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I am a senior management leader in Marketing and Product Development, focused on delivering best-in-class practices. I bring experience in Product Management, B2B marketing planning, product lifecycle, market research and analysis, digital and print communications, and Lean management. I am a process-oriented professional who continually seeks personal and professional development and growth. I have led cross-functional teams across engineering, quality, and operations to drive Lean transformations, optimize product releases, and deliver measurable improvements in cost and delivery performance. My strengths include strategic planning, cross-team coordination, CRM/marketing automation, and data-driven decision making.…I am a senior management leader in Marketing and Product Development, focused on delivering best-in-class practices. I bring experience in Product Management, B2B marketing planning, product lifecycle, market research and analysis, digital and print communications, and Lean management. I am a process-oriented professional who continually seeks personal and professional development and growth. I have led cross-functional teams across engineering, quality, and operations to drive Lean transformations, optimize product releases, and deliver measurable improvements in cost and delivery performance. My strengths include strategic planning, cross-team coordination, CRM/marketing automation, and data-driven decision making.

Juan Villanueva

Marketing Strategist, Product Designer, Brand Designer, +1

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I am a senior management leader in Marketing and Product Development, focused on delivering best-in-class practices. I bring experience in Product Management, B2B marketing planning, product lifecycle, market research and analysis, digital and print communications, and Lean management. I am a process-oriented professional who continually seeks personal and professional development and growth. I have led cross-functional teams across engineering, quality, and operations to drive Lean transformations, optimize product releases, and deliver measurable improvements in cost and delivery performance. My strengths include strategic planning, cross-team coordination, CRM/marketing automation, and data-driven decision making.…I am a senior management leader in Marketing and Product Development, focused on delivering best-in-class practices. I bring experience in Product Management, B2B marketing planning, product lifecycle, market research and analysis, digital and print communications, and Lean management. I am a process-oriented professional who continually seeks personal and professional development and growth. I have led cross-functional teams across engineering, quality, and operations to drive Lean transformations, optimize product releases, and deliver measurable improvements in cost and delivery performance. My strengths include strategic planning, cross-team coordination, CRM/marketing automation, and data-driven decision making.

Available to hire

I am a senior management leader in Marketing and Product Development, focused on delivering best-in-class practices. I bring experience in Product Management, B2B marketing planning, product lifecycle, market research and analysis, digital and print communications, and Lean management. I am a process-oriented professional who continually seeks personal and professional development and growth.

I have led cross-functional teams across engineering, quality, and operations to drive Lean transformations, optimize product releases, and deliver measurable improvements in cost and delivery performance. My strengths include strategic planning, cross-team coordination, CRM/marketing automation, and data-driven decision making.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

Work Experience

Web Marketing Strategist & Publisher at Enverus

June 1, 2022 - Present

Led mapping of SEO processes, defined end-of-year strategy, and organized stakeholders for site improvements. Served as GA4 strategist and GTM publisher; created Pardot landing pages and forms for lead generation in Salesforce; conducted A/B testing across pages; produced quarterly reports on digital and web marketing campaigns.

Marketing Coordinator at MRO Electronic Supply, Ltd.

March 1, 2021 - January 31, 2022

Managed marketing budget and schedules; produced and uploaded content to social media; implemented SEO strategy; led CRM software implementation; standardized corporate image; oversaw website design and social media community management.

Marketing Manager and Product Specialist at Kudu a Schlumberger Company

December 1, 2019 - January 31, 2021

Led a marketing team of three; partnered with Project Management, Engineering, Quality, HSE, Legal, Compliance, Accounting and IT; drove Lean transformation in the factory; applied product management to Engineering; improved project delivery using digital solutions, achieving $260,000 in cost avoidance; linked marketing/KPIs with Sales; led Sales Scorecards and QBRs; sponsored Kaizen events; reduced development times and costs.

Product Project Manager at Canrig Drilling Technology / Tesco Corporation TMF

April 1, 2011 - November 30, 2018

Led a marketing-driven product team; managed a staff of 6 FTE and 2 contractors; conducted market research and planned annual product releases; ensured marketing processes; integrated Salesforce CRM data; developed KPIs; coordinated trade shows and product conferences; contributed to a 35% sales increase.

Marketing Manager International Business at Oil Lift Technologies

August 1, 2009 - April 30, 2011

Managed international marketing activities; collaborated with Project Management, Engineering and Quality to ensure successful product releases via digital and print media; developed and approved new/updated procedures to maintain efficiency; oversaw branding and graphic design; ISO steering committee member.

Marketing and Branding Coordinator at Kudu Industries Inc

April 1, 2006 - August 31, 2009

Provided leadership and development for the sales team; managed CRM functions; coordinated website design and video content; liaised with Receiving, Inventory and Production on MRP requirements; participated in Engineering Change Control Board; supported trade shows and events; managed international website updates.