President to define and build the brand identity and presence through creation and curation of content across blog, podcast, and social media. Increased Facebook and Instagram content output by 200% by implementing a content calendar and using InDesign and Photoshop for brand-cohesive graphics. Edited and published podcasts weekly using Garageband and Podbean. Created SEO-optimized blogs, drove engagement through email campaigns, and wrote press releases.
Social + Strategy Coordinator at Stage Door Network
March 1, 2024 - Present
Report directly to the CEO & President to build out software functionality, engage users, and grow membership through social media for a professional theatre community platform. Generated over 250 weekly job listings via web scraping and publicized openings on Instagram and Facebook. Developed platform strategy and content focusing on onstage/performer user segments, using Canva and Zoho Social for graphics and scheduling.
Marketing Intern – Florida Markets at Broadway Across America
March 31, 2022 - September 1, 2025
Supported the President and Director of Regional Marketing in maintaining social media, publicity, and community engagement campaigns for Broadway engagements in Orlando, Fort Lauderdale, and Miami. Curated newsletter content, increased influencer list by 20%, optimized social media calendar for specific show engagements, and designed a Minority Owned Business Guide visual identity and descriptions for local businesses.
Strategic Communications Intern at University of Florida – College of the Arts
December 31, 2020 - September 1, 2025
Worked under the Public Relations Specialist to create customized digital and video content, publicize events, and manage social media accounts. Produced and edited promotional videos using Adobe Premiere Pro, curated social content for Facebook, Twitter, and Instagram five days per week using Adobe Spark and Canva, resulting in significant engagement.

Education

Master of Science in Management at University of Florida
August 1, 2021 - May 1, 2022
Bachelor of Fine Arts in Theatre Performance at University of Florida
August 1, 2017 - December 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet